Loom is a screen recorder for Chrome, Mac, Windows, and iOS from Atlassian, presented as quick to install, easy to use, and boasting a functional free edition.
$8
per month
Google Analytics
Score 8.2 out of 10
N/A
Google Analytics is perhaps the best-known web analytics product and, as a free product, it has massive adoption. Although it lacks some enterprise-level features compared to its competitors in the space, the launch of the paid Google Analytics Premium edition seems likely to close the gap.
$0
per month
Smartlook
Score 8.7 out of 10
Small Businesses (1-50 employees)
Smartlook is an analytics solution tool for websites, iOS/Android apps, and various app frameworks, that answers the "whys" behind users' actions. It helps users understand precisely how customers interact with website and app — watch recordings, create heatmaps, use automatic tracked events, and build conversion funnels. Data is seen on one central dashboard, which enables sharing and collaborating with colleagues. This is to support clear, data-driven decision-making for product managers,…
$55
per month 5000 sessions
Pricing
Atlassian Loom
Google Analytics
Smartlook
Editions & Modules
Business
$10
per creator/per month
Starter
Free
Enterprise
Custom Pricing
Google Analytics 360
150,000
per year
Google Analytics
Free
Pro
$55
per month 5000 sessions
Free
Free forever
per month 3000 sessions
Enterprise
Custom pricing
Offerings
Pricing Offerings
Atlassian Loom
Google Analytics
Smartlook
Free Trial
No
No
Yes
Free/Freemium Version
Yes
Yes
Yes
Premium Consulting/Integration Services
No
No
Yes
Entry-level Setup Fee
Optional
No setup fee
Optional
Additional Details
—
—
All Smartlook packages support both web and mobile app platforms.
Smartlook is a complement of these tools. Google Analytics and Facebook are recording only numbers. Smartlook is recording the screen. Google Analytics tells you, how many people end up on that page. Smartlook tells you, where are people looking, what they write on that page …
We use both intensively in our agency. Google Analytics is our first go-to analytics suite, but we often combine it with Smartlook to prove or disprove our hypotheses. Both our web design and marketing projects benefit greatly from this synergy. Google Analytics offers better …
For me, Smartlook gathers everything a product designer or even a product manager needs. We have everything gathered in a single platform, and it's very powerful we can analyze everything we need. It's the only product where recordings are as well done. The UX/UI of the …
I tried out both Hotjar and Smartlook free trials, but I ended up using Smartlook for reasons I cannot recall now. It might have been a limitation I ran into with the free plan or just that Smartlook had a better user interface. I am very happy with Smartlook so long as it is …
Loom is a must, I am not sure how many other tools like this one there are but Loom really becomes a key player in a team collaboration, specially if that team collaborates remotely or internationally. You can use the video links to embedded these in other places or downloadthem for editing
Google Analytics is particularly well suited for tracking and analyzing customer behavior on a grocery e-commerce platform. It provides a wealth of information about customer behavior, including what products are most popular, what pages are visited the most, and where customers are coming from. This information can help the platform optimize its website for better customer engagement and conversion rates. However, Google Analytics may not be the best tool for more advanced, granular analysis of customer behavior, such as tracking individual customer journeys or understanding customer motivations. In these cases, it may be more appropriate to use additional tools or solutions that provide deeper insights into customer behavior.
Smartlook is best for screen recordings. Especially when you are running MVPs. However, its pricing is very high. If your daily visitors are too much then either you will have to lose many of your recordings or you will have to pay too much money.
Loom is valuable for creating video tutorials and onboarding materials.
It allows trainers to record step-by-step instructions, share best practices, and provide visual demonstrations, facilitating the learning process for new employees or team members.
Sales teams can create personalized video pitches or product demonstrations to engage prospects effectively.
Collaborating between timezones and replacing meetings/ emails with quick videos.
The still screenshot feature should let us edit/mark up the images.
I work on 3 X monitors and the desktop version of Loom still can't seem to know that I always want to record on the screen from which I open the app. Short of that, it should ask us what screen we want to record on instead of making us catch the fact that it's set to record on some other screen. This causes me to have to stop the recording and restart because it was recording the wrong screen.
You can't yet transfer a video seamlessly between workspaces. This causes you to have to download and then re-upload to the other workspace if you happen to work for numerous companies using Loom.
We will continue to use Google Analytics for several reasons. It is free, which is a huge selling point. It houses all of our ecommerce stores' data, and though it can't account for refunds or fraud orders, gives us and our clients directional, real time information on individual and group store performance.
As my ratings show, I have been absolutely delighted with Smartlook in terms of usability, cost, support, and its benefit to our organization. I have given it such high ratings because I think it has really benefitted our organization and I think it could do the same for other companies too.
It's dirt easy for the one thing it does exceptionally well. If you think, "hmmm, I should make a quick screen capture of this thing on screen, you can start recording in seconds with almost no additional effort." Once you're done, the recording is automatically uploaded to your account site, and automatically creates a URL you can copy and share with your target audience. From IDEA to EXECUTION to DISTRIBUTION is literally seconds.
Google Analytics provides a wealth of data, down to minute levels. That is it's greatest detriment: find the right information when you need it can be a cumbersome task. You are able to create shortcuts, however, so it can mitigate some of this problem. Google is continually refining Analytics, so I do not doubt there will be improvements
Every page, the tool setup pages and dashboards are built very well, the site structure is perfectly designed and intuitive to use. All functions are well documented and the help sections are really everywhere, you don't have to search for answers, as they are just popped up or max. a click away for your service.
We all know Google is at top when it comes to availability. We have never faced any such instances where I can suggest otherwise. All you need is a Google account, a device and internet connection to use this super powerful tool for reporting and visualising your site data, traffic, events, etc. that too in real time.
Loom is one of my favorite solutions and I've been a raving fan since they first launched. The value of quickly sharing videos in seconds is amazing. Our customers love it so much that they have even downloaded the Loom Chrome extension for their own use with their clients! It's so simple, and nothing else compares or competes.
This has been a catalyst for improving our site's traffic handling capabilities. We were able to identify exit% from our sites through it and we used recommendations to handle and implement the same in our sites. We have been increasing the usage of Google Analytics in our sites and never had any performance related issues if we used Analytics
I use Loom for simple tasks. Never used customer support really. It's so simple to use. I haven't had any real issue with Loom which would require customer support to help me out. So I just put 5 because I don't know if the customer support is good or bad since I never used, so I'm kind of neutral.
The Google reps respond very quickly. However, sometimes they can overly call you to set up an apportionment. I'm very proficient and sometimes when I talk to reps, they give beginner tutorials and insights that are a waste of time. I wish Google would understand my level of expertise and assign me to a rep (long-term) that doesn't have to walk me through the basics.
Sofia P. is being our point of contact with the issues we faced. I was unsure about how to explain to her what was going on with the recording numbers (the recording has stopped before we were expecting to), but she readily understood and came with a solution for us in the same day. The problem was blocking our developer to test the integration, so it was great to have support so fast that he could continue his work.
love the product and training they provide for businesses of all sizes. The following list of links will help you get started with Google Analytics from setup to understanding what data is being presented by Google Analytics.
I think my biggest take away from the Google Analytics implementation was that there needs to be a clear understanding of what you want to achieve and how you want to achieve it before you start. Originally the analytics were added to track visitors, but as we became more savvy with the product, we began adding more and more functionality, and defining guidelines as we went along. While not detrimental to our success, this lack of an overarching goal resulted in some minor setbacks in implementation and the collection of some messy data that is unusable.
When we evaluated the alternatives, Loom was by far the most advanced tool, with multiple types of integrations. Additionally, Loom also provided a Free plan, which made it easy to consider as an alternative. Vidyard and similar tools integrated better with certain other tools (Vidyard + HubSpot), but Loom had better overall integrations with most tools we use.
I have not used Adobe Analytics as much, but I know they offer something called customer journey analytics, which we are evaluating now. I have used Semrush, and I find them much better than Google Analytics. I feel a fairly nontechnical person could learn Semrush in about a month. They also offer features like competitive analysis (on content, keywords, traffic, etc.), which is very useful. If you have to choose one among Semrush and Google Analytics, I would say go for Semrush.
It has been a year between the time when I last used Hotjar and first started using Smartlook. I would say both tools are more or less equal when it comes to features, the only 2 differences I can think of are - price and customer support. Smartlook is cheaper and has superior customer services. You have the feeling when interacting with them that they genuinely care.
Google Analytics is currently handling the reporting and tracking of near about 80 sites in our project. And I am not talking about the sites from different projects. They may have way more accounts than that. Never ever felt a performance issue from Google's end while generating or customising reports or tracking custom events or creating custom dimensions
Loom has increased my efficiency and value to clients so much. I save a ton of time by being able to send them video recordings walking through their website rough drafts and final tutorials.
Loom is incredibly affordable. I am satisfied with their subscription cost.
Loom has helped me communicate clearly to clients, so there's less room for error/misunderstanding (especially when talking about design decisions).
Smartlook is used by different individuals from different organizations to have insights into different parts of products. It is used as the sole developer of our website as well as marketing campaigns.
Smartlook has an amazing feature which is tracking the activities of return users.
