Overall Satisfaction with AT Internet
AT Internet Analyzer III is a powerful and scalable Digital Analytics solution. It works on a simple tag for implementation an has an intuitive and comprehensive user interface. In my opinion it has one of the most flexible multi-channel attribution module and would be a "must consider" option for publishers and media industry players. Given the size of the company there is a close proximity between the clients challenges and the product development which is always very comfortable. The professional services team is very knowledgeable and responsive.
- Client services
- Multi-channel attribution
- Real time
- Rich media
- Segmentation (adding visitor and hit segmentation scopes).
- MV testing (with an integrating module managing serving and personalisation).
- Reports could be based on non pre-processed raw data to add flexibility on mixing external data set and drill down dimensions .
- Reduce drop off
- Increase conversion rate
- More efficient management of the marketing campaigns