What users are saying about
1 Rating
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Score 10 out of 100
30 Ratings
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Score 8.6 out of 100

Likelihood to Recommend

Claritas PRIZM Premier

  • Nielsens account managers are amazing. I could brag about my account rep forever.
  • Get onsight training, it helps the process start at lightspeed.
  • Importing external information into consumerpoint is tricky, but super fast once it is learned. I'm pretty tech saavy and I did it wrong initially. Formatting is finicky. That's part of why the onsight training is so great.
Mark Mason Taylor | TrustRadius Reviewer

Node.io by SugarCRM

The way Community Tax uses Sugar from a users point of view is, it can house a lot of information for either a company or individual with the option of adding additional sub cases . The down side is there are licenses issued per user and 1 per user is not enough because most of the time we are multitasking. Therefore a program/software would be more suitable instead of using a URL.
Joshua Willemse | TrustRadius Reviewer

Feature Rating Comparison

Prospecting

Claritas PRIZM Premier
Node.io by SugarCRM
8.1
Advanced search
Claritas PRIZM Premier
Node.io by SugarCRM
9.3
Identification of new leads
Claritas PRIZM Premier
Node.io by SugarCRM
9.0
List quality
Claritas PRIZM Premier
Node.io by SugarCRM
7.0
List upload/download
Claritas PRIZM Premier
Node.io by SugarCRM
6.5
Ideal customer targeting
Claritas PRIZM Premier
Node.io by SugarCRM
8.5
Load time/data access
Claritas PRIZM Premier
Node.io by SugarCRM
8.3

Sales Intelligence Data Standards

Claritas PRIZM Premier
Node.io by SugarCRM
9.6
Contact information
Claritas PRIZM Premier
Node.io by SugarCRM
9.3
Company information
Claritas PRIZM Premier
Node.io by SugarCRM
10.0
Industry information
Claritas PRIZM Premier
Node.io by SugarCRM
9.5

Data Augmentation & Lead Qualification

Claritas PRIZM Premier
Node.io by SugarCRM
8.0
Lead qualification process
Claritas PRIZM Premier
Node.io by SugarCRM
9.0
Smart lists and recommendations
Claritas PRIZM Premier
Node.io by SugarCRM
8.0
Salesforce integration
Claritas PRIZM Premier
Node.io by SugarCRM
10.0
Company/business profiles
Claritas PRIZM Premier
Node.io by SugarCRM
9.0
Alerts and reminders
Claritas PRIZM Premier
Node.io by SugarCRM
8.7
Data hygiene
Claritas PRIZM Premier
Node.io by SugarCRM
5.3
Tags
Claritas PRIZM Premier
Node.io by SugarCRM
8.0
Filters and segmentation
Claritas PRIZM Premier
Node.io by SugarCRM
6.0

Sales Intelligence Email Features

Claritas PRIZM Premier
Node.io by SugarCRM
10.0
Sales email templates
Claritas PRIZM Premier
Node.io by SugarCRM
10.0
Append emails to records
Claritas PRIZM Premier
Node.io by SugarCRM
10.0

Pros

Claritas PRIZM Premier

  • Segmentation.
  • Media targeting and buying.
  • Behavioral research.
  • Purchasing behaviors.
Mark Mason Taylor | TrustRadius Reviewer

Node.io by SugarCRM

  • Recalls data quickly and efficiently
  • Allows data to be easily transferred between employees and departments
  • Clear signaling of the client's case status and preferences for service
John Keefe | TrustRadius Reviewer

Cons

Claritas PRIZM Premier

  • I would like better projections for micromarkets, such as non US Census metro areas.
  • Organic segmentation can be very time consuming, but it always is.
Mark Mason Taylor | TrustRadius Reviewer

Node.io by SugarCRM

  • I feel like there are unnecessary steps needed when saving work, which makes it time consuming at times.
  • Being able to create my own dashboards to my liking has been a challenge and I have had to ask IT to assist with that.
  • The system has gone down many times on me, I am not sure if it due to updates, but it does disturb my productivity.
Perla V. Ordonez | TrustRadius Reviewer

Likelihood to Renew

Claritas PRIZM Premier

Claritas PRIZM Premier 10.0
Based on 1 answer
It can be expensive, but the strategic insights you get from it are unreal. It is one of those products that we now wonder what we did without it. Segmentation is a must in whatever business and PRISM makes it significantly easier.We reviewed several synthetic and organic segmentation methods, including ESRI and k means clustering analysis, and PRIZM is by far the best.
Mark Mason Taylor | TrustRadius Reviewer

Node.io by SugarCRM

No score
No answers yet
No answers on this topic

Alternatives Considered

Claritas PRIZM Premier

No answers on this topic

Node.io by SugarCRM

Node excels when it comes to lead intelligence like account-level and market insights. Its lead management module gives better segmentation and account identification. It is a good choice for mid-size companies (50-1000 employees) and their quality of support is very satisfactory. Its searchable data gives accurate results and its ease of integration with Salesforce is an added advantage over its competitors.
Rahul Dhangar | TrustRadius Reviewer

Return on Investment

Claritas PRIZM Premier

  • Definitely a return on investment. We have been able to make much better use of our media buys. We have seen conversion rates skyrocket because of the targeting we were able to do.
  • Our media buys were much more cost efffective. An example is the TV listing pages of the newspaper was cheaper than the front page for certain segments.
  • It has helped support expansion into a new market for our health insurance products.
  • We are able to design products based on the populations needs and behaviors rather than what someone heard.
  • We were also able to map risky health behaviors across our service area and target the unhealthy by zip code.
Mark Mason Taylor | TrustRadius Reviewer

Node.io by SugarCRM

  • Random updates.
  • Licenses per user.
  • Automatically logging out.
Joshua Willemse | TrustRadius Reviewer

Pricing Details

Claritas PRIZM Premier

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Node.io by SugarCRM

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Claritas PRIZM Premier
10.0
Node.io by SugarCRM
7.7

Likelihood to Renew

Claritas PRIZM Premier
10.0
Node.io by SugarCRM

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