What users are saying about
9 Ratings
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Score 7.9 out of 100
6 Ratings
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Score 7.3 out of 100

Likelihood to Recommend

Ooyala Flex Media Platform

Ooyala provides the opportunity to scale and manage multiple services and platforms in the organization with its integration services with internal tools like Slack and multiple other applications. Also, it helps you understand the views, reach, and engagement with the videos that help you define your next campaign strategy. In my experience, Ooyala could be less appropriate for managing URLs and unreliability may make you upload videos more than once.
Anonymous | TrustRadius Reviewer

Simpli.fi

If you don't care where your campaigns are running, if you don't care about your clients then feel free to do business with them.I would not recommend them to other agencies or business if they have a lot of particular advertisers and clients that they work with. It is too much work for them.If you want to do a self-service model with Simpli.fi, then I could recommend working with them. As long as I don't have to deal with their customer service daily, and my company has the control of the campaigns, I can feel more comfortable working with them. But even still, there are a lot of red flags that have been raised over the last few years and I am skeptical.
Anonymous | TrustRadius Reviewer

Feature Rating Comparison

Video Marketing

Ooyala Flex Media Platform
7.4
Simpli.fi
Lead generation
Ooyala Flex Media Platform
7.0
Simpli.fi
Video personalization
Ooyala Flex Media Platform
8.0
Simpli.fi
eCommerce
Ooyala Flex Media Platform
7.0
Simpli.fi
Support for advertisements
Ooyala Flex Media Platform
7.0
Simpli.fi
Video SEO
Ooyala Flex Media Platform
8.0
Simpli.fi

Video Platform Integrations

Ooyala Flex Media Platform
8.0
Simpli.fi
Integration to Salesforce.com
Ooyala Flex Media Platform
8.0
Simpli.fi
Integration to Marketo
Ooyala Flex Media Platform
8.0
Simpli.fi
Integration to HubSpot
Ooyala Flex Media Platform
8.0
Simpli.fi
Integration to Eloqua
Ooyala Flex Media Platform
8.0
Simpli.fi

Video Security

Ooyala Flex Media Platform
8.4
Simpli.fi
Video access controls
Ooyala Flex Media Platform
6.0
Simpli.fi
User management
Ooyala Flex Media Platform
9.0
Simpli.fi
Video link sharing
Ooyala Flex Media Platform
8.0
Simpli.fi
Internal video
Ooyala Flex Media Platform
9.0
Simpli.fi
External video
Ooyala Flex Media Platform
10.0
Simpli.fi

Video Player

Ooyala Flex Media Platform
7.7
Simpli.fi
Player customization
Ooyala Flex Media Platform
7.0
Simpli.fi
Embedded videos
Ooyala Flex Media Platform
8.0
Simpli.fi
Video quality / Bandwidth controls
Ooyala Flex Media Platform
8.0
Simpli.fi

Video Analytics

Ooyala Flex Media Platform
8.6
Simpli.fi
A/B testing
Ooyala Flex Media Platform
9.0
Simpli.fi
Streaming quality reports
Ooyala Flex Media Platform
9.0
Simpli.fi
Per viewer tracking
Ooyala Flex Media Platform
8.0
Simpli.fi
Per video tracking
Ooyala Flex Media Platform
8.0
Simpli.fi
Video analytics dashboard
Ooyala Flex Media Platform
9.0
Simpli.fi

Video Hosting, Management & Storage

Ooyala Flex Media Platform
7.7
Simpli.fi
On-Demand video
Ooyala Flex Media Platform
7.0
Simpli.fi
Live streaming
Ooyala Flex Media Platform
8.0
Simpli.fi
Impact of streaming on network
Ooyala Flex Media Platform
8.0
Simpli.fi
Video upload & format support
Ooyala Flex Media Platform
8.0
Simpli.fi
Video library / File management
Ooyala Flex Media Platform
7.0
Simpli.fi
Video portal
Ooyala Flex Media Platform
8.0
Simpli.fi

Video Engagement

Ooyala Flex Media Platform
8.3
Simpli.fi
Audience polling
Ooyala Flex Media Platform
8.0
Simpli.fi
Audience Q&A / Live chat
Ooyala Flex Media Platform
9.0
Simpli.fi
Video comments
Ooyala Flex Media Platform
8.0
Simpli.fi

Data Collection

Ooyala Flex Media Platform
Simpli.fi
3.9
Collection of first-party data
Ooyala Flex Media Platform
Simpli.fi
7.9
Collection of third-party data
Ooyala Flex Media Platform
Simpli.fi
1.9
Access to Third-party Data Providers
Ooyala Flex Media Platform
Simpli.fi
1.9

Data Classification

Ooyala Flex Media Platform
Simpli.fi
6.2
Audience taxonomy
Ooyala Flex Media Platform
Simpli.fi
7.1
Tag Management
Ooyala Flex Media Platform
Simpli.fi
6.3
Data Analysis Dashboard
Ooyala Flex Media Platform
Simpli.fi
5.1

Ad Network Integration

Ooyala Flex Media Platform
Simpli.fi
5.9
Data Transfer
Ooyala Flex Media Platform
Simpli.fi
3.7
DSP integration
Ooyala Flex Media Platform
Simpli.fi
8.0

DMP Analytics

Ooyala Flex Media Platform
Simpli.fi
6.7
Campaign Analytics
Ooyala Flex Media Platform
Simpli.fi
5.5
Audience Analytics
Ooyala Flex Media Platform
Simpli.fi
7.9

Pros

Ooyala Flex Media Platform

  • It's intuitive and easy to use.
  • Ooyala Now is the only product I have seen to date that shows me real-time usage.
  • I like the people.
Ricky Sutton | TrustRadius Reviewer

Simpli.fi

  • Simpli.fi's Geo-Fencing capabilities are top notch! The ability to include an unlimited number of geo-fences within a campaign is invaluable, as is the ability to measure the effectiveness of a geo-fencing campaign in driving foot traffic to our clients' physical locations.
  • Our organization appreciates the knowledge, experience and responsiveness of Simpli.fi's customer support staff.
  • One of the things Simpli.fi does particularly well is the education of its users and re-sellers. From monthly webinars, to its Bullseye learning courses, they have a way to make the complex understandable to even the most green digital sellers!
Jared Frank | TrustRadius Reviewer

Cons

Ooyala Flex Media Platform

  • Ooyala's integration with the ad serving platform is not as good in terms of user interface and user experience.
  • The user interface could be improved (making it more like YouTube and Vimeo).
  • The feature that provides scheduling could be improved to be seamless for publishing to Instagram.
Anonymous | TrustRadius Reviewer

Simpli.fi

  • The approaches are not easily understood by our sales reps.
  • The reporting platform is pretty basic. The new platform is still in beta version.
Kevin Yip | TrustRadius Reviewer

Alternatives Considered

Ooyala Flex Media Platform

We have used all the rival products. Ooyala has been our favourite for years, but feel like they have stalled in new product development.
Ricky Sutton | TrustRadius Reviewer

Simpli.fi

We have done a lot of research on many other vendors that offer the same or even more as Simpli.fi and have found a great fit for our business. There are many other options out there for programmatic buying! My advice to you is do your research. Don't just jump into bed with one without knowing all of the facts. Ask questions. Do some digging. And NEVER take anything they say at face value. They are there to sell you the product and if you move forward, you will for sure be disappointed
Anonymous | TrustRadius Reviewer

Return on Investment

Ooyala Flex Media Platform

  • Ooyala certainly helped improve ROI.
  • It also provides a strong capability for integration with other marketing automation tools for improved digital marketing ROI.
  • Reduction in cost of operations can be easily achieved with integrations with multiple software applications.
Anonymous | TrustRadius Reviewer

Simpli.fi

  • We have been able to leverage Simpli.fi's geo-fencing tools to pry business away from larger competitors.
  • The lack of a customer-facing dashboard is a weakness.
  • Simpli.fi's low barrier of entry has allowed us to scale at our pace without the threat of being cut off in the face of high minimum spends.
Jared Frank | TrustRadius Reviewer

Screenshots

Pricing Details

Ooyala Flex Media Platform

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Simpli.fi

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

Likelihood to Recommend

Ooyala Flex Media Platform
8.0
Simpli.fi
2.1

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