Square Customers vs. Unanet CRM by Cosential

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Square Customers
Score 8.7 out of 10
N/A
Square's Customer Engagement Suite, or Square Customers, is a suite of solutions that enables Square users to connect with existing customers, reach new ones, and grow relationships using tools that integrate with Square Point of Sale and Square Online.
$0
Unanet CRM by Cosential
Score 9.2 out of 10
N/A
Unanet CRM by Cosential (formerly Cosential CRM) is dedicated to helping AEC business developers, marketers, and executives win better business, and grow revenue. It became an Unanet solution in 2020, when Unanet acquired Cosential.N/A
Pricing
Square CustomersUnanet CRM by Cosential
Editions & Modules
Customer Directory
$0
Gift Card Starter Pack
$2
per card (plus 2.6% + 10¢ processing fee)
Email Marketing
starting $15
per month
Text Message Marketing
starting at $10
per month
Loyalty
starting at $45
per month
Quick Cards
from 99c
per card (plus 2.6% + 10¢ processing fee)
Custom Cards
from 81c
per card (plus 2.6% + 10¢ processing fee)
No answers on this topic
Offerings
Pricing Offerings
Square CustomersUnanet CRM by Cosential
Free Trial
YesNo
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
Square CustomersUnanet CRM by Cosential
Top Pros
Top Cons
Features
Square CustomersUnanet CRM by Cosential
Sales Force Automation
Comparison of Sales Force Automation features of Product A and Product B
Square Customers
7.1
4 Ratings
8% below category average
Unanet CRM by Cosential
8.7
1 Ratings
12% above category average
Customer data management / contact management9.04 Ratings10.01 Ratings
Workflow management8.13 Ratings6.01 Ratings
Territory management5.23 Ratings9.01 Ratings
Opportunity management4.02 Ratings10.01 Ratings
Integration with email client (e.g., Outlook or Gmail)9.53 Ratings10.01 Ratings
Contract management8.04 Ratings00 Ratings
Quote & order management6.94 Ratings00 Ratings
Interaction tracking7.74 Ratings9.01 Ratings
Channel / partner relationship management5.83 Ratings7.01 Ratings
Customer Service & Support
Comparison of Customer Service & Support features of Product A and Product B
Square Customers
6.8
2 Ratings
10% below category average
Unanet CRM by Cosential
-
Ratings
Case management7.42 Ratings00 Ratings
Call center management6.82 Ratings00 Ratings
Help desk management6.42 Ratings00 Ratings
Marketing Automation
Comparison of Marketing Automation features of Product A and Product B
Square Customers
8.9
2 Ratings
16% above category average
Unanet CRM by Cosential
7.5
1 Ratings
1% below category average
Lead management8.92 Ratings10.01 Ratings
Email marketing8.92 Ratings5.01 Ratings
CRM Project Management
Comparison of CRM Project Management features of Product A and Product B
Square Customers
7.9
3 Ratings
4% above category average
Unanet CRM by Cosential
8.0
1 Ratings
5% above category average
Task management5.83 Ratings7.01 Ratings
Billing and invoicing management9.53 Ratings00 Ratings
Reporting8.43 Ratings9.01 Ratings
CRM Reporting & Analytics
Comparison of CRM Reporting & Analytics features of Product A and Product B
Square Customers
8.7
2 Ratings
13% above category average
Unanet CRM by Cosential
8.7
1 Ratings
13% above category average
Forecasting8.02 Ratings6.01 Ratings
Pipeline visualization9.02 Ratings10.01 Ratings
Customizable reports9.02 Ratings10.01 Ratings
Customization
Comparison of Customization features of Product A and Product B
Square Customers
6.9
2 Ratings
9% below category average
Unanet CRM by Cosential
7.5
1 Ratings
1% below category average
Custom fields3.62 Ratings9.01 Ratings
Scripting environment7.01 Ratings00 Ratings
API for custom integration10.01 Ratings00 Ratings
Custom objects00 Ratings6.01 Ratings
Security
Comparison of Security features of Product A and Product B
Square Customers
9.5
3 Ratings
13% above category average
Unanet CRM by Cosential
10.0
1 Ratings
18% above category average
Single sign-on capability10.01 Ratings10.01 Ratings
Role-based user permissions9.03 Ratings10.01 Ratings
Social CRM
Comparison of Social CRM features of Product A and Product B
Square Customers
6.6
2 Ratings
10% below category average
Unanet CRM by Cosential
5.0
1 Ratings
37% below category average
Social data6.42 Ratings5.01 Ratings
Social engagement6.82 Ratings5.01 Ratings
Integrations with 3rd-party Software
Comparison of Integrations with 3rd-party Software features of Product A and Product B
Square Customers
6.0
1 Ratings
18% below category average
Unanet CRM by Cosential
5.0
1 Ratings
36% below category average
Marketing automation10.01 Ratings5.01 Ratings
Compensation management2.01 Ratings00 Ratings
Platform
Comparison of Platform features of Product A and Product B
Square Customers
9.0
3 Ratings
18% above category average
Unanet CRM by Cosential
7.0
1 Ratings
7% below category average
Mobile access9.03 Ratings7.01 Ratings
Best Alternatives
Square CustomersUnanet CRM by Cosential
Small Businesses
Salesmate
Salesmate
Score 9.8 out of 10
Salesmate
Salesmate
Score 9.8 out of 10
Medium-sized Companies
Creatio
Creatio
Score 9.1 out of 10
Creatio
Creatio
Score 9.1 out of 10
Enterprises
Creatio
Creatio
Score 9.1 out of 10
Creatio
Creatio
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Square CustomersUnanet CRM by Cosential
Likelihood to Recommend
8.7
(4 ratings)
10.0
(1 ratings)
Usability
9.6
(3 ratings)
8.0
(1 ratings)
Support Rating
7.6
(3 ratings)
8.0
(1 ratings)
User Testimonials
Square CustomersUnanet CRM by Cosential
Likelihood to Recommend
Block, Inc (Square)
Square is absolutely brilliant if you are just starting out and your business has both an in-person and an online component to it, as Square will solve both in-person POS and online booking/billing. Square also offers the option to create a free website for your company, though it is a very basic site, if you don't have a website yet, this is a VERY helpful option, as it takes away a huge cost. Square allowed us to be up and running in no time, taking away the need to worry about an expensive appointment-setting add-on from our current website provider (Square integrates quite nicely with our current site). Square is probably less ideal for more advanced users or companies with a need for more detailed inventory/service management. But even then, Square will more than likely be able to get the job done!
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Unanet
Great for medium and large construction companies that have a specific salesforce.
Read full review
Pros
Block, Inc (Square)
  • Sales pipeline
  • Customer engagement
  • Marketing
Read full review
Unanet
  • Inputting of companies and leads who may become prospects.
  • Creating specific opportunities for construction projects.
  • Tracking opportunities through the entire sales cycle.
  • Inputting detailed notes and activity by the Sales team.
Read full review
Cons
Block, Inc (Square)
  • Some of the build quality on the peripherals could feel a bit better.
  • Have more options for businesses with more credit card transactions such as monthly or discounted per transaction once a certain number is reached.
  • Have functionality to allow for a typed card number without the higher fee if the software verifies there is a hardware/read error with the card.
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Unanet
  • The open software is somewhat difficult to master as an administrator.
  • Report writing could be more intuitive.
  • The company seems to cater to larger users.
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Usability
Block, Inc (Square)
The user interface is easy to navigate - that's not always the case for some software! I look for something that is intuitive, easy to use, and doesn't take a ton of training to get up and running quickly.
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Unanet
Cosential is very intuitive for the AEC industry and has the ability to be customized for your specific needs. The reports are especially helpful, with good visual dashboards.
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Support Rating
Block, Inc (Square)
Square is mostly focused on FAQs and online support, and they do a very good job creating a rich knowledge base. But, if you are not very tech savvy, it could be easy to feel a bit overwhelmed. I would recommend that they add a direct line or chat feature to call, rather than email or Knowledge base first. This might be due to staffing issues at Square, so perhaps it is the best they can do for now.
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Unanet
My original trainer / implementation specialist was fantastic. That relationship has continued, even though I have been officially handed off to the customer service side. The customer service side seems to have higher turnover than normal, but in general they are also very supportive, although not as responsive as I might like.
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Alternatives Considered
Block, Inc (Square)
A lot easier to use than Infusionsoft!!
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Unanet
Cosential is specific to the A/E industry and is the most intuitive software we found for construction.
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Return on Investment
Block, Inc (Square)
  • This has allowed me to accept credit / debit transactions without having to have a monthly subscription to a service and lose money on times of no to little use, allowing me to have a broader customer range as checks are risky.
  • All of my initial equipment was free and there were no startup costs so my return was immediate.
  • The small fee taken out of the transaction is very much worth the ability to accept nearly all plastic transactions.
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Unanet
  • Allowed for common tracking by business developers in different regions.
  • Helped us quantify effort.
  • Provides great reports for management.
Read full review
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