BrightTALK Central is a B2B marketing platform to create content, engage an audience, and reach new prospects to deliver revenue growth. BrightTALK is a subsidiary of TechTarget.
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ON24
Score 7.7 out of 10
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ON24 is an intelligent engagement platform, that enables customers to continuously engage audiences with AI-powered, hyper-personalized webinar, virtual event and content experiences.
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Webex Webinars
Score 8.9 out of 10
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Webex Webinars is a scalable webinar platform that helps users to create engaging and impactful experiences for everyone, from small sessions to massive global audiences.
ON24 is much easier to use as a producer and a presenter. I provide very little training for new presenters because it is pretty intuitive. Launching polls, videos, sharing screens is so seamless. Other platforms are little more clunky. I used GoToWebinar for many years and it …
The capabilities of ON24 are much more superior to the features compared with GoToWebinar and BrightTALK, the interface and the ways we could engage our audience is very good in On24. Mainly GoToWebinar is suitable for small and mid market companies but ON24 definitely is an …
BrightTALK does not have the same capabilities that will drive engagement like how ON24 does. They are great for on-demand webinars but not for live or simulive webinars. They lack functionality in that making ON24 a clear winner.
It's been a few years since I've used Webex Webinars so I'm not sure if all the features are still the same as they were, but I much prefer ON24 in the fact that there is no passing of the controls. It's nice to know that anyone can advance the slides on their end and you don't …
We selected ON24 due to organizational alignment and tool consolidation but I am more than happy with the decision to move over to this tool. It has been by far the easiest and least frustrating webinar tool I have used in 5+ years of digital marketing. It allows me to bring …
ON24 has a nice interface and is very customizable. It's great if you are trying to do more than just 1 webinar at a time and are trying to do an online conference or series of events. The automatic recording and storage of the sessions is a real game changer.
In my experience, ON24 is the most user friendly webinar tool. It is easy to set up and run webinars, whilst also providing an excellent customer experience.
The ON24 webinars is simple to use and is constantly updated to keep up with new technologies. Their assistance is typically valuable. I really like the webinars they provide. It always tells us what technology we might be employing or adding to our day-to-day operations, and …
On24 has many more features and areas of customization than several of the others. But it is also lacking in some fundamental features such as virtual background and featuring webcams (pinning, spotlighting, featuring). I think the usability of On24 is much better than the …
Simply put, ON24 offers a highly customizable user experience, as well as a completely professional branding ability, that no other platform compares to. In addition to the aesthetics and user-friendly nature of the platform, there is a proper back-end for producers/presenters …
We have evaluated Swapcard, Splash, Hopin, Zoom and Webex events. As we were already ON24 clients prior to the explosion of online events we have been happy to remain so.
A main point has been the pricing, their model is far more easier to manage than the pay per audience …
The producer and end user experience is so much smoother than WebEx. The appearance of the live event, different options for pre-recording (simulive and simulive with roll over to live audio) are huge things didn't have with ON24. The looks and customization of the landing page …
The quality of ON24 surpasses other similar software. I especially like the dashboard view for attendees. It is engaging and easy to use. Users can download materials, explore links, chat, and use Q&A without having to navigate to a different window allowing for a seamless …
In the end, it boiled down to video quality and ease of use. The video had to be in HD and stay in sync, plus it had to be easy for a contractor to sign in and participate. ON24 gave me the ability to customize the user experience. I could pre-set the user dashboard, but they …
Webex has improved the tool drastically. I have not been leveraging for webinars but we do have internal accounts. I think for a basic Webex tool it works very well. We selected ON24 due to the level of engagement tools they offer and for the real-time reporting. However, I …
ON24 is the leader in the market. Their reporting and services seem to be the best. The ability to changes the look and feel to my liking and not be stuck with how things are arranged was a big winner. The user does not have to download anything and it just runs in their …
WebEx Event Center is much easier to use than Livemeeting. ON24 does not allow for 2-way audio with the audience. WebEx allows more productive training sessions because you can solicit feedback from your audience via a conference bridge. It allows for better attendee …
Compared to Zoom, we prefer Cisco Webex Events for a number of reasons. Namely, for the sake of streamlining alongside other Cisco products that are heavily relied upon throughout the firm. While Zoom is very popular, Cisco Webex Events was preferred for security purposes, as …
Verified User
Account Manager
Chose Webex Webinars
Slightly easier set up for the end user for Webex Webinars. It doesn't require an account creation like ON24. That being said, ON24 has robust reporting and polling capabilities.
ON24 has a lot more bells and whistles, which is great when you need them but when you're looking for a straight up platform to host a stand alone webinar, Webex Webinars is a good alternative. We've selected Webex Webinars when we don't need such a customized webinar console.
BrightTalk is well suited for those who cannot always attend live webinars, and can browse through many uploaded webinars. It integrates well with other organizations and provides an ease for what your organization might want to promote. I believe BrightTalk would be best suited for companies with a large employee base.
I find that ON24 caters for all types of organisations, having it allows for more choice/options. The experience around virtual events if fantastic and the ON24 team is constantly improving the platform. If you want to run a virtual events programme where you want to generate leads and track engagement, then ON24 is the platform for you
I'd say mainly well suited for larger audiences. I think there's probably some products that are a little more economical for smaller audiences, but if you need a solid, reliable platform for larger audiences, say more than a hundred people. So this is the best product for that or at least top two.
Cisco Webex Events is very straightforward and easy to use. Setting up an event within the platform is quite simple - anyone can do it.
Webex Events is a great add-on feature to the Webex conferencing platform to allow a one-way broadcast of information, rather than worrying about attendees being able to interrupt the presentation.
Recording a session is fairly simple and accessing the recordings post-event is quite reliable. I believe you can also upload .mp4 files into the Webex Events platform to serve as a host.
There was a recent update within the past year where the UX designer or developer thought it would be best to wide all titles from the audience view until they placed their mouse on top of the window. That was the worst mistake, as we have a moderator script where we tell the audience what each of the tool bars are and they can’t grasp what the tool is without putting their mouse there. From an accessibility standpoint point, it’s back to 1999 when there was no laws about accessibility.
Number one above is a major pain point.
ON24 needs to do a better job of introducing features and soliciting feedback from their customers vs making a high impactful change like #1 described above.
ON24 is everything we expected and everything we needed. It's simple to use, extremely customizable, and scales very easily. The integration to our CRM makes ON24 major lead generator for our sales team from our established webinars series. We can automate lead delivery to our sales team as well. If anything, we will look to expand our partnership in the future.
Webex Webinars continues to provide exceptional value as a community engagement and professional education platform. As long as there are a multitude of event offerings and the product continues to be supported with periodic software and security updates, I can anticipate using Webex Webinars for the foreseeable future. Overall a great product!
BrightTalk has an excellent usability and is intuitive with its design. The registration of events is secure, and the connectivity to webinars is seamless
97% of our attendees say it is the best trainings they have every attended. But they other 3% have a horrible experience (while watching the event live) interesting fact. On24 uses two different encoders for live vs OnDemand. I have never had issues with the On-Demand experience. My only complaints come during live events
My experience with this software is fantastic; it's so satisfying that it only took me a week to go through an internal training program to use this software, actually, I don't think this training program was necessary. Usability is one of the most fantastic features to guarantee the increase of members in remote events.
ON24 is always available when I have a question about a new feature, if I'm having issues during a live webinar, or if I'm having issues with a webinar on the backend. Our client support specialist, Heather Haines, has always been incredibly consistent with getting me the answers I need when I need them.
Webex Webinars are available 24/7 and is based on your license purchase and usage. Webex Webinars needs maximum bandwidth consumption for sending and receiving videos and listed below are some examples. High-Definition Video: 2.5 Mbps (Receive) and 3.0 Mbps (Send)· High Quality Video: 1.0 Mbps (Receive) and 1.5 Mbps (Send)· Standard Quality Video: 0.5 Mbps (Receive) and 0.5 Mbps (Send) Webex Webinars makes it easy to analyze attendance statistics, send participants to a post-webinar landing page, and integrate data into CRMs and marketing automation.
Sometimes (it may be my computer) i cant login to ON24. I create a new PW and then i still cant get in. I clear cache/try new browser etc. and nothing works. I come back in a few hours and its like the problem never existed, its the strangest thing. Outside of that everything works pretty seamless. We've ran into a few bumps with Marketo talking to ON24 and passing reg through but have that figured out now. Not being able to be on a VPN when connecting to webcam on the presenter side does cause issues for our government speakers.
You can turn around WebEx Attendance reports within 24 hours. Sign in to Webex Site Administration and go to Reports - Access Anywhere. Select the beginning and ending dates for the report. Report data is available only for sessions conducted up to three months before the current date depending on your administration set-up. From the Sort results by drop-down list, select the sort order criteria for the report. After hosting a WebEx Webinar, you have the ability to create a report of all of the participants and the times that they entered and left the meeting. Reports cannot track emoji's or reactions. Best practice for Q&A and tracking you can integrate SLIDO. You cannot save individual polling results. Also the polling report does not include who asked and answered the questions. This limitation does not apply to SLIDO. Closed captions and transcriptions are only saved if the Webinar is recorded. If you face problems during a webinar, you can hit then button which creates and send a report to Cisco who will then look into the problems to avoid future occurrences
ON24 support is really good with the 24/5 support chat line, where someone actually responds within 30 seconds. The customers success team is also really good and our rep is very helpful with all our questions. Whenever we have more technical questions, she will bring on a IT designer or a tech specialist on our calls for additional comments and help.
I love the control that this product gives to those running the meetings. It allows you to assign presenter roles to people and everyone else that is an attendee can be totally controlled, like whether they can unmute, use video or just sit there and watch. It really gives control of the meeting to those who are running it. And we love that ability for those meetings that we are trying to make sure people are listening in on instead of trying to participate.
On24 has amazing ON-Demand trainings that you can use at anytime and they walk you through step by step on different topics/ they are always updating and innovating and putting out new trainings. I would highly reccomend the trainings and reading the documents they have created. They also do live webinars on a rolling basis that are filled with so much knowledge and Information
We had a few training's, which were broken up, and focused on specific areas of how to use the platform. Mostly though, a lot of it is just dedicating your time to learning and exploring what the possibilities are for enhancing your webinars
GoToMeeting is less expensive but does not provide access to a database of users or a good platform to showcase recorded webinars in a channel. BrightTalk is created more as a marketing and content hub so is better for marketing activities.
From what I've seen, ON24 is built specifically to meet the needs of event marketing (or marketing generally), versus the other platforms which are more about simply providing a mechanism to hold virtual meetings. The integration with sales and marketing systems is really valuable. I don't know about pricing differences, but if the competitors were comparable, I would still select ON24.
ON24 has a lot more bells and whistles, which is great when you need them but when you're looking for a straight up platform to host a stand alone webinar, Webex Webinars is a good alternative. We've selected Webex Webinars when we don't need such a customized webinar console.
The ON24 platform is straightforward to use and train clients on, which is a huge plus. Clients appreciate its features and simplicity. Internally, we receive valuable analytical data from webinar events, enabling the organization to make data-driven decisions. This helps us optimize strategies and drive success for B2B businesses effectively.
Webex Webinars is a scalable platform designed for interactive experiences. It can accommodate attendees from 100 up to 100,000 attendees depending on the purchase of your license. The scalability is based on each company's requirements and usage. Webex Webinars can offer key features like real-time translations, moderated Q&A, live polling, and chat, making it suitable for both small and large audiences and can be deployed across multiple departments and sites as needed.
