Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Google Surveys
Score 8.2 out of 10
N/A
Google Surveys is an app for custom surveys, and is part of Google Apps for Work. The insights from audience targeted surveys can be expressed in instant, easy-to-digest graphs and charts help you make sense of the survey data. Surveys natively integrates with other solutions, allowing you to use data from one product while working in another. Survey responses from real people can be sourced by Google's Opinion Rewards app, where respondents answer questions in exchange for incentives.
$10
per completed survey
QuestionPro
Score 9.4 out of 10
N/A
QuestionPro is a insights and experience management platform, designed to help organizations of all sizes, from small businesses and academic institutions to large corporations, collect and analyze data to make better decisions. The platform provides an integrated ecosystem of tools for conducting everything from simple polls to complex, multi-stage research studies, supporting both quantitative and qualitative analysis. Core platforms and use…
$99
per month per user
SurveyMonkey
Score 8.2 out of 10
N/A
SurveyMonkey provides free, customizable surveys, and a suite of paid, back-end programs that include data analysis, sample selection, bias elimination, and data representation tools. SurveyMonkey also offers large-scale, enterprise options for companies interested in data analysis, brand management, and consumer focused marketing.
$99
per month
Pricing
Google SurveysQuestionProSurveyMonkey
Editions & Modules
Surveys
10¢
per completed survey
Essentials
$0
Free for life per user
Team Edition
$83
per month per user
Advanced
$99
per month per user
Research Edition
Contact Vendor
Team Advantage
$25
per month (billed annually) per user (starting at 3 users)
Team Premier
$75
per month (billed annually) per user (starting at 3 users)
Standard Monthly
$99
per month
Individual Plan - Advantage Annual
$468
per year
Individual Plan - Premier Annual
$1,428
per year
Offerings
Pricing Offerings
Google SurveysQuestionProSurveyMonkey
Free Trial
NoYesNo
Free/Freemium Version
NoYesYes
Premium Consulting/Integration Services
NoYesNo
Entry-level Setup FeeNo setup feeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
Google SurveysQuestionProSurveyMonkey
Considered Multiple Products
Google Surveys
Chose Google Surveys
Most people use Google or have an account which makes it very easy for them to use. SurveyMonkey is also easy but lacks some of the integration that Google Surveys offers. Google Surveys has a feature where it can send the user a record of their responses. This is not a feature …
Chose Google Surveys
Google is a quick and easy to use survey analysis tool that allows you to send cheap or free surveys to an audience. In comparison to tools like SurveyMonkey I would have more faith in the Google technology and robustness of sample.

As we have Microsoft 365, sometimes Microsoft …
Chose Google Surveys
The other survey systems are similar, but Google Surveys has a higher price point. I also find support to be lacking at times.
Chose Google Surveys
Ease of use
Ease of configuration
Ease distribution to stakeholders
Chose Google Surveys
We used Google Surveys a couple of times because it was easy to set up a quick set of questions. We also liked that it created a visual of the data and fed our analytics. But overall, we've remained with Qualtrics because many of our surveys are complicated and found it …
Chose Google Surveys
Google Surveys is a more complete program compared to SmartSurvey and SnapSurveys because it is well integrated within the Google Classroom and for me, that is very important because as a Teacher I want to find out what my students are thinking about a specific subject area. …
Chose Google Surveys
Google Surveys is easy to use when you are familiar with other products from the Google family and makes it quick for everyone to set up simple surveys and send them out to participants. While our organization is using Microsoft, often staff and faculty choose to use Google …
QuestionPro
Chose QuestionPro
QuestionPro is at and on par with other solutions. It's easy to use as Qualtrics and has much more functionality than SurveyMonkey. The price per user is great and very affordable comparatively. There is no loss of function. QuestionPro is always improving and very open to …
Chose QuestionPro
SurveyMonkey, Qualtrics, SurveyGizmo. SurveyMonkey and SurveyGizmo are perfectly fine for simple surveys and have also improved enormously over the years, we are currently evaluating Qualtrics.
Chose QuestionPro
QuestionPro is better or on par with these programs. I would say that it's better than SurveyMonkey and Zoomerang, as it's more customizable and professional "looking". It's on par with Qualtrics as it has a lot of the same functionality and customizability. The relative …
Chose QuestionPro
QuestionPro is a better product; it is a more complete product with more detailed questions available to the user. Additionally it has a greater support system. Furthermore, QuestionPro has recently developed more graphics to visually show the descriptive statistics.
SurveyMonkey
Chose SurveyMonkey
I haven't personally created a survey using Google Surveys, but I have received one from multiple employees lately. I believe it is slowing going to push out SurveyMonkey from our school, as the Google Suite of products have been adopted and are more widely used throughout the …
Chose SurveyMonkey
In my opinion, SurveyMonkey is the gold standard. Google Forms and Google Surveys, while being able to connect easily to other Google tools, are not as adept or intuitive as SurveyMonkey is. Google is trying to be all things for all people, and while it does a lot of those …
Chose SurveyMonkey
It's probably above Google Surveys and below the other two. I didn't select SurveyMonkey, the company already had it and I made the decision to get an additional license for my work.
Chose SurveyMonkey
SurveyMonkey has a visualisation, and for Google Survey, you have to download your data the some other program, like Looker. But Google Survey is fully connectable to Google Sheets, and Survey Monkey doesn't allow you to download your database, especially if it is free text …
Chose SurveyMonkey
SurveyMonkey allows you to use standard templates or create customized surveys compared to its competitors like SurveyGizmo and Survicate. My only drawback with the software is that their logo is pasted everywhere. One advantage is that you can add more people to take the …
Features
Google SurveysQuestionProSurveyMonkey
Survey Format & Appearance
Comparison of Survey Format & Appearance features of Product A and Product B
Google Surveys
7.7
17 Ratings
3% below category average
QuestionPro
9.7
4 Ratings
20% above category average
SurveyMonkey
7.2
76 Ratings
10% below category average
Survey templates8.717 Ratings10.04 Ratings8.075 Ratings
Themes7.215 Ratings9.04 Ratings7.367 Ratings
Custom logo/branding7.314 Ratings10.04 Ratings6.367 Ratings
Survey Content
Comparison of Survey Content features of Product A and Product B
Google Surveys
8.4
16 Ratings
1% below category average
QuestionPro
9.7
5 Ratings
13% above category average
SurveyMonkey
7.6
78 Ratings
11% below category average
Changes to live survey9.715 Ratings10.05 Ratings7.062 Ratings
Question design help8.113 Ratings9.05 Ratings6.872 Ratings
Multiple question types7.516 Ratings10.05 Ratings9.078 Ratings
Survey Logic
Comparison of Survey Logic features of Product A and Product B
Google Surveys
6.7
15 Ratings
21% below category average
QuestionPro
10.0
5 Ratings
19% above category average
SurveyMonkey
7.3
72 Ratings
13% below category average
Survey logic flexibility6.715 Ratings10.05 Ratings7.372 Ratings
Survey Reporting & Analytics
Comparison of Survey Reporting & Analytics features of Product A and Product B
Google Surveys
7.7
16 Ratings
5% below category average
QuestionPro
9.4
5 Ratings
15% above category average
SurveyMonkey
7.1
78 Ratings
13% below category average
Response tracking7.816 Ratings10.05 Ratings7.577 Ratings
Data export8.515 Ratings10.05 Ratings6.374 Ratings
Standard reports7.414 Ratings8.05 Ratings8.077 Ratings
Custom reports7.512 Ratings10.04 Ratings6.864 Ratings
Analytics7.414 Ratings9.05 Ratings7.065 Ratings
Survey Administration & Security
Comparison of Survey Administration & Security features of Product A and Product B
Google Surveys
8.0
16 Ratings
7% below category average
QuestionPro
10.0
5 Ratings
15% above category average
SurveyMonkey
8.3
67 Ratings
4% below category average
Access controls7.715 Ratings10.05 Ratings8.067 Ratings
Compliance8.413 Ratings10.04 Ratings8.558 Ratings
Survey Distribution
Comparison of Survey Distribution features of Product A and Product B
Google Surveys
5.6
13 Ratings
36% below category average
QuestionPro
7.7
4 Ratings
5% below category average
SurveyMonkey
7.5
48 Ratings
7% below category average
Vendor-offered crowdsourcing5.610 Ratings5.33 Ratings7.332 Ratings
Respondent restrictions5.612 Ratings10.04 Ratings7.846 Ratings
Best Alternatives
Google SurveysQuestionProSurveyMonkey
Small Businesses
Square 9 Softworks
Square 9 Softworks
Score 9.7 out of 10
Square 9 Softworks
Square 9 Softworks
Score 9.7 out of 10
Square 9 Softworks
Square 9 Softworks
Score 9.7 out of 10
Medium-sized Companies
Qualaroo
Qualaroo
Score 7.0 out of 10
Qualaroo
Qualaroo
Score 7.0 out of 10
Qualaroo
Qualaroo
Score 7.0 out of 10
Enterprises
Verint Voice of the Customer
Verint Voice of the Customer
Score 9.3 out of 10
Verint Voice of the Customer
Verint Voice of the Customer
Score 9.3 out of 10
Verint Voice of the Customer
Verint Voice of the Customer
Score 9.3 out of 10
All AlternativesView all alternativesView all alternativesView all alternatives
User Ratings
Google SurveysQuestionProSurveyMonkey
Likelihood to Recommend
6.4
(16 ratings)
10.0
(11 ratings)
8.7
(110 ratings)
Likelihood to Renew
-
(0 ratings)
7.6
(6 ratings)
9.0
(26 ratings)
Usability
7.0
(14 ratings)
10.0
(3 ratings)
9.0
(41 ratings)
Availability
-
(0 ratings)
-
(0 ratings)
10.0
(1 ratings)
Performance
-
(0 ratings)
-
(0 ratings)
6.0
(1 ratings)
Support Rating
7.5
(12 ratings)
7.0
(1 ratings)
9.4
(35 ratings)
Implementation Rating
-
(0 ratings)
9.0
(1 ratings)
10.0
(2 ratings)
User Testimonials
Google SurveysQuestionProSurveyMonkey
Likelihood to Recommend
Google
Google Surveys is perfect when trying to collaborate with co-workers and find a date & time that works best for them to get together, whether it's for a regular meeting, team photo session, celebratory dinner, or Christmas celebration. It's also great for getting feedback on proposed changes that would affect the team.
Read full review
QuestionPro Inc
QuestionPro is great for forced-choice and Likert-scale data, and it easily turns raw data into readable statistics. The simple interface lacks attractiveness but is easy to learn and use, even for members outside the digital age. QuestionPro is less effective for qualitative data and short answer responses in large quantities. Reporting and analytic features leave this information in the bulky design, clogging the report and preventing cohesive presentation of the data.
Read full review
Momentive (SurveyMonkey, Inc)
SurveyMonkey is well suited for external, professional, client-facing forms and complex question types. I've tried generating forms on HubSpot, and it's not nearly as intuitive or clean-looking, and not all question types are supported (e.g. Likert scales). For quick, internal forms that don't need to be as pretty or professional, I find that Google Forms is the quickest and easiest to pull together, especially since it has a single, universal respondent link. If I wanted to embed a link in a mass email, SurveyMonkey doesn't allow multiple respondents to use the same link on my plan.
Read full review
Pros
Google
  • Measure the pulse of how our members are feeling (yes/no questions, multiple-choice questions).
  • Learn how students are doing with specific projects (textual-based questions, essay-type answers).
  • Run an election for board members (use of the "other" notation so that people can write in their own choices).
Read full review
QuestionPro Inc
  • Before choosing QuestionPro, we evaluated it and Qualtrics, SurveyGizmo, and SurveyMonkey. A committee tested each of 141 key features on all four products. QuestionPro did well in the comparison and we have ended up using even more features that we tested. The summary of that work can be found here: https://oit.utk.edu/research/documentation/qualtrics-to-questionpro/.
  • The way it handles anonymous surveys is particularly good. With most products, you have to remember to check the "anonymous" box to prevent it from saving email addresses or other identifiable data. But if you forget to do so, you can't tell by taking the survey. Question pro uses "Respondent Anonymity Assurance" that must be turned on by the company (a quick request from the chat window will suffice) and then it can never be turned off. This activates a link that appears on the bottom left-hand of each survey page. Clicking it takes the survey participant to a company page which assures them that the anonymous feature is indeed turned on.
  • It has a very nice combination of great power and ease of use.
  • The support we have received from the company has been excellent. Our team has worked with around 30 research software vendors for over 35 years and this company stands out as being extremely responsive to our needs. We told them we needed a migration tool to help us move from Qualtrics to QuestionPro and they created one in just a few weeks. They've added or improved a number of other features for us, at no charge.
Read full review
Momentive (SurveyMonkey, Inc)
  • Keeps identifiable information anonymous.
  • Being able to close the survey at a set time without having to remember to do so.
  • Takes the guess work out of response collecting.
  • Makes it easy to categorize responses within the same survey. Being able to add tags to open-ended questions makes it easy for us to identify patterns in responses.
  • An array of survey options and questions.
  • An all around great product that meets multiple needs.
  • Can have multiple collectors for the same survey to included manual input.
Read full review
Cons
Google
  • While it is very intuitive, there are many ways you can fine-tune your survey (such as word limits, counts, etc) and these are not always obvious where those settings are.
  • I would like to see some ways of changing the formatting (and maybe I just haven't explored that yet), ie: colors, set up on the screen.
Read full review
QuestionPro Inc
  • The current user interface for designing and editing questions is truly awful. A big step backwards from earlier user interfaces which were great.
  • Customer support is not very helpful.
  • Results of survey are not exported in a way that is easy to translate into R data frame.
Read full review
Momentive (SurveyMonkey, Inc)
  • I would like to have more customizable options for branding it to our hospital colors. Some survey options allow you to enter html color codes. SurveyMonkey allows you to change colors and you have to pick from selected options.
  • Embedding the surveys into a webpage, like WordPress is not as seamless as other services.
Read full review
Likelihood to Renew
Google
No answers on this topic
QuestionPro Inc
It's a fine product, but it's also a very competitive field, so it wouldn't take much to knock QuestionPro from top tier status. I would like to see more functionality in all programs, so whichever program does that first is likely to get my money in the next round of budgeting.
Read full review
Momentive (SurveyMonkey, Inc)
Compared to other competitors in the market (including a few I've used internally), if you're looking for a survey application, this one does the job and it's quite inexpensive too. Considering the fact that it comes with a handy mobile application too (on iOS and Android), you also get flexibility thrown in the deal too.
Read full review
Usability
Google
Relatively simple so that those who are less than familiar with computers can figure it out. User friendly and already embedded with other Google products. Receives an 8 because many features available with Google Surveys are also available with similar, free products on the internet today. Good, but not stellar.
Read full review
QuestionPro Inc
QuestionPro is very easy to use. There are lots of question types and drag and drop functionality. There are lots of ways that make the platform easy to use
Read full review
Momentive (SurveyMonkey, Inc)
It does everything a survey software should do, and it does it very well. I can't speak for how well it would work for a business that was surveying tens of thousands of people - but for a small business of 50 employees with a couple of thousand clients, it does everything it needs to do.
Read full review
Performance
Google
No answers on this topic
QuestionPro Inc
No answers on this topic
Momentive (SurveyMonkey, Inc)
still to many limitations for more complex surveys --skips, filtered questions, etc.
Read full review
Support Rating
Google
This is by far the only area where I think that there is room for improvement because Google does not respond as fast as I would like them to. We live in a fast-paced world and this is probably the only area where Google can improve on and as a teacher, I find it challenging to wait for a day or two for a response when everything that I am doing in the Google Classroom is running instantly and with no breaks in between.
Read full review
QuestionPro Inc
They offer email, chat, and phone support. I have used the chat support several times. Response time was fast, but the rep did not always have the answer. Inquiries are answered quickly and thoroughly.
Read full review
Momentive (SurveyMonkey, Inc)
I've never had to contact the SurveyMonkey customer care team directly, but they have a pretty good library of help articles on their website. Everything from designing and executing your survey to account and billing questions. I never had a need for further support from Survey Monkey.
Read full review
Implementation Rating
Google
No answers on this topic
QuestionPro Inc
Try every feature and test take your surveys multiple times, running through different scenarios.
Read full review
Momentive (SurveyMonkey, Inc)
Implementation not required.
Read full review
Alternatives Considered
Google
Google is a quick and easy to use survey analysis tool that allows you to send cheap or free surveys to an audience. In comparison to tools like SurveyMonkey I would have more faith in the Google technology and robustness of sample. As we have Microsoft 365, sometimes Microsoft forms is a preferred internal source of surveying for free and easily analysing the data. For more robust and accurate market research projects, or even just insights that I can trust more, I would recommend a Market Research Provider as they offer a lot more options to target a key audience and you can rely on their data a bit more - it is weighted, nationally representative etc. Companies with their own research panels tend to have greater data quality that you can put more trust in
Read full review
QuestionPro Inc
First of all, QuestionPro has powerful futures when we compare it with others. I am not sure but somehow interface of the product is always important for some more than its functionality. QuestionPro has many features, functionality and has a great interface. It is easy to use and a software that is easy to understand.
Read full review
Momentive (SurveyMonkey, Inc)
SurveyMonkey is easier to customize and provides much more in depth analytics. SurveyMonkey also provides better templates providing us with a better presentation to our employees. SurveyMonkey also comes with a more trustworthy platform that ensures confidentiality, which is incredibly important to our employees and means we're getting more reliable results from the surveys.
Read full review
Return on Investment
Google
  • Google Surveys are responded by our customers - dealers, retailers and end users. As it's easy to handle, greater is its adoption and hence it definitely has a good ROI.
  • Employees as internal stakeholders also use it well to drive initiatives & projects within the organization. This enhances their engagement showcasing digital workplace and hence again a good ROI.
Read full review
QuestionPro Inc
  • QuestionPro is being used to automate surveys that were previously done by hand. We would not have been able to do this without the anonymous tracking feature. It has cut turnaround of reports by more than half.
  • This is of course more efficient, but this could be expected of any software that automates a survey for you.
Read full review
Momentive (SurveyMonkey, Inc)
  • The speed at which we can develop, program, execute and generate actual usable results provides significant value, particularly when we need fresh numbers to illustrate a point.
  • The fact that we can execute a research project so quickly means that new research is always a primary option when we're developing campaigns. That's a huge value proposition.
Read full review
ScreenShots