GatedContent.com vs. Waalaxy

GatedContent.com brings a lot to the Marketing Operations party, governance, standardization, etc, etc. but above everything else, if you're serious about growth marketing, GatedContent.com is essential in setting up a fully functioning attribution model. The best thing is that once the key data capture points are defined and built, end users don't need to worry about UTM and other key tracking parameters, they run in the background and plug into pre-exiting processes.

waalaxy is a good tool for automating activity on linkedin, creating contacts that will then have to be developed directly by you, but it speeds up the initial steps and skims contacts very quickly (if the bot sends 20 requests a day and 15 percent of people accept the link, you already know who to continue conversations with and who to leave alone).The only note is the scattered interface compared to others with a simpler and more direct ux.Maybe it's personal taste, because it continues to get a lot of positive feedback from many users.

Incentivized

• Automation: request for connection at random times to simulate human intervention
• automation: email link request to increase the maximum limit of link requests (before August 2022, linkedin policy changed message policies)
• automation: email search on linkedin

Incentivized

• needs to improve the interface to make it faster to use the platform, especially for those who do not always use all the functions and do not remember them. Navigating through the menus becomes time-consuming
• choice of profile "warming" type to avoid linkedin ban. Waalaxy seems less careful than other platforms to use automations with caution, at least in the beginning (you can't go from zero to 20 link requests a day because you risk banning. It's not certain but you risk it)

Incentivized

è una piattaforma solida e aggiornata, ma ha un difetto che non mi piace ed è che personalmente non mi piace l'interfaccia per usarla. Questo è l'unico difetto e penso che sia soggettivo.

Incentivized

Easy to use for both admins and end users. The individual gate/form configuration is guided and simple with little scope for error. Admins are able to steer the configuration with mandatory fields etc. There is a comprehensive knowledgebase and a very response support team if knowledgebase doesn't cover the query.

it has a lot of functions, I haven't tried them all, but when I looked for something I found the interface scattered in menus and I didn't immediately find what I was looking for, this can also be frustrating because there are some functions that you rarely use so you forget where the buttons and menu are and so a more straightforward visual approach would be preferable even for those who are not new to the tool

Incentivized

Very responsive and capable support team, all with excellent product and industry knowledge. Also, access to the developers if required to help support, particularly during the onboarding, set up, and testing process.

Eloqua, Hubspot, and Pardot, whilst not directly comparable, all have a forms solution, but these solutions become inefficient at scale and are open to user error. They can be difficult to implement across various CMS environments and aren't always easy to configure from an attribution perspective.

Waalaxy works well and has been on the market for quite some time; it is a solid product. For my very personal use judgment, I don't like to waste time looking for functions in menus-I use too many saas to waste time and remember where I find functions.Learning curve and immediate usability are key for me, so I was better off with Closely which has a much better UX.Maybe it's my problem and you will be just as well off as many others, you just have to try both because they have the free version

Incentivized

• 20 requests per day15% links accepted (depends on your message/strategy and industry, not the tool)
• return on investment is certain if you don't think automation can do it all: you have to work the contacts generated by waalaxy

Incentivized