Six Months In and We're Very Happy
August 04, 2015

Six Months In and We're Very Happy

Anonymous | TrustRadius Reviewer
Score 7 out of 10
Vetted Review
Verified User

Modules Used

  • Social Web
  • Insight API License

Overall Satisfaction with NetBase

Our agency uses NetBase for current client research, ongoing trends reports and new business insights. We're able to better understand how consumers think, feel and discuss our clients' products and services and how we can adjust our messaging to better drive sales.
  • NetBase is one of the only tools I've seen to truly understand consumer intent and sentiment within a mention. No more basic keyword sentiment analysis.
  • NetBase makes it easy to create turn key reports for our clients, but also gives us the flexibility to analyze the data as we see fit.
  • NetBase's themes conversation analysis truly gets to the heart of the social listening question - what do people believe about you?
  • We'd love to see NetBase streamline the user experience. All of those tools are tough to remember where to find them!
  • The need to turn on the Twitter firehose for individual topics limits how much flexibility we have with data. Once turned on, no edits can be made to the topic.
5 - Social media, Data analyst
  • Reduced time spent on reporting
  • Better understanding of client business
  • Radian6,Visible Intelligence
We selected NetBase because it provided more turnkey understanding of consumer discussion than Visible Intelligence and less in-depth analysis than either tool.
It's great for an agency like ours where we have analysts to review the data, but also need to find ways to analyze quickly. It's not for a high level executive view.

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