Ortto vs. UniSender

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Ortto
Score 8.8 out of 10
Mid-Size Companies (51-1,000 employees)
Ortto is presented as a product-led growth engine that helps businesses acquire and retain customers. Since 2015, Ortto has supported over 10,000 companies with their software. Ortto allows online businesses to unify their customer data with their CDP, segment key audiences across the customer lifecycle; activate these audiences with personalized, omnichannel experiences, and analyze their business for growth with a suite of BI tools. The vendor states teams at Microsoft, Bltly, Typeform,…
$509
per month
UniSender
Score 9.4 out of 10
N/A
UniSender is a simple solution for Email campaigns. This is an all-in-one marketing platform for personalized Email, SMS campaigns, and lead generation. The vendor promises that UniSender offers the following: Emails in mobile format. It has 100+ ready-to-use templates ideally suited for a business of any type. Drag-and-drop email editor. The intuitive template editor allows you to create emails in your design and corporate style.…N/A
Pricing
OrttoUniSender
Editions & Modules
Professional
$509/mo, paid annually
per month
Business
$849/mo, paid annually
per month
Enterprise
$1,699/mo, paid annually
per month
No answers on this topic
Offerings
Pricing Offerings
OrttoUniSender
Free Trial
YesNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup feeOptional
Additional Details——
More Pricing Information
Community Pulse
OrttoUniSender
Top Pros

No answers on this topic

Features
OrttoUniSender
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Ortto
9.0
11 Ratings
15% above category average
UniSender
10.0
1 Ratings
21% above category average
WYSIWYG email editor8.911 Ratings10.01 Ratings
Dynamic content8.98 Ratings10.01 Ratings
Ability to test dynamic content8.98 Ratings10.01 Ratings
A/B testing8.98 Ratings10.01 Ratings
Mobile optimization8.910 Ratings10.01 Ratings
Email deliverability reporting9.911 Ratings10.01 Ratings
List management8.911 Ratings10.01 Ratings
Triggered drip sequences8.911 Ratings10.01 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
Ortto
9.2
11 Ratings
17% above category average
UniSender
-
Ratings
Lead nurturing automation9.911 Ratings00 Ratings
Data quality management8.910 Ratings00 Ratings
Automated sales alerts and tasks8.99 Ratings00 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
Ortto
8.9
9 Ratings
16% above category average
UniSender
-
Ratings
Event/webinar marketing8.99 Ratings00 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
Ortto
8.9
8 Ratings
17% above category average
UniSender
-
Ratings
Social profile integration8.98 Ratings00 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Ortto
8.9
12 Ratings
17% above category average
UniSender
10.0
1 Ratings
26% above category average
Dashboards8.912 Ratings10.01 Ratings
Standard reports8.912 Ratings10.01 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
Ortto
8.9
9 Ratings
16% above category average
UniSender
-
Ratings
API8.98 Ratings00 Ratings
Customizability8.99 Ratings00 Ratings
Integration with Salesforce.com8.97 Ratings00 Ratings
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OrttoUniSender
Small Businesses
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Score 9.5 out of 10
VerticalResponse
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Score 10.0 out of 10
Medium-sized Companies
PFL Direct Mail Platform
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Score 9.3 out of 10
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Enterprises
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Score 9.3 out of 10
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Score 8.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
OrttoUniSender
Likelihood to Recommend
8.9
(12 ratings)
10.0
(1 ratings)
User Testimonials
OrttoUniSender
Likelihood to Recommend
Ortto
Autopilot has a friendly and bright appeal offering a code-free automation experience that makes it easy to build complex automated workflows. Anyone can start creating workflows using the drag-and-drop builder even without technical knowledge. Teams utilize the notes and graphics feature to collaborate on automation workflows providing a much easier way to understand workflows created by someone else.
Read full review
UniSender
I use it for sending promos and to present new products to existing and new customers. I'd say it's best for fields such as marketing, cosmetics, online courses, forums, meetings, and other types of businesses. Actually, any type of business can use such software to keep in touch with its' audience.
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Pros
Ortto
  • Very easy to use automation builder with many great options and integrations. Lets us tailor incredibly precise campaigns through use of Autopilot's own features, plus its tight integrations with data from sources like Segment.
  • Easy and powerful email editing and creation built-in. No need for email template coding.
  • Autopilot allows marketers to have full control and implement new web forms to capture leads quickly with its automatic form detection. No need to save custom form data to our own backend saves our development team time.
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UniSender
  • cloud based
  • many features
  • cheap
  • easy
Read full review
Cons
Ortto
  • Limited Design Customization: If you're an experienced marketer and are used to the unlimited customization capabilities of larger platforms (or coding your own templates), you might find Autopilot's options to be limiting. It's great for a beginner user who shouldn't be encumbered with those options, but I could see if being frustrating for others.
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UniSender
  • didn't notice cons
Read full review
Alternatives Considered
Ortto
How would I say this, for me Autopilot is a whole other tool then the other MA tools I use. Most other MA tools focus on a lot of options and things you can do with it. But Autopilot seems to mainly focus on the visual builder to make automations, and they do that really well! The other tools are also great but more a "complete package solution" with a lot of options. And that can be overwhelming. So if you want a great easy-to-use workflow/automation builder and less of all the other options Autopilot is a great start.
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UniSender
Unisender is cheaper than other softwares like this. It starts at $12 per month for everything. It has more features. The UX is less complex, responsive. It's cloud based, I can access Unisender from any device, anywhere. Overally I like it more than Mailchimp. Unisender's tech support is rapid - they help you right away.
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Return on Investment
Ortto
  • Not sure. I cannot put a $ on it for ROI as I was the administrator and not part of the team that procured it. Time-wise I would say I spent less time using it than I previously had used in CloudPortal Services Manager.
Read full review
UniSender
  • Return of investment
  • New customers
Read full review
ScreenShots

Ortto Screenshots

Screenshot of Creates a single view of the customer journey to create more meaningful connections with an audience in the moments that matter.Screenshot of Custom activities that represent product-qualifying actions or behaviors that lead to growth, that can be used to enter people into customer journeys, create target audiences, or build reports and dashboards.Screenshot of Ortto can create pop-ups, forms, bars, notifications, screen takeovers, banners, reactions, spin wheels, surveys, videos, countdowns and collect feedback. Contacts captured from tracked forms can be added to customer journeys.Screenshot of Event-based journeys can be built in minutes and help to create connections with customers. Journeys can include email, SMS, and in-app messaging for critical customer moments.Screenshot of A drag and drop editor can be used to achieve pixel-perfect designs and go beyond opens and click-throughs and attribute revenue to every email.Screenshot of Business Intelligence reporting, not just open and click rates. Ortto gives businesses instant, real-time access to simplified business intelligence, reporting, and dashboard tools with built-in revenue attribution to track the metrics that matter.

UniSender Screenshots

Screenshot of Screenshot of Screenshot of Screenshot of Screenshot of