Broadlume vs. MatchCraft AdVantage
Broadlume vs. MatchCraft AdVantage
Product | Rating | Most Used By | Product Summary | Starting Price |
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Broadlume | N/A | Built by 2 ex-Googlers, Broadlume (formerly AdHawk) promises to provide an easy way to manage the user's Google AdWords & Facebook Ad campaigns. The founders say that, after years of manually analyzing & optimizing Ad Accounts for thousands of businesses, they feel confident saying software automation makes the work of an advertiser incredibly efficient. The platform aims to help leverage data science and machine learning to optimize campaigns and help increase ROI. | N/A | |
MatchCraft | N/A | MatchCraft Advantage is a search engine marketing (SEM) platform for managing many paid advertising campaigns at once, ideally for agencies managing campaigns for a number of small to midsize businesses with their local marketing efforts. To that end it automates many elements of running Google Adwords and Bing Ads campaigns and offers bidding suggestions via Matchcraft's proprietary algorithms. AdVantage Display is a built in set of tools for targeted display ads, and AdVantage Remarketing… | N/A |
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Editions & Modules | No answers on this topic | No answers on this topic | ||||||||||||||
Offerings |
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Entry-level Setup Fee | No setup fee | No setup fee | ||||||||||||||
Additional Details | — | — | ||||||||||||||
More Pricing Information |
Broadlume | MatchCraft AdVantage | |
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Top Pros | No answers on this topic | |
Top Cons | No answers on this topic |
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Ad Network Integration |
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Ad Reporting & Analytics |
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Broadlume | MatchCraft AdVantage | |
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Small Businesses | Google Ad Manager Score 8.6 out of 10 | WordStream Advisor Score 7.0 out of 10 |
Medium-sized Companies | The Trade Desk Score 8.1 out of 10 | WordStream Advisor Score 7.0 out of 10 |
Enterprises | Adobe Advertising Cloud Score 8.9 out of 10 | Adobe Advertising Cloud Score 8.9 out of 10 |
All Alternatives | View all alternatives | View all alternatives |
Broadlume | MatchCraft AdVantage | |
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Likelihood to Recommend | 10.0 (1 ratings) | 8.0 (1 ratings) |
Usability | 10.0 (1 ratings) | - (0 ratings) |
Broadlume | MatchCraft AdVantage | |
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Likelihood to Recommend | Broadlume | Matchcraft |
Pros | Broadlume | Matchcraft |
Cons | Broadlume | Matchcraft |
Usability | Broadlume | Matchcraft No answers on this topic |
Alternatives Considered | Broadlume | Matchcraft |
Return on Investment | Broadlume | Matchcraft |
ScreenShots | Broadlume Screenshots |