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requires advanced skills and training to fully utilize the tool. For the price, it is not as easy as it should be to quantify ROI to leadership. Still,
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requires advanced skills and training to fully utilize the tool. For the price, it is not as easy as it should be to quantify ROI to leadership. Still,
with a single, flagship product. If your product line is more diverse, the cost and setup of additional data models can be quite taxing, especially for smaller … breadth of marketing capabilities. Demand Base appears to be a slightly cheaper option, but it requires a bit more effort to get started. It does have a … comprehensive display ad platform, but depending on…
I'm often asked to prove it's value which can be challenging tbh. The black box is often challenged by competitors
to enterprise companies. A smaller team might benefit from a different (cheaper) tool or doing ABM plays outside of a platform.
lot of value, but the onboarding and continuing education needs to be better from the 6sense side for us to see the full value of this very expensive tool … the full value of the tool. A rating of 10 is what I think the value of this tool holds intrinsic…
appropriate for start-ups or scrappy ABM managers who need a cheaper GTM solution and have not yet proven value of GTM strategy to execs
intuitive platform Lack of customization on segments, alerts, and reports Expensive Data integrity - duplicate accounts showing up on segments incorrectly … topics have less clear value. Keywords especially take some tuning to get value out of them, otherwise they turn o noise…
who is a ABM director used it at her previous role job and have shared the value of 6sense the intent data which will and help us leverage those intent buyers

meetings to opportunities, and drive opportunities with higher ACV (pipeline values). I also leverage it for B2B advertising across our business units and brands
workflows. This would make me tell others not to use the system if it is charging you after you turn systems off.
expanding our use case to ensure we are getting the full value from the platform since it is a substantial cost for us. Currently, it is mostly utilized for sales
smaller teams. I would also say people who have shorter sales cycles, the more value you will get.
anybody. I don't even see it as a competitor to anyone. It can only add value when it does some serious ehnancement to its tool.
informed around what my accounts are researching specifically related to our value proposition. This allows me to apply targeted messaging and ultimately win
focus on account-based marketing (ABM), which aims to target specific high-value accounts rather than broad groups.
working with AI and predictive modeling also helps make sure 6sense provides value to your organization.
brings down the acquisition cost by many folds. You don't waste time reaching out to absolutely cold connects. It is expensive but you should be able to … target. So buyer intent is the most critical thing that we look at. The price can be a little less as compared to other…
makes it easy for our teams to collaborate and align on shared goals. The value it brings to our business development efforts ensures it remains a crucial
this is not somthing I have control over as an IC, I got value from the platform as an SDR
More accounts reached More efficient cost per lead … Sales org "champion" in house. Not always a full time role, but leading the charge for implementation and making sure all respective departments (Sales Ops
access to account advertising by quota Increased user license counts for the cost More integrated reporting with outside tools
to cast a wider net. 6sense is not a product I would recommend on a pure value for dollar basis.
multiple use cases, you may need multiple predictive models which can be expensive. Requires a significant organizational change and both marketing and sales
cumbersome Enablement... getting new users onboarded and getting the full value
Executive roll up report to answer are we getting value? Getting started for new users who will only be in 1 or 2 times and not fully