HubSpot CMS Hub vs. Kontent.ai

During the season when sales gets really hot, we can run multiple meetings a day. HubSpot helps us as a central location where account executives can catch up quick on information and see KPI's for our team. HubSpot is not helpful in getting contacts or finding information. It is a place for implementing that information and using it effectively

Incentivized

Really easy integration to all of our services and apps. Delivery API libraries make the integration really fast. On the other hand, I miss the option to use SSO (Single Sign-On) with the Professional version of the Kentico Kontent. However, it is included in the Enterprise package.

• Search engine optimization is a major strength of this software as it helps content writers in creating effective content.
• It is fully equipped with marketing tools.
• We give much importance to reporting features and HubSpot CMS Hub reports are very useful.

Incentivized

• Management of multilingual content.
• Content collaboration and control over the entire content lifecycle.
• A well-documented delivery API and easy integration with any systems across the digital experience stack.

• Although you can integrate it with Google Analytics, there is still a significant difference between what each tells you about [a] number of visitors to a given page, etc.
• There's a lot to the program and it's not always intuitive where to go for a feature. Though the help center and academy are good and usually have the answers, having to look things up isn't.
• It's expensive.

Incentivized

• Offer a smaller subscription package for small projects.

It is very easy for my new employees to use. They provide great training tools to help train our staff when they are faced with a challenge

Incentivized

They are always there to help in any way possible. Our account manager works out any situations we may encounter during business hours

Incentivized

Easier and faster to use then these two, HubSpot CMS Hub provides me with a long list of tools that make my marketing process more smooth and easy to manage, it doesn't get too technical but is also not too basic, so it has the balance I need when preparing campaigns for some of our sites.

Incentivized

Unified access to the same content without the need to duplicate it across multiple solutions. We do not need to set up a complicated infrastructure to start using the Kentico Kontent.

• Has helped with visibility
• Has helped cut cost since we can do more in one place versus having several software departments are using separately

Incentivized

• Highly positive ROI.
• Shorten project delivery.
• Single source of truth for all content.