What users are saying about
1 Rating
5 Ratings
1 Rating
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Score 10 out of 100
5 Ratings
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Score 8.6 out of 100

Likelihood to Recommend

Ataccama ONE

After evaluating many of the leading data governance/management tools in the industry, Ataccama ONE quickly became a front-runner for our firm's needs and requirements. I particularly like how Ataccama focuses on investing a portion of its revenue on user-suggested enhancements - they truly want to grow with their clients, which is what we were looking for.
Anonymous | TrustRadius Reviewer

V12 Data

We have found Launchpad to be useful for almost every lead-generation activity.
Anonymous | TrustRadius Reviewer

Pros

Ataccama ONE

  • It is one of the leading data quality tools in the industry, in our opinion.
  • Offers free data profiling.
  • Integrates with other tools for complete end-to-end lineage.
Anonymous | TrustRadius Reviewer

V12 Data

  • Intuitive navigation across software
  • Easy target/lead builder selections
  • Complete email marketing solution for small businesses and big corporations
  • Clear directions for beginning, planning, implementing, executing, reporting
  • Easy-to-use creative email templates
Layla Irani | TrustRadius Reviewer

Cons

Ataccama ONE

  • Does not support as wide of a tech stack range as I would like.
  • It would be nice if it came with a user hotkey function out of the box.
  • Having concurrent user usage licenses would be ideal.
Anonymous | TrustRadius Reviewer

V12 Data

  • Site flow could be more intuitive
  • Logical flow of process
  • Remove extra steps
  • Provide more in-depth reporting
  • Ability to name campaigns the same name
  • Create standard order or reporting templates
Joel Buhr | TrustRadius Reviewer

Usability

Ataccama ONE

Ataccama ONE 10.0
Based on 1 answer
One of the key factors in our choice to onboard Ataccama was its usability - general end users have everything at their fingertips, it is not difficult for IT developers to setup the tool, and it has been an overall pleasure.
Anonymous | TrustRadius Reviewer

V12 Data

V12 Data 7.3
Based on 1 answer
There is room for improvement
Joel Buhr | TrustRadius Reviewer

Support Rating

Ataccama ONE

Ataccama ONE 10.0
Based on 1 answer
Support has been excellent to date - very user friendly and knowledgeable to help support our needs and issues as they arise.
Anonymous | TrustRadius Reviewer

V12 Data

V12 Data 8.2
Based on 1 answer
It has been fantastic!
Joel Buhr | TrustRadius Reviewer

Implementation Rating

Ataccama ONE

No score
No answers yet
No answers on this topic

V12 Data

V12 Data 6.4
Based on 1 answer
Would be great to have an easier white-label
Joel Buhr | TrustRadius Reviewer

Alternatives Considered

Ataccama ONE

Ataccama ONE was a clear winner during our evaluation of many other products/vendors. Their offering was the best suited for our needs, and they are a company that we want to grow with over time.
Anonymous | TrustRadius Reviewer

V12 Data

I have not used another email marketing solution similar to Launchpad. I do not plan on seeking out other competitive products
Layla Irani | TrustRadius Reviewer

Return on Investment

Ataccama ONE

  • With Ataccama ONE our users can trust the data and learn more about it quickly and easily.
  • Management can focus on other priorities knowing that the data is well-governed.
  • Having transparency around the data has been a key benefit to our users.
Anonymous | TrustRadius Reviewer

V12 Data

  • Launchpad has let us create and deliver lead files and email campaigns faster than ever before.
Anonymous | TrustRadius Reviewer

Screenshots

Pricing Details

Ataccama ONE

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
Optional

V12 Data

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

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