DivvyHQ vs. gShift

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
DivvyHQ
Score 9.3 out of 10
N/A
DivvyHQ is a content marketing platform with a central Dashboard and Calendar for managing publication schedules and coordinating workflow (with workflow controls for security), and publishing content. Pricing starts at $25 per month for each user (the Divvy Lite plan with limited features) and rises to $195 per month for each user (Divvy Enterprise with more advanced features, like Custom Workflow, Publishing, API, Calendar Layers, and a dedicated support specialist). DivvyHQ also offers…
$29
per month per user
gShift
Score 7.3 out of 10
Mid-Size Companies (51-1,000 employees)
gShift is the flagship cloud-based search engine optimization platform from the Canadian company gShift Labs headquartered in Barrie, Ontario, launched in 2009 to simplify and "demystify" organic SEO. Billed as a comprehensive and integrated suite of tools, gShift offers keyword analysis across multiple and international (including Baidu) search engines, backlink checking and insights, content-level analytics and reporting, mobile discoverability and local search analysis, and some more rarely…
$199
Pricing
DivvyHQgShift
Editions & Modules
No answers on this topic
kontextURLs
$199
Influencer Marketing module
$299
Brand Professional
$325
Agency Professional
$999
Offerings
Pricing Offerings
DivvyHQgShift
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesYes
Entry-level Setup Fee$1,500 one-time fee per installationNo setup fee
Additional DetailsSEO Platform pricing is based on the number of keywords per month. kontextURL pricing is based on the number of clicks registered per month. Influencer Marketing module pricing is based on the number of influencers and/or rosters managed.
More Pricing Information
Community Pulse
DivvyHQgShift
Top Pros

No answers on this topic

Top Cons
Features
DivvyHQgShift
Content Creation
Comparison of Content Creation features of Product A and Product B
DivvyHQ
9.3
2 Ratings
14% above category average
gShift
-
Ratings
Approval workflows9.01 Ratings00 Ratings
Content collaboration10.01 Ratings00 Ratings
Content calendar9.02 Ratings00 Ratings
Content Publishing
Comparison of Content Publishing features of Product A and Product B
DivvyHQ
9.3
2 Ratings
14% above category average
gShift
-
Ratings
Content hub10.01 Ratings00 Ratings
Embedded CTAs9.01 Ratings00 Ratings
Content distribution9.01 Ratings00 Ratings
Content automation9.01 Ratings00 Ratings
Content Reporting & Analytics
Comparison of Content Reporting & Analytics features of Product A and Product B
DivvyHQ
8.0
1 Ratings
2% above category average
gShift
-
Ratings
Campaign optimization dashboard8.01 Ratings00 Ratings
SEO
Comparison of SEO features of Product A and Product B
DivvyHQ
-
Ratings
gShift
8.6
1 Ratings
10% above category average
Keyword analysis00 Ratings10.01 Ratings
Backlink management00 Ratings6.01 Ratings
SERP ranking tracking00 Ratings10.01 Ratings
Page grader00 Ratings9.01 Ratings
Competitive analysis00 Ratings9.01 Ratings
Site audit / diagnostics00 Ratings7.01 Ratings
Site recommendations00 Ratings8.01 Ratings
Task management00 Ratings10.01 Ratings
SEO Channels
Comparison of SEO Channels features of Product A and Product B
DivvyHQ
-
Ratings
gShift
8.3
1 Ratings
9% above category average
Local SEO00 Ratings10.01 Ratings
Social SEO00 Ratings9.01 Ratings
Mobile SEO00 Ratings4.01 Ratings
Global SEO00 Ratings10.01 Ratings
SEO Platform & Account Management
Comparison of SEO Platform & Account Management features of Product A and Product B
DivvyHQ
-
Ratings
gShift
6.0
2 Ratings
34% below category average
Multi-domain support00 Ratings5.01 Ratings
Integration with web analytics tools00 Ratings7.02 Ratings
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DivvyHQgShift
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User Ratings
DivvyHQgShift
Likelihood to Recommend
8.0
(2 ratings)
10.0
(2 ratings)
User Testimonials
DivvyHQgShift
Likelihood to Recommend
DivvyHQ
It's a great visual representation for what's been scheduled for publishing. You're able to see whose project is whose, what the content item will be used for, and any other relevant details if you're curious enough to click on the calendar item. I have not used DivvyHQ for directly publishing content from within, like to social media platforms, websites, or newsletters, directly from Divvy.
Read full review
gShift Labs
gShift's pace of development is pretty amazing and they are very responsive to enhancement requests and other feedback on their solutions. gShift is well-suited for an agency environment where multiple clients need the basics in keyword rankings and website analytics and PPC reporting integration. gShift is less suited for a large organizations with multiple properties or web presences that are all integrated but require silos for reporting purposes or any type of parent-child reporting relationship that necessitates reporting at the property level as well as summarized reporting for all properties.
Read full review
Pros
DivvyHQ
  • High quality presentations
  • Low costs
Read full review
gShift Labs
  • Bringing most of your applications to one platform.
  • Managing Gmail Accounts.
  • Bringing all your communication channels to one spot.
  • Easy setup and account integration.
Read full review
Cons
DivvyHQ
  • campaigns interface is a bit outdated
  • I'd like to see the dashboard/homepage spruced up
  • open on calendars rather than recent activity
Read full review
gShift Labs
  • Minor bugs and defects are an ongoing issue - for example, PDF export capability for custom dashboards seems to be down frequently. While these type of defects are always resolved in 1-2 weeks, the fact that some of them keep reoccurring is an ongoing frustration.
  • Custom Dashboard functionality is limited to pre-set defaults as far as what data points or "beacons" as gShift calls them, that you could pull.
Read full review
Alternatives Considered
DivvyHQ
The corporate communication team uses DivvyHQ, TweetDeck and Agorapulse. Each one is used for different purposes and helps us meets our objectives. DivvyHQ helps Unum and Colonial Life's corporate communications teams stay in touch with one another's work and aware of what the other is doing. It allows for content collaboration and keeps us on track to meet individual deadlines.
Read full review
gShift Labs
They are very different tools can't compare them.
Read full review
Return on Investment
DivvyHQ
  • This has saved man power by automating certain functions
  • We have created a new stream of marketing.
Read full review
gShift Labs
  • We have been able to identify other keyword ranking opportunities and increase our on-site conversion rate.
  • gShift has helped us prioritize content and discover content that is over-performing, and better optimize that content and use it for remarketing purposes.
Read full review
ScreenShots

DivvyHQ Screenshots

Screenshot of Screenshot of Content Operations DashboardScreenshot of The most robust content calendar on the marketScreenshot of Content Interface (List View)Screenshot of Sandbox (Content item detail view)Screenshot of Sandbox > Content (HTML) Editor

gShift Screenshots

Screenshot of Web Presence Overview Dashboard - collection of data beacons to help focus on analytics, keyword and content performance trends, competitive visibility trends, keyword discovery, content discovery and competitor discovery.Screenshot of An agency level beacon designed to highlight keyword/content, analytics and domain-specific trends across multiple web presences.Screenshot of Keyword Dashboard - a collection of beacons designed to provide keyword visibility and discovery insights.Screenshot of Content Engagement Dashboard - Customizable kurl  dashboard designed to provide insight on content performance.Screenshot of Content Conversion Dashboard - Customizable kurl dashboard designed to provide insight into performance, optimization and ROI of content campaigns.Screenshot of Site Audit Recommendations - prioritized list of website issues based on technical SEO best practices.