6 Ratings
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Score 9.5 out of 100
1 Rating
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Score 1 out of 100

Likelihood to Recommend

Amazon Advertising Sponsored Products

It's a necessary platform to maximize your growth on Amazon, as with any other retailers that have launched or are developing their own platforms. However, it helps to gain a competitive edge and build your brand. Relatively cheap to get started, but needs a dedicated advertising budget as costs will rise with campaign success.
Anonymous | TrustRadius Reviewer

Revcontent

It’s great if you want to show your ads to as many people as you can, but not good fit for performance marketing. It didn’t work for us and the lack of support made it easy to leave and not come back.
Anonymous | TrustRadius Reviewer

Pros

Amazon Advertising Sponsored Products

  • Sponsored ADs
  • Sponsored products
  • Video ADs
Arcoma L. Lambert | TrustRadius Reviewer

Revcontent

  • Easy to get started and set up
  • Low barrier for entry
Anonymous | TrustRadius Reviewer

Cons

Amazon Advertising Sponsored Products

  • Limited lookback on historical data
  • Very manual, not enough automation without 3p solution
  • ACOS is a deceiving metric, should include ROAS instead
Anonymous | TrustRadius Reviewer

Revcontent

  • Customer support/account management it’s impossible to talk to a human.
  • Improving the quality of traffic. It gets fraudulent traffic.
  • Adding more targeting options
  • Spends your money
Anonymous | TrustRadius Reviewer

Usability

Amazon Advertising Sponsored Products

No score
No answers yet
No answers on this topic

Revcontent

Revcontent 2.0
Based on 1 answer
It’s easy enough to use.
Anonymous | TrustRadius Reviewer

Support Rating

Amazon Advertising Sponsored Products

Amazon Advertising Sponsored Products 9.0
Based on 1 answer
The cost/ROI is not where I would like it to be, but I can glimpse the improvements that have been made are making a difference. My expectation is that they will get to a place where the ROI has been adequately addressed. I think the sales have sharpened over the COVID nonsense since stores are shuttering. This has increased the market share for anyone advertising on Amazon.
Arcoma L. Lambert | TrustRadius Reviewer

Revcontent

Revcontent 1.0
Based on 1 answer
100% nonexistent. It’s a bot/faq. The absolute worst of any platform. I laughed when I read this question because it’s that bad.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Amazon Advertising Sponsored Products

Google advertising is by far the leader in digital ad platforms, Amazon [Advertising] Sponsored Products really only addresses the need to promote listings on Amazon.com. Sponsored products does not address the need for off-site media, so google advertising is essentially the top of the search funnel whereas sponsored products would be at the bottom of the funnel where conversion happens.
Anonymous | TrustRadius Reviewer

Revcontent

They’re above Traffic Junky but below everyone else, second worst. Taboola was better (not by much) because an actual human spoke to me, great when dealing with large sums of money.
Anonymous | TrustRadius Reviewer

Return on Investment

Amazon Advertising Sponsored Products

  • ROI is not what I would like it to be.
  • Brand is over-advertised by too many sellers.
  • No preference for USA sellers.
Arcoma L. Lambert | TrustRadius Reviewer

Revcontent

  • Best days were -25% roi
  • Worst days were -77% roi
Anonymous | TrustRadius Reviewer

Pricing Details

Amazon Advertising Sponsored Products

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Revcontent

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

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