Broadlume vs. SAS 360 Plan

Broadlume

2 Reviews and Ratings

SAS 360 Plan

15 Reviews and Ratings

Overview
Product	Rating	Most Used By	Product Summary	Starting Price
Broadlume	Score 10.0 out of 10	N/A	Built by 2 ex-Googlers, Broadlume (formerly AdHawk) promises to provide an easy way to manage the user's Google AdWords & Facebook Ad campaigns. The founders say that, after years of manually analyzing & optimizing Ad Accounts for thousands of businesses, they feel confident saying software automation makes the work of an advertiser incredibly efficient. The platform aims to help leverage data science and machine learning to optimize campaigns and help increase ROI.	N/A
SAS 360 Plan	Score 9.0 out of 10	N/A	Formerly SAS Marketing Operations Management, a solution to integrate and manage all marketing processes for greater consistency, efficiency and effectiveness – from marketing strategy development and planning to content creation, campaign execution and post-campaign analysis.	N/A

Pricing

Broadlume

SAS 360 Plan

Editions & Modules

No answers on this topic

No answers on this topic

Offerings

Pricing Offerings
Broadlume	SAS 360 Plan
Free Trial
Yes	No
Free/Freemium Version
Yes	No
Premium Consulting/Integration Services
Yes	No

Entry-level Setup Fee

No setup fee

No setup fee

Additional Details

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More Pricing Information

Community Pulse
	Broadlume	SAS 360 Plan
Top Pros	No answers on this topic	Pro Marketing tools Pro Various channels Pro Manage project
Top Cons	No answers on this topic	Minus Crm integration Minus Hubspot crm

Features

Broadlume

SAS 360 Plan

Ad Network Integration

Comparison of Ad Network Integration features of Product A and Product B
	Broadlume 10.0 1 Ratings 30% above category average	SAS 360 Plan - Ratings
Data Transfer	10.01 Ratings	00 Ratings

Ad Reporting & Analytics

Comparison of Ad Reporting & Analytics features of Product A and Product B
	Broadlume 10.0 1 Ratings 25% above category average	SAS 360 Plan - Ratings
Ad dashboards	10.01 Ratings	00 Ratings
Ad conversion tracking	10.01 Ratings	00 Ratings
Cross-channel ad management	10.01 Ratings	00 Ratings
Ad forecasting and optimization	10.01 Ratings	00 Ratings

Best Alternatives
	Broadlume	SAS 360 Plan
Small Businesses	Google Ad Manager Score 8.6 out of 10	Airtable Score 8.5 out of 10
Medium-sized Companies	The Trade Desk Score 8.1 out of 10	LeanData Score 9.7 out of 10
Enterprises	Adobe Advertising Cloud Score 8.9 out of 10	Adobe Marketing Cloud Score 8.7 out of 10
All Alternatives	View all alternatives	View all alternatives

User Ratings
	Broadlume	SAS 360 Plan
Likelihood to Recommend	10.0 (1 ratings)	8.0 (1 ratings)
Usability	10.0 (1 ratings)	- (0 ratings)

User Testimonials
	Broadlume	SAS 360 Plan
Likelihood to Recommend	Broadlume Despite its shortcomings, AdHawk is a neat, useful tool that provides tactical information for developing solid Facebook ad campaigns. AdHawk is great for managing smaller Facebook Ad budgets. You're able to select a truly actionable guideline in an easy to view format for decision-making. You can really optimize an ad to perform best using the data AdHawk generates Incentivized Stefanie Cash Digital Marketing Manager Read full review	SAS No answers on this topic
Pros	Broadlume Great UI Accurate reporting Strong data points Incentivized Stefanie Cash Digital Marketing Manager Read full review	SAS Create and manage a detailed plan for a marketing campaign: when you create detailed project plans and then task and role levels, SAS Marketing Operations Management (SAS MOM) makes it easier to coordinate between projects with very little, if any, issues. Share, reuse and leverage existing marketing assets: Like some marketing tools, SAS MOM allows you to create and reuse assets across various channels. Manage project collaboration and execution: You are allowed to set up a workflow that helps move processes along without having to manage each step of the project. Incentivized Verified User Anonymous Read full review
Cons	Broadlume Ability to look at two campaigns at once (comparative stats) Only available for Facebook or G+ No export feature for reporting Incentivized Stefanie Cash Digital Marketing Manager Read full review	SAS It would be good to have a Storyboard feature to summarize and tie together some of the dashboard metrics. Missing feature: Hubspot CRM integration. Incentivized Verified User Anonymous Read full review
Usability	Broadlume AdHawk is extremely easy to use. Not many buttons to click to get to any area of importance. It's also very clean and sophisticated in design which makes for a pleasant experience. The optimization features even explain to you the value of going with the suggested strategy. Overall, AdHawk is a great software for managing Facebook and Google Ads Incentivized Stefanie Cash Digital Marketing Manager Read full review	SAS No answers on this topic
Alternatives Considered	Broadlume AdHawk is far better than the other products regarding how simplified the reporting of ad results are. AdHawk is cleaner and easier to understand. Allows for easy comparing of conversion points within a campaign. Other products are simply not as easy to use. Also, optimization is not a feature available with many services Incentivized Stefanie Cash Digital Marketing Manager Read full review	SAS No answers on this topic
Return on Investment	Broadlume Ad optimization data Simplified ad management Audience understanding Incentivized Stefanie Cash Digital Marketing Manager Read full review	SAS No answers on this topic
ScreenShots	Broadlume Screenshots