What users are saying about
10 Ratings
3 Ratings
10 Ratings
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Score 9.4 out of 100
3 Ratings
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Score 1 out of 100

Feature Set Ratings

  • Frase ranks higher in 3 feature sets: SEO, SEO Channels, SEO Platform & Account Management

SEO

7.5

Frase

75%
3.8

UpCity

38%
UpCity ranks higher in 6/8 features

Page grader

8.0
80%
1 Rating
5.1
51%
2 Ratings

Competitive analysis

7.0
70%
1 Rating
4.6
46%
2 Ratings

Keyword analysis

N/A
0 Ratings
1.0
10%
2 Ratings

Backlink management

N/A
0 Ratings
1.0
10%
2 Ratings

SERP ranking tracking

N/A
0 Ratings
8.0
80%
1 Rating

Site audit / diagnostics

N/A
0 Ratings
1.0
10%
3 Ratings

Site recommendations

N/A
0 Ratings
1.0
10%
3 Ratings

Task management

N/A
0 Ratings
8.4
84%
2 Ratings

SEO Channels

7.0

Frase

70%
1.0

UpCity

10%
UpCity ranks higher in 3/4 features

Local SEO

7.0
70%
1 Rating
1.0
10%
3 Ratings

Social SEO

N/A
0 Ratings
1.0
10%
3 Ratings

Mobile SEO

N/A
0 Ratings
1.0
10%
3 Ratings

Global SEO

N/A
0 Ratings
1.0
10%
3 Ratings

SEO Platform & Account Management

9.5

Frase

95%
8.3

UpCity

83%
Frase ranks higher in 2/2 features

Multi-domain support

10.0
100%
1 Rating
9.5
95%
2 Ratings

Integration with web analytics tools

9.0
90%
1 Rating
7.0
70%
1 Rating

Attribute Ratings

  • Frase is rated higher in 1 area: Likelihood to Recommend

Likelihood to Recommend

9.0

Frase

90%
1 Rating
1.0

UpCity

10%
3 Ratings

Usability

Frase

N/A
0 Ratings
3.0

UpCity

30%
1 Rating

Support Rating

Frase

N/A
0 Ratings
1.0

UpCity

10%
1 Rating

Likelihood to Recommend

Frase, Inc

  1. If you are going to write any piece of content for your readers, it will be your great assistant!!
  2. If you want to cover a topic in entirety and from the angle of a reader, you should really go for it.
  3. It also brings you opportunities you can exploit by just integrating it with Google Search Console.
Read full review

UpCity

For our purposes, UpCity is well suited to our small business clients that are looking to improve their SEO. We have had a good partnership with UpCity to provide consulting and copywriting services for local search, social media and reputation management for our clients, and their software and reporting helps us show ROI to our clients.
Read full review

Pros

Frase, Inc

  • Content Brief
  • Topic Modeling
  • Content Optimization
Read full review

UpCity

  • Customized marketing checklist is incredible!
  • The way UpCity verifies items in your marketing checklist (like whether you have social accounts, you're on Google, etc,) helps my business, and others, save precious time having to manually verify them yourself.
  • I love the impact scores and estimated time shown on each task to give us a feel of how much we are doing each month and what value that time spent is.
  • The "about" and "how to" section on tasks makes it very clear how to accomplish each task.
Read full review

Cons

Frase, Inc

  • UI
  • Content Editor
  • Headings at Glance
Read full review

UpCity

  • Unwillingness to help dissatisfied customers
  • Unwillingness to address issues
  • False advertising regarding the number of click throughs and leads
  • Rude customer service reps that don’t help with your issues
  • Expensive service
  • Little value for money
Read full review

Pricing Details

Frase

Starting Price

Editions & Modules

Frase editions and modules pricing
EditionModules

Footnotes

    Offerings

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services

    Entry-level set up fee?

    No setup fee

    Additional Details

    UpCity

    Starting Price

    Editions & Modules

    UpCity editions and modules pricing
    EditionModules

    Footnotes

      Offerings

      Free Trial
      Free/Freemium Version
      Premium Consulting/Integration Services

      Entry-level set up fee?

      No setup fee

      Additional Details

      Usability

      Frase, Inc

      No answers on this topic

      UpCity

      Usability is mediocre: They have a dashboard to track things but they have some antiquated system of ranking companies and don’t tell you what the logic is behind it. You also have no way to combat negative ratings or respond and try to correct them.
      Read full review

      Support Rating

      Frase, Inc

      No answers on this topic

      UpCity

      I received little help from customer service rep, Sarah. She told me I should speak to a manager to “reset my expectations”. Apparently, all the sales promises of more traffic and increase SEO were an issue with my expectations, and not the company failing to deliver.
      Read full review

      Alternatives Considered

      Frase, Inc

      Well MarketMuse and Frase may seem alternative to one another but we are using both of them in our workflow for different purposes. While MarketMuse is best for Topic Modeling, Frase gives you edge with competitive analysis like Headings, Questions and so on. So yeah some of their features overlap each other but as I told earlier, we are using both of them in complement to each other.
      Read full review

      UpCity

      We selected UpCity primarily because of the ongoing services they provide. The UpCity software is a simple platform that enables us to easily show progress and ROI to our clients.
      Read full review

      Return on Investment

      Frase, Inc

      • We have published around 12 pieces with the guidance of this tool, and we are already ranking on top for around 10 pieces, so we are getting almost 20x ROI
      • Our clients are happy, so here our ROI is 50x
      • We are getting 10x ROI
      Read full review

      UpCity

      • UpCity was costly for us because we were small. If we were a 10 person agency, the price would be right in line with what we need.
      • UpCity has taught us many processes we needed to continue helping our clients be successful.
      Read full review

      Add comparison