inkFrog headquartered in Phoenix provides auction management and ecommerce listing software for vendors selling through major ecommerce platforms (e.g. Amazon, eBay, etc.).
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Magento Open Source
Score 8.2 out of 10
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Magento Open Source is an ecommerce content management solution originally developed by Varien Inc and presently supported by Adobe. The Open Source product is for developers and merchants that is available as a free download, and supported with free upgrades from the Magento Community.
Inkfrog is a useful upload tool for adding stock from your website to eBay and now also to Amazon, although we don't sell via the latter and we only list to eBay UK. I think it works better as an upload tool than an all-in-one eBay shop management tool and some tasks are easier to do directly on eBay itself. eBay also offers insights - such as offering trending prices - that Inkfrog doesn't. However it is useful in terms of being able to bulk adjust item pricing to include the cost of eBay selling fees. Inkfrog is probably ideal if you have a recognisable product to sell - with our offering it struggles with mapping shop categories (we use lots of sub and sub-sub-categories). Certain listing capabilities cannot be reproduced, such as quantity discounts, and I've never got to grips with mapping products with options and variations, so a lot is left out of our full inventory. Ultimately you will still need to find some time in your day to manage your eBay store - Inkfrog is not 100% reliable sometimes. Inkfrog will also take some of your time and a lot of patience, but ultimately is a huge timesaver for uploading products so it is worthwhile.
It's well suited for large eCommerce stores as it requires much effort to set up and the development cost for setting it up is high. It's less appropriate to use Magento where you are looking for quick development and launch of the store. Also, it is required to have a developer or sometimes the entire tech team to manage an e-commerce store, so you may need to hire a few PHP developers.
inkFrog handles product variants really well. Their platform pulls the SKUs and information directly from BigCommerce and then lets me easily customize each variant with different pictures which is really helpful.
It also makes adding multiple listings very easy. Since it imports the item specifics and description directly from BigCommerce I don't have to go through each listing one by one and I can just bulk upload our products onto eBay.
inkFrog also lets me set different templates for shipping, or profiles from different items and then I can apply those in bulk to items which saves a huge amount of time since I don't have to go through every item and change specifics.
The pre-built themes are really bad. Thankfully we don't have to use them and created our own.
The other issue regarding these themes is that they are locked behind a paywall and are a premium feature; subpar themes should not be charged to consumers.
InkFrog also connects with other marketplaces that we also sell on, such as Amazon. Unfortunately, it does not work as well with other marketplaces as it does with eBay, which is a shame since we would prefer to have it all in one place.
It's the dominant force in the SMB open source market. With the continued support of eBay/PayPal, Magento will continue to evolve and should be a market leader for some time.
We looked at Sellbrite. We really liked Sellbrite in view of its glowing reviews and integration with Etsy. However we didn't fully trial the program so I am not able to comment here more than to say that Inkfrog is by far the most economical option. We currently pay around $10 per month, whereas Sellbrite is nearly $50.
In looking at a different platform to migrate to from Magento 1, we looked primarily at Big Commerce, Shopify and Shopify Plus. Our host was very negative about Magento 2, but we determined after a couple years it was due to the fact it had even more complexity (and very different) than Magento 1. Shopify Plus was attractive, but the cost factor for two sites led us back to Magento 2.
Overall inkFrog has had a positive impact. It has really freed up huge amounts of time that would be normally spent manually managing eBay listings one by one.
It also has had a very positive impact by using the inventory management which again frees up huge amounts of time since I don't have to go through and manually manage all of our listings. We also do not oversell items anymore which is a giant plus.
inkFrog's template customization has also really really helped by making our listings much more aesthetically pleasing and more professional looking which builds a lot of trust with our eBay customers.
