1. Home
  2. Social Media Management Tools
  3. Hootsuite Reviews
  4. User Review of Hootsuite
Time Saved, Happy Customer
Updated August 24, 2023

Time Saved, Happy Customer

Anonymous | TrustRadius Reviewer
Score 10 out of 10
Vetted Review
Verified User

Software Version

Hootsuite Pro

Overall Satisfaction with Hootsuite

We use Hootsuite to plan all our social marketing materials across multiple platforms and accounts. It’s simplified the planning process and we no longer worry about posting at specific times or logging into multiple accounts to schedule posts. Hootsuite is both cost effective and efficient, from drafts and planning through to the final posting.
  • Scheduling multiple posts
  • Image management
  • Drafts and calendar planning
  • Overview of upcoming posts
  • Planning Instagram layout
  • Creating Facebook albums
  • Facebook events
  • Saved time
  • Less effort to post across platforms
  • Enables planning in advance.
The layout seems a little old school and possibly not the simplest UX but I have been using the product for a few years and I do enjoy it.
The drag and drop would be nice and Being able to repost tagged stories and posts would be wonderful. Tagging of other brands and / or accounts does not always work as it should.
I am often on the move and being able to sit and schedule posts across multiple platforms in one go is very useful. Travelling and having to post from your phone can be tough especially when proof reading and managing autocorrect issues.
  • Later
Later was a little trickier to get started with but I enjoyed that the images are saved to a library. It seems more image / Instagram focused.

Do you think Hootsuite delivers good value for the price?

Yes

Are you happy with Hootsuite's feature set?

Yes

Did Hootsuite live up to sales and marketing promises?

Yes

Did implementation of Hootsuite go as expected?

Yes

Would you buy Hootsuite again?

Yes

I have recommended Hootsuite to companies and small businesses. Hootsuite is excellent at creating and scheduling content but I’d like to be able to see the final preview of my Instagram account as we plan out our grid. Managing Facebook groups would also be a useful feature.

Hootsuite Feature Ratings

9.5
Filtering out noise/spam
10
Broad channel coverage
9
8.5
Content planning and scheduling
9
Audience targeting
8
Content optimization
7
Workflow management
10
8.0
Customer interaction histories
9
Bulk actions
7
4.0
Lead generation
3
Content marketing
6
Campaigns and promotions
3
4.8
Twitter
5
Facebook
6
LinkedIn
5
Instagram
5
Pinterest
3
YouTube
Not Rated
8.0
Campaign success analytics
Not Rated
Real-time tracking
8
6.0
Role-based user permissions & privileges
7
Mobile access
5

Hootsuite ROI and Support

Scheduling across multiple platforms, being able to post to LinkedIn, Facebook, Instagram and in the past Twitter is fantastic.
Most of my customer service is done via email. We have at times used Hootsuite. I would like to be notified of high importance messages via in browser notifications.
I subscribed online and did not need to interact with anyone. The process was simple.
Implementation was simple. Sometimes accounts do become disconnected and this is frustrating.
  • Online Training
  • No Training
The pop up tutorials are clear but not the very intuitive.

Using Hootsuite

1 - Marketing manager and account managers
1 - Customer service interactions via messenger and comments.
  • Scheduling
  • Content planning
  • Image management
  • The copy suggestions with Grammerly have been useful
  • Instgram layout planning
  • Simplified customer service
I will definitely be renewing Hootsuite. It is both helpful and simple to use.

Evaluating Hootsuite and Competitors

  • Integration with Other Systems
  • Ease of Use
Simple to use and connected to all the social platforms we are using. The use of LinkedIn and Meta is important to our businesses.
I wouldn't. Some other products are more creator focussed and this is a nice add on but not essential.

Hootsuite Implementation

Hootsuite Training

We did not use in person training
Yes, very easy.

Configuring Hootsuite

It is good. Being able to configure feeds and messaging in a simpler interface would be helpful but is not essential
Meta Business Suite and LinkedIn business profiles make this simple.
No - there is no facility to customize the interface
None at all

Hootsuite Support

I’ve not needed the support services.
ProsCons
None
None
I did not, I have not needed Hootsuite support at any point.
I have not needed support

Using Hootsuite

ProsCons
Like to use
Relatively simple
Easy to use
Technical support not required
Consistent
Quick to learn
Feel confident using
Familiar
None
  • Post scheduling
  • Post previewing
  • Platform Integrations
  • Messaging
  • Feed previewing
Yes, but I don't use it

Hootsuite Reliability

Costs to scale to more accounts if very pricey

Integrating Hootsuite

  • LinkedIn
  • Meta
  • Twitter
Some of it is fantastic but some of the commenting and messaging features are old seeming
  • NONE
  • File import/export
None

Relationship with Hootsuite

I have not had any reasons or need to contact the sales or support team
Nothing specific, I signed up to the standard packed listed online