Hatchbuck is a key part of my lead tracking
March 28, 2015

Hatchbuck is a key part of my lead tracking

Tony Boschert | TrustRadius Reviewer
Score 9 out of 10
Vetted Review
Verified User

Overall Satisfaction with Hatchbuck

I am currently using Hatchbuck mainly as a way to track my sales pipeline and track contact information for current and potential customers. Since I spend much of my time outside of my office it is important that I have a database that is easily accessed on the web.

Pros

  • The ease of use of this product was a key factor in choosing Hatchbuck.
  • The low entry cost and the fact that no long term contracts are required also played a critical role in choosing Hatchbuck.
  • The low cost also helped in my decision as I begin to use more of its features. I didn't want to pay a high price for a software program that had features I would never use or at least would not use until a much later date, in essence, wasting money up front. I have full intentions to fully utilize other great features, however, the low cost of Hatchbuck makes it a good value even if I were to only use it as nothing more than a prospect/customer database.

Cons

  • When creating a new note, I would like to see the 'Update Last Contacted date when saved' check box at the top and not the bottom of the page.
  • The most critical part for me has been better organization of my sales pipeline and prospects.
  • Being able to keep notes in one easy to access section has made it much easier to recall conversations and emails with customers. Also, being able to add attachments is a great feature as we often send quotes or other attachments. Referring back to them is easy when I have the attachment and the notes in one place.
I use it quite often and it is a key component in tracking/managing my client base.
I feel that the person I met with asked all the right questions and also provided many good ideas for getting the most out of Hatchbuck. He did a great job of really digging into what I was needing and wanting and letting me know how to get those items accomplished.

BenchmarkONE Feature Ratings

WYSIWYG email editor
Not Rated
Dynamic content
Not Rated
Ability to test dynamic content
Not Rated
Landing pages
Not Rated
A/B testing
Not Rated
Mobile optimization
Not Rated
Email deliverability reporting
Not Rated
List management
9
Lead nurturing automation
9
Lead scoring and grading
10
Data quality management
8
Automated sales alerts and tasks
Not Rated
Calendaring
Not Rated
Event/webinar marketing
Not Rated
Social sharing and campaigns
Not Rated
Social profile integration
Not Rated
Dashboards
Not Rated
Standard reports
9
Custom reports
9
API
Not Rated
Role-based workflow & approvals
Not Rated
Customizability
Not Rated
Integration with Salesforce.com
Not Rated
Integration with Microsoft Dynamics CRM
Not Rated
Integration with SugarCRM
Not Rated

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