ON24
Overall Satisfaction with ON24
ON24 is used by corporate marketing and all international subsidiaries. Additionally, marketing creates programs for our Medical and Scientific Affairs group. Our webinar program started with Go-to-Meeting and then migrated to WebEx when our IT director turned over. Webex was a disaster; there are too many things to go wrong, especially in the hands of so many users. We have had virtually no glitches since implementing this solution.
- Lead generation
Pros
- It's easy to set up and implement.
- High quality outputs.
- Many of our presenters are from outside the company. ON24's interface makes it easy for even first time users.
- Most of our programs are simu-live or on-demand, removing the stress of launching a program. See the experience with Webex.
Cons
- The SalesForce.com interface is extremely unreliable. We have 9 support incidents with Scribe. Their support is very poor.
- We have no other recommendations for improvement.
We use SalesForce.com and Pardot. ON24 registration is supposed to flow seamlessly using Scribe. It is not reliable, and the company support is not responsive.
- We are getting very good engagement with participants.
- We have been successful in most cases, driving attendance and using the post-program on-demand marketing to extend the value.
- Cisco Webex Room Series (formerly Cisco Spark Room Series)
ON24 is easier to set up, is more reliable, and presents a more polished and professional output.
Comments
Please log in to join the conversation