Adstream vs. AppLovin MAX

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Adstream
Score 6.7 out of 10
N/A
N/AN/A
AppLovin MAX
Score 7.5 out of 10
N/A
MoPub was a mobile ad server owned by Twitter since the September 2013 acquisition, acquired by AppLovin, and now part of the MAX mediation platform. MAX gives users a diverse set of auctions for supply.N/A
Pricing
AdstreamAppLovin MAX
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
AdstreamAppLovin MAX
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Best Alternatives
AdstreamAppLovin MAX
Small Businesses
Google AdMob
Google AdMob
Score 8.8 out of 10
Google AdMob
Google AdMob
Score 8.8 out of 10
Medium-sized Companies
Yahoo Native
Yahoo Native
Score 6.7 out of 10
Yahoo Native
Yahoo Native
Score 6.7 out of 10
Enterprises
Marin Software
Marin Software
Score 9.1 out of 10
Marin Software
Marin Software
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
AdstreamAppLovin MAX
Likelihood to Recommend
8.0
(2 ratings)
5.0
(3 ratings)
Likelihood to Renew
9.0
(1 ratings)
-
(0 ratings)
Usability
-
(0 ratings)
8.0
(1 ratings)
Support Rating
-
(0 ratings)
8.0
(2 ratings)
User Testimonials
AdstreamAppLovin MAX
Likelihood to Recommend
Adstream
I have used Adstream for my publishing/editing company and I loved how it was able to reach different types of clients in different areas of life. To me, that is crucial because I am able to reach a broader audience which in turn helps me package my product differently for different clients.
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AppLovin
They have the lowest eCPM of any network. We're using them based on their team's advice, thus their eCPM isn't quite as high as their benchmarks. Since MoPub was retired, we have not seen the same eCPMs as previously, particularly in the US, which was their primary market.
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Pros
Adstream
  • Ease of use
  • Functionality
  • Communication and transparency
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AppLovin
  • Easy to use platfrom. You can set up QPS management system on your own.
  • They have MoPub Analytics to get inventory stats.
  • Their AM team is very supportive.
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Cons
Adstream
  • Adstream can do away with its price range and offer more affordable products.
  • There is nothing else I want to add because the service is great.
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AppLovin
  • Not a lot of inventory in the EMEA region.
  • Not a lot of high impact formats. Mainly banners and not a lot of interstitials and videos.
  • Reporting tools not very advanced. You can't get a lot of granular details from the tool.
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Likelihood to Renew
Adstream
I personally am not involved in the decision to renew the product, but I had only positive experiences with the product and thus would recommend its use and renewal.
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AppLovin
No answers on this topic
Usability
Adstream
No answers on this topic
AppLovin
MoPub is a great SSP. It is a trusted partner that can help you scale campaigns as well as educate the client about the benefits of programmatic advertising. They have a lot of inventory and a great support team. I wouldn't say they are perfect because reporting is not very good and some billing issues are not as transparent as they should be.
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Support Rating
Adstream
No answers on this topic
AppLovin
MoPub's support is really good. Their team is knowledgeable on their product and the programmatic ecosystem in general and they are very helpful. The only 2 things that I would point out would be that their response times are not very fast and that there is a lot of rotation on the account management team.
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Alternatives Considered
Adstream
I love Adstream because it does a great job at streamlining its ads to different components and different industry providers unlike Apple iAds and Google AdMob. It also is very helpful for a new business like myself to reach different audiences and hopefully generate some revenue from these types of diversified ads.
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AppLovin
We've been attempting to make AppLovin Max perform the same way as MoPub had for us. The value we get from AppLovin Max differs from the ROI we get from other mediation platforms. We keep convincing ourselves that AppLovin Max will eventually function similarly to MoPub.
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Return on Investment
Adstream
  • Faster turnaround times for getting materials through the QA process and delivered to the networks
  • One-stop place for all involved to be able to see spots, and be in the loop with QA and delivery process
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AppLovin
  • CPMs are very low compared to other mediation partners which has caused a negative impact on our revenue
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ScreenShots

AppLovin MAX Screenshots

Screenshot of the Main ScreenScreenshot of Waterfall PreviewScreenshot of the MAX A/B Test feature, used to test real-time data to test and measure the impact of any change to the waterfall configuration.Screenshot of the Ad ReviewScreenshot of the Network Comparison report.Screenshot of the MAX Cohort Report.