Kantar Advertising and Paid Search Intelligence vs. SERPsketch

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Kantar Advertising and Paid Search Intelligence
Score 8.0 out of 10
N/A
Kantar's Advertising and Paid Search Intelligence products connects data across advertising activities (spend, creative, channel, and media) to enable clients to optimise media and marketing strategies.N/A
SERPsketch
Score 0.0 out of 10
N/A
SERPsketch supports page one SERP to guide search strategy with knowledge about who a brands competitors are and how easy it is for customers to find a brand. SERPsketch rebuilds a page of Google for specific keywords, to display both the size and type of the SERP results a customer would see – including the share of each feature shown by owned domains, competitors and resellers. This helps guide a better approach to SEO/SEM, and allows users to measure marketing actions beyond just rankings…
$50
per month + VAT
Pricing
Kantar Advertising and Paid Search IntelligenceSERPsketch
Editions & Modules
No answers on this topic
Up to 500 credits per month
£50 +VAT
per month
Up to 5,000 credits per month
£250 +VAT
per month
Up to 15,000 credits per month
£500 +VAT
per month
More than 15,000 credits
Custom
Offerings
Pricing Offerings
Kantar Advertising and Paid Search IntelligenceSERPsketch
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details
More Pricing Information
Community Pulse
Kantar Advertising and Paid Search IntelligenceSERPsketch
Top Pros

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Top Cons

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Best Alternatives
Kantar Advertising and Paid Search IntelligenceSERPsketch
Small Businesses
Nozzle
Nozzle
Score 9.8 out of 10
Nozzle
Nozzle
Score 9.8 out of 10
Medium-sized Companies
Similarweb
Similarweb
Score 8.3 out of 10
Similarweb
Similarweb
Score 8.3 out of 10
Enterprises

No answers on this topic

No answers on this topic

All AlternativesView all alternativesView all alternatives
User Ratings
Kantar Advertising and Paid Search IntelligenceSERPsketch
Likelihood to Recommend
8.0
(1 ratings)
-
(0 ratings)
User Testimonials
Kantar Advertising and Paid Search IntelligenceSERPsketch
Likelihood to Recommend
Kantar
For agencies, Kantar Advertising and Paid Search Intelligence can help inform spending in a more intelligent way and optimise performance when it comes to campaigns; however for smaller brand owners the cost and scope may be prohibitive and as such may not be a one size fits all model, unfortunately. Conclusively, to get a foot ahead the competitive with increased market intelligence it can be the ideal choice
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SERPSketch
No answers on this topic
Pros
Kantar
  • Agility
  • User interface
  • ROI from improved Paid media Performance
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SERPSketch
No answers on this topic
Cons
Kantar
  • Help and support agents
  • Timely updates at times, not on par with others'
  • Lack of intuitive recommendations feature / insights manager
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SERPSketch
No answers on this topic
Alternatives Considered
Kantar
It's clear that Kantar Advertising and Paid Search Intelligence is the established player; and from the experience that we've had I would have no hesitation in recommending Kantar Advertising and Paid Search Intelligence, however my experience is a lot more in tune with this than others. Others such as BrandVerity can seem a little overwhelming to a newcomer as well
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SERPSketch
No answers on this topic
Return on Investment
Kantar
  • Increased ROI 10x compared to previous solution in first two years
  • Improved market share of partner brand ahead of expectation
  • Opened up confidence of branching out into new markets internationally
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SERPSketch
No answers on this topic
ScreenShots