Incorta vs. Informatica Customer 360 for Salesforce

The best aspect of Incorta is the ability to retain fidelity to raw data sources. Incorta does not require an ETL process or pre-aggregation to get results. Another great feature is the Business Schema. The ability to present data in localized business language is key to citizen development. The solution is a complete platform from ingestion to presentation. There is no need for additional products to provide high-performing dashboards. It is worth repeating that no ETL is required. If you need high-speed ingestion and presentation of millions of rows of data while retaining access to the raw data, Incorta is the right platform.

Incentivized

• Speed - ingestion and delivery of data
• Customization
• Support
• Training

Incentivized

• Broader use of formula columns in insights
• Formula enhancements to all commenting
• Greater formatting of Insights

Incentivized

There are improvements to the formula area that would make this rating go higher. Formatting is also in need of enhancement.

Incentivized

I have interacted with support on many occasions. They are professional and knowledgeable and have solved every issue and asked every question or directed me to the appropriate resource who can.

Incentivized

Each of the other solutions required an ETL to prepare data for ingestion and presentation. Our requirements were for no ELT. Attempting to use raw data sources with both of the other solutions did not provide the performance required (or in the case of Tableau, never finished.) Incorta provides the capability to utilize citizen developers. The other solutions required technical skills beyond the average citizen developer.

Incentivized

• Visibility to daily operations and pacing
• Visibility on daily ACH return facilitating action per client
• Client reporting accepted very well

Incentivized