What users are saying about
6 Ratings
3 Ratings
6 Ratings
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Score 9.1 out of 100
3 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 1 out of 100

Likelihood to Recommend

Frase

  1. If you are going to write any piece of content for your readers, it will be your great assistant!!
  2. If you want to cover a topic in entirety and from the angle of a reader, you should really go for it.
  3. It also brings you opportunities you can exploit by just integrating it with Google Search Console.
Anonymous | TrustRadius Reviewer

UpCity

For our purposes, UpCity is well suited to our small business clients that are looking to improve their SEO. We have had a good partnership with UpCity to provide consulting and copywriting services for local search, social media and reputation management for our clients, and their software and reporting helps us show ROI to our clients.
Chris Kelley | TrustRadius Reviewer

Feature Rating Comparison

SEO

Frase
7.5
UpCity
3.8
Page grader
Frase
8.0
UpCity
5.1
Competitive analysis
Frase
7.0
UpCity
4.6
Keyword analysis
Frase
UpCity
1.0
Backlink management
Frase
UpCity
1.0
SERP ranking tracking
Frase
UpCity
8.0
Site audit / diagnostics
Frase
UpCity
1.0
Site recommendations
Frase
UpCity
1.0
Task management
Frase
UpCity
8.4

SEO Channels

Frase
7.0
UpCity
1.0
Local SEO
Frase
7.0
UpCity
1.0
Social SEO
Frase
UpCity
1.0
Mobile SEO
Frase
UpCity
1.0
Global SEO
Frase
UpCity
1.0

SEO Platform & Account Management

Frase
9.5
UpCity
8.3
Multi-domain support
Frase
10.0
UpCity
9.5
Integration with web analytics tools
Frase
9.0
UpCity
7.0

Pros

Frase

  • Content Brief
  • Topic Modeling
  • Content Optimization
Anonymous | TrustRadius Reviewer

UpCity

  • Customized marketing checklist is incredible!
  • The way UpCity verifies items in your marketing checklist (like whether you have social accounts, you're on Google, etc,) helps my business, and others, save precious time having to manually verify them yourself.
  • I love the impact scores and estimated time shown on each task to give us a feel of how much we are doing each month and what value that time spent is.
  • The "about" and "how to" section on tasks makes it very clear how to accomplish each task.
Caleb Kingston | TrustRadius Reviewer

Cons

Frase

  • UI
  • Content Editor
  • Headings at Glance
Anonymous | TrustRadius Reviewer

UpCity

  • Unwillingness to help dissatisfied customers
  • Unwillingness to address issues
  • False advertising regarding the number of click throughs and leads
  • Rude customer service reps that don’t help with your issues
  • Expensive service
  • Little value for money
Anonymous | TrustRadius Reviewer

Usability

Frase

No score
No answers yet
No answers on this topic

UpCity

UpCity 3.0
Based on 1 answer
Usability is mediocre: They have a dashboard to track things but they have some antiquated system of ranking companies and don’t tell you what the logic is behind it. You also have no way to combat negative ratings or respond and try to correct them.
Anonymous | TrustRadius Reviewer

Support Rating

Frase

No score
No answers yet
No answers on this topic

UpCity

UpCity 1.0
Based on 1 answer
I received little help from customer service rep, Sarah. She told me I should speak to a manager to “reset my expectations”. Apparently, all the sales promises of more traffic and increase SEO were an issue with my expectations, and not the company failing to deliver.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Frase

Well MarketMuse and Frase may seem alternative to one another but we are using both of them in our workflow for different purposes. While MarketMuse is best for Topic Modeling, Frase gives you edge with competitive analysis like Headings, Questions and so on. So yeah some of their features overlap each other but as I told earlier, we are using both of them in complement to each other.
Anonymous | TrustRadius Reviewer

UpCity

We selected UpCity primarily because of the ongoing services they provide. The UpCity software is a simple platform that enables us to easily show progress and ROI to our clients.
Chris Kelley | TrustRadius Reviewer

Return on Investment

Frase

  • We have published around 12 pieces with the guidance of this tool, and we are already ranking on top for around 10 pieces, so we are getting almost 20x ROI
  • Our clients are happy, so here our ROI is 50x
  • We are getting 10x ROI
Anonymous | TrustRadius Reviewer

UpCity

  • UpCity was costly for us because we were small. If we were a 10 person agency, the price would be right in line with what we need.
  • UpCity has taught us many processes we needed to continue helping our clients be successful.
Caleb Kingston | TrustRadius Reviewer

Pricing Details

Frase

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

UpCity

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Rating Summary

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