Item: Salesforce Marketing Cloud
Rating: 9
Author: Verified User

Overall Satisfaction with Salesforce Marketing Cloud

Use Cases and Deployment Scope

Salesforce Audience Studio (formerly Salesforce DMP) help my organization in many ways as mentioned below. 1) It helps to stored leads and assign leads comes from different source to different Marketing team in my Organization. 2) It help our Marketing Head to view and see in which stage the lead(Suspect, proposal and other). 3) It helps our Billing team to see the milestones and send payment reminder to client on time. 4)It keeps records of all the ongoing project in company.

Pros and Cons

Pros

Salesforce Audience Studio helps to create database of lead generated and helps to rectified each leads
Salesforce Audience Studio can be integrated with any other software
Salesforce Audience Studio uses AI which is latest technology to analyze and visualize data in any form

Cons

As I am user i dont find missing features and as I am currently working with Marketing team so its best suited for us and our company

Return on Investment

As i mentioned I am user so i would not answer this question

Key Insights

Do you think Salesforce Marketing Cloud delivers good value for the price?

Yes

Are you happy with Salesforce Marketing Cloud's feature set?

Yes

Did Salesforce Marketing Cloud live up to sales and marketing promises?

Yes

Did implementation of Salesforce Marketing Cloud go as expected?

Yes

Would you buy Salesforce Marketing Cloud again?

Yes

Likelihood to Recommend

The specific scenarios based on your experience where Salesforce Audience Studio well suited for Marketing Team as there lot of inquiry are there and its not possible to handle all leads together so Salesforce helps to handle and analyze each leads and helps our team to handle each leads in better way

Comments

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Analyses your Data

Modules Used