AppFollow vs. RocketData

AppFollow is well suited if you only operate in a few app store countries and don't have a high volume of keywords that you are looking to rank for. This is, of course, the free plan. Besides that AppFollow is well suited for communication with other apps - they have an open API and other connections to a ton of third-party analytical tools.

Incentivized

For the price, RocketData is a great lead generation tool. It wouldn't be appropriate for company financials, etc. of that nature.

Incentivized

• Imports reviews to Zendesk.
• Provides date specific reporting.
• Allows you to quickly see positive and negative reviews.
• Allows you to track how your responses are affecting your review score.

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• User experience - smooth, easy to use interface
• Quick generation of contacts as well as a LinkedIn feature to go directly to their page.

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• Analytic tool for organic traffic
• Add more countries
• App Featuring for Google Play

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• Contact information as well as company info is out of date sometimes. Tough to improve on, but there is room for improvement.

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Fast and supportive feedback from support. They usually answer the same day. They have webinars and updates about new features for their clients.

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I have not had to use any support functions as I have had no technical problems with the software.

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While App Annie is extremely robust and pulls in data from acquisition channels, app stores, and elsewhere, it can be quite overwhelming at times. If you are looking for more simple and just keyword positioning then definitely look at AppFollow. Apart from the two platforms themselves, I've had numerous contact experiences with both AppFollow and App Annie. The winner is definitely AppFollow with a less aggressive approach and a higher willingness to go above and beyond to make sure all questions are answered. With App Annie I was bombarded with a ton of sleazy, sales emails to purchase their product.

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Much easier to use and less clunky of an interface. Also, contact information seems to be more up-to-date.

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• Increased efficiency.
• Allows us to respond to reviews faster.
• Allows us to target negative reviews when an update is made.

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• Positive: The ROI has been excellent in the short time we've had the product (less than six months) as we have made numerous connections through data gathering.

Incentivized