TrustRadius

MailUp vs. ShopperTrak

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
MailUp
Score 6.0 out of 10
N/A
MailUp is the eponymous email & SMS platform from the Italian company that was founded in 2002 that now has a modest but respectable presence across the western world with a diverse customer base (Yamaha, Amnesty International, Korean Air, etc.). Mailup's platform combines email marketing, with transactional email and SMS features, and offers SMTP relay and plugins for ecommerce, CRM and CMS systems. Their unusual pricing scheme is tiered just on subscribers but on volume of sends and that…N/A
ShopperTrak
Score 9.0 out of 10
N/A
ShopperTrak headquartered in Chicago offers their software for in-store marketing, engagement and proximity-based retail analytics.N/A
Pricing
MailUpShopperTrak
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
MailUpShopperTrak
Free Trial
YesNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details——
More Pricing Information
Community Pulse
MailUpShopperTrak
Top Pros
Top Cons
Features
MailUpShopperTrak
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
MailUp
9.5
1 Ratings
16% above category average
ShopperTrak
-
Ratings
WYSIWYG email editor10.01 Ratings00 Ratings
Dynamic content10.01 Ratings00 Ratings
Ability to test dynamic content8.01 Ratings00 Ratings
Mobile optimization10.01 Ratings00 Ratings
Best Alternatives
MailUpShopperTrak
Small Businesses
ReachMail
ReachMail
Score 10.0 out of 10
OneSignal
OneSignal
Score 9.0 out of 10
Medium-sized Companies
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
Enterprises
Emma by Marigold
Emma by Marigold
Score 8.6 out of 10
Flurry Analytics
Flurry Analytics
Score 9.0 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
MailUpShopperTrak
Likelihood to Recommend
10.0
(1 ratings)
9.0
(1 ratings)
Support Rating
-
(0 ratings)
8.0
(1 ratings)
User Testimonials
MailUpShopperTrak
Likelihood to Recommend
MailUp
Great for marketing teams looking to quickly deploy emails without the need for HTML coding.
Tory Reiff | TrustRadius Reviewer
Tory Reiff
Graphic Designer, Digital
Read full review
ShopperTrak
ShopperTrak is excellent at measuring inbound and outbound traffic. Their technology works well and is very accurate. Comparing this data to sales allows our team to see conversion and shopper to associate ratios, which help us make educated business decisions.
Verified User
Anonymous
Read full review
Pros
MailUp
  • Email marketing creation
  • Email design
  • HTML template creation
Tory Reiff | TrustRadius Reviewer
Tory Reiff
Graphic Designer, Digital
Read full review
ShopperTrak
  • Count inbound and outbound traffic
  • Compare traffic to location specific sales.
  • Detailed dashboards with at a glance actionable content.
Verified User
Anonymous
Read full review
Cons
MailUp
  • Alt tag styling within the editor
Tory Reiff | TrustRadius Reviewer
Tory Reiff
Graphic Designer, Digital
Read full review
ShopperTrak
  • Updated end users when enhancements are implemented.
  • User specific reporting.
Verified User
Anonymous
Read full review
Support Rating
MailUp
No answers on this topic
ShopperTrak
Our ShopperTrak dedicated customer success manager is great to work with. The Technical Support team is responsive and always willing to help.
Verified User
Anonymous
Read full review
Alternatives Considered
MailUp
Mailup has hands down the best editor for creating responsive emails, I've tried almost everything out there and this is the best, I recommend this to colleagues all the time!
Tory Reiff | TrustRadius Reviewer
Tory Reiff
Graphic Designer, Digital
Read full review
ShopperTrak
No answers on this topic
Return on Investment
MailUp
  • Faster email development
  • More team members able to contribute to the email development process
  • Better templates
Tory Reiff | TrustRadius Reviewer
Tory Reiff
Graphic Designer, Digital
Read full review
ShopperTrak
  • We now better manage our labor to meet customer traffic.
  • We can better measure the impact of promotions we offer.
  • At a glance, I can identify stores with the biggest opportunities.
Verified User
Anonymous
Read full review
ScreenShots

MailUp Screenshots

Screenshot of Manage lists. With MailUp, you can manage mailing lists, groups and sending profiles, automatically eliminating duplicate addresses and handling users who cancel their subscription. The procedure is guided, quick and safe. The utmost simplicity, with no need to install additional software. Not bad, right?Screenshot of he winning variable, with mathematical certainty With A/B testing, discover, prior to mailing, what your recipients prefer to read, by automatically testing several versions of the same text, measuring its effectiveness on a select group. Opening results improve by up to 30% and, for each version, you have more statistical information. Mailing after mailing, you can only do better!Screenshot of Creating emails for mobile devices is easy Free your creativity and create emails and newsletters that have great visual impact, optimised for mobile devices. While you concentrate on the content of your campaign, MailUp takes care of the rest with the aid of an intelligent editor and plenty of cutting-edge functions. Not bad, right?Screenshot of Countless ways to create your messages. There's not only BEE with which create messages. You can start with HTML documents, RSS/Atom, URL or choose from hundreds of graphic models. Starting with an empty email? The convenient WYSIWYG editor helps you put your messages together with just a few clicks. It's all up to you!Screenshot of .and you can do the same with unsubscribe lists. Automatic management of unsubscribe lists allows you to activate the UNSUBSCRIBE button directly in the email client interface. The unsubscribers list also shows a list of users who performed this action, which may be edited and exported. This function also allows you to make up random groups of users, specifying the number of subscribers. This makes it easier to manage random sampling and A/B testing.Screenshot of