What users are saying about
2 Ratings
2 Ratings
2 Ratings
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Score 9.7 out of 100
2 Ratings
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Score 8.2 out of 100

Likelihood to Recommend

DirectLync

Girls PACT receives regular compliments on its website! The audience for our website is potential donors. DirectLync nailed it! The design is clean, modern, professional, user friendly, intuitive and really represents our brand. They gave us some great coaching and guidance as we were creating and preparing content. It was a really fun project!
Michelle Shegda | TrustRadius Reviewer

INBOX25

I think Inbox25 is a great fit for companies outgrowing lower-end, disconnected email marketing applications. Companies with a more formalized marketing organization that send a lot of emails (tens of thousands monthly or more) will be better served with a product like Inbox25 that is less complex, easier to use, and much more affordable (30% lower by our experience) from the larger marketing automation products on the market. Our company has 3 full-time marketing staff with over 100,000 contacts (with valid emails) that we target in various direct and drip email campaigns and Inbox25 fits our needs just fine. I suspect that we may outgrow the product eventually but I think it'll meet our needs just fine for many years to come.
James Mallory | TrustRadius Reviewer

Feature Rating Comparison

Email & Online Marketing

DirectLync
8.5
INBOX25
7.4
Email deliverability reporting
DirectLync
8.0
INBOX25
9.6
List management
DirectLync
9.0
INBOX25
8.6
WYSIWYG email editor
DirectLync
INBOX25
7.0
Dynamic content
DirectLync
INBOX25
7.0
Ability to test dynamic content
DirectLync
INBOX25
7.0
Landing pages
DirectLync
INBOX25
9.0
A/B testing
DirectLync
INBOX25
3.2
Mobile optimization
DirectLync
INBOX25
6.2
Triggered drip sequences
DirectLync
INBOX25
8.8

Lead Management

DirectLync
INBOX25
8.0
Lead nurturing
DirectLync
INBOX25
8.4
Lead scoring and grading
DirectLync
INBOX25
7.3
Data quality management
DirectLync
INBOX25
7.7
Automated sales alerts and tasks
DirectLync
INBOX25
8.5

Campaign Management

DirectLync
INBOX25
7.0
Calendaring
DirectLync
INBOX25
5.0
Event/webinar marketing
DirectLync
INBOX25
9.0

Social Media Marketing

DirectLync
INBOX25
7.5
Social sharing and campaigns
DirectLync
INBOX25
9.0
Social profile integration
DirectLync
INBOX25
6.0

Reporting & Analytics

DirectLync
INBOX25
6.3
Dashboards
DirectLync
INBOX25
6.5
Standard reports
DirectLync
INBOX25
6.3
Custom reports
DirectLync
INBOX25
6.0

Platform & Infrastructure

DirectLync
INBOX25
9.1
Role-based workflow & approvals
DirectLync
INBOX25
8.8
Customizability
DirectLync
INBOX25
7.9
Integration with Salesforce.com
DirectLync
INBOX25
10.0
Integration with SugarCRM
DirectLync
INBOX25
9.6

Pros

DirectLync

  • DirectLync is knowledgeable in their field, which saves us time (and money).
  • They have a creative team onsite to answer questions promptly.
  • Regularly updating products and services to better serve its customers.
Michelle Shegda | TrustRadius Reviewer

INBOX25

  • SugarCRM integration
  • Ease of building workflows
  • Responsive, helpful support team
Adam Smartschan | TrustRadius Reviewer

Cons

DirectLync

  • Girls PACT is located in Los Angeles. Newsletters are scheduled for PST, yet distributed on EST. It’s an odd glitch and may be a user error.
Michelle Shegda | TrustRadius Reviewer

INBOX25

  • Inbox25 is in a growth phase and has transformed their product pretty fast. With that comes an increased need to continually learn how to leverage new features.
  • Tutorials and product documentation exist but it is relatively minimal. They overcome this with personalized, one-on-one training that is recorded for future review using a project management platform.
  • Inbox25 has expanded beyond Sugar CRM to include Salesforce.com integration. I'm not sure if they plan to add integrations to other applications but they are positioned well for growth.
James Mallory | TrustRadius Reviewer

Alternatives Considered

DirectLync

No answers on this topic

INBOX25

Different platforms stack up particularly well for different use cases. INBOX25 is our default choice for SugarCRM users.
Adam Smartschan | TrustRadius Reviewer

Return on Investment

DirectLync

  • DirectLync has saved our marketing budget thousands of dollars! They have been so generous supporting the marketing needs of Girls PACT, a nonprofit organization.
Michelle Shegda | TrustRadius Reviewer

INBOX25

  • We have successfully moved cold suspects to leads and leads to opportunities, and opportunities to customers with Inbox25. We are just now starting to realize more value given that we've only recently started using the more advanced drip marketing and lead scoring features.
  • When we used the pay-as-you-go version we were paying just pennies per email and remained CAN-Spam Act compliant. It was harder to quantify the ROI then but it was apparent that email marketing was working and moving prospects from one sales stage to another. It was also very useful for re-engaging prospects and promoting products and services to customers.
  • Our total investment in the advanced edition is less $30,000 annually and we expect the ROI to be less than one year. It could have been sooner if we'd have been more thoughtful in our initial implementation.
James Mallory | TrustRadius Reviewer

Screenshots

Pricing Details

DirectLync

General

Free Trial
Yes
Free/Freemium Version
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

DirectLync Editions & Modules

Edition
Basic$201
Essential$991
Pro$2491
Premium$5991
  1. Month
Additional Pricing Details

INBOX25

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

INBOX25 Editions & Modules

Additional Pricing Details

Rating Summary

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