What users are saying about
1 Ratings
2 Ratings
1 Ratings
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Score 9 out of 100
2 Ratings
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Score 10 out of 100

Likelihood to Recommend

DivvyHQ

It's a great visual representation for what's been scheduled for publishing. You're able to see whose project is whose, what the content item will be used for, and any other relevant details if you're curious enough to click on the calendar item. I have not used DivvyHQ for directly publishing content from within, like to social media platforms, websites, or newsletters, directly from Divvy.
Erica Mijon | TrustRadius Reviewer

gShift

gShift's pace of development is pretty amazing and they are very responsive to enhancement requests and other feedback on their solutions. gShift is well-suited for an agency environment where multiple clients need the basics in keyword rankings and website analytics and PPC reporting integration. gShift is less suited for a large organizations with multiple properties or web presences that are all integrated but require silos for reporting purposes or any type of parent-child reporting relationship that necessitates reporting at the property level as well as summarized reporting for all properties.
Brandon Kenig | TrustRadius Reviewer

Feature Rating Comparison

Content Creation

DivvyHQ
9.5
gShift
Approval workflows
DivvyHQ
9.0
gShift
Content calendar
DivvyHQ
10.0
gShift

Content Publishing

DivvyHQ
9.3
gShift
Content hub
DivvyHQ
10.0
gShift
Embedded CTAs
DivvyHQ
9.0
gShift
Content automation
DivvyHQ
9.0
gShift

Content Reporting & Analytics

DivvyHQ
8.0
gShift
Campaign optimization dashboard
DivvyHQ
8.0
gShift

SEO

DivvyHQ
gShift
8.6
Keyword analysis
DivvyHQ
gShift
10.0
Backlink management
DivvyHQ
gShift
6.0
SERP ranking tracking
DivvyHQ
gShift
10.0
Page grader
DivvyHQ
gShift
9.0
Competitive analysis
DivvyHQ
gShift
9.0
Site audit / diagnostics
DivvyHQ
gShift
7.0
Site recommendations
DivvyHQ
gShift
8.0
Task management
DivvyHQ
gShift
10.0

SEO Channels

DivvyHQ
gShift
8.3
Local SEO
DivvyHQ
gShift
10.0
Social SEO
DivvyHQ
gShift
9.0
Mobile SEO
DivvyHQ
gShift
4.0
Global SEO
DivvyHQ
gShift
10.0

SEO Platform & Account Management

DivvyHQ
gShift
7.5
Multi-domain support
DivvyHQ
gShift
5.0
Integration with web analytics tools
DivvyHQ
gShift
10.0

Pros

DivvyHQ

  • content scheduling
  • assigning items
  • calendars
Erica Mijon | TrustRadius Reviewer

gShift

  • Keyword Rankings - gShift allows you to track keywords by search engine, by device, and by location, giving you side-by-side views how you rank and appear in all use cases. gShift also tracks Google local map rankings, which provides greater insight for businesses with multiple rooftops and locations that want visibility into how customers can find them in different geographical regions of a metro area or on mobile vs. desktop.
  • White-labeled reporting - gShift allows you to run competition reports, keyword ranking reports, and comprehensive web analytics reports that pull in Google Analytics, Google AdWords, and Google Search Console data, making it less likely you have to provide your clients with separate reports from separate, third-party solutions.
  • Custom Dashboards - somewhat similar to Google's dashboard functionality although more limited in scope, you can create custom dashboards to share with members of your organization in real-time or export via PDF.
Brandon Kenig | TrustRadius Reviewer

Cons

DivvyHQ

  • campaigns interface is a bit outdated
  • I'd like to see the dashboard/homepage spruced up
  • open on calendars rather than recent activity
Erica Mijon | TrustRadius Reviewer

gShift

  • Minor bugs and defects are an ongoing issue - for example, PDF export capability for custom dashboards seems to be down frequently. While these type of defects are always resolved in 1-2 weeks, the fact that some of them keep reoccurring is an ongoing frustration.
  • Custom Dashboard functionality is limited to pre-set defaults as far as what data points or "beacons" as gShift calls them, that you could pull.
Brandon Kenig | TrustRadius Reviewer

Alternatives Considered

DivvyHQ

The corporate communication team uses DivvyHQ, TweetDeck and Agorapulse. Each one is used for different purposes and helps us meets our objectives. DivvyHQ helps Unum and Colonial Life's corporate communications teams stay in touch with one another's work and aware of what the other is doing. It allows for content collaboration and keeps us on track to meet individual deadlines.
Erica Mijon | TrustRadius Reviewer

gShift

gShift is more user-friendly and intuitive, particularly for sharing access with members across your organization who do not have the same level of digital marketing savvy. Additionally, gShift integrates reporting for web analytics, search visibility, social metrics, and PPC in one platform and one reporting tool in a way that the other providers do not.
Brandon Kenig | TrustRadius Reviewer

Return on Investment

DivvyHQ

  • content scheduling is almost seamless
  • the corporate communications teams are transparent with one another
  • content calendars keep us organized
Erica Mijon | TrustRadius Reviewer

gShift

  • We have been able to identify other keyword ranking opportunities and increase our on-site conversion rate.
  • gShift has helped us prioritize content and discover content that is over-performing, and better optimize that content and use it for remarketing purposes.
Brandon Kenig | TrustRadius Reviewer

Screenshots

Pricing Details

DivvyHQ

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

DivvyHQ Editions & Modules

Additional Pricing Details

gShift

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

gShift Editions & Modules

Edition
Brand Professional$325
Agency Professional$999
kontextURLs$199
Influencer Marketing module$299
    Additional Pricing Details
    SEO Platform pricing is based on the number of keywords per month. kontextURL pricing is based on the number of clicks registered per month. Influencer Marketing module pricing is based on the number of influencers and/or rosters managed.

    Rating Summary

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