What users are saying about
16 Ratings
41 Ratings
16 Ratings
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Score 8.5 out of 100
41 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 7.6 out of 100

Feature Set Ratings

    Email & Online Marketing

    6.9

    ConvertKit

    69%

    Sailthru

    Feature Set Not Supported
    N/A
    ConvertKit ranks higher in 9/9 features

    WYSIWYG email editor

    4.8
    48%
    2 Ratings
    N/A
    0 Ratings

    Dynamic content

    6.9
    69%
    2 Ratings
    N/A
    0 Ratings

    Ability to test dynamic content

    6.9
    69%
    2 Ratings
    N/A
    0 Ratings

    Landing pages

    6.9
    69%
    2 Ratings
    N/A
    0 Ratings

    A/B testing

    6.9
    69%
    2 Ratings
    N/A
    0 Ratings

    Mobile optimization

    6.4
    64%
    2 Ratings
    N/A
    0 Ratings

    Email deliverability reporting

    8.0
    80%
    2 Ratings
    N/A
    0 Ratings

    List management

    6.4
    64%
    2 Ratings
    N/A
    0 Ratings

    Triggered drip sequences

    9.0
    90%
    2 Ratings
    N/A
    0 Ratings

    Reporting & Analytics

    6.6

    ConvertKit

    66%

    Sailthru

    Feature Set Not Supported
    N/A
    ConvertKit ranks higher in 3/3 features

    Dashboards

    5.4
    54%
    2 Ratings
    N/A
    0 Ratings

    Standard reports

    5.4
    54%
    2 Ratings
    N/A
    0 Ratings

    Custom reports

    9.0
    90%
    1 Rating
    N/A
    0 Ratings

    Pre-Send Testing

    8.5

    ConvertKit

    85%

    Sailthru

    Feature Set Not Supported
    N/A
    ConvertKit ranks higher in 8/8 features

    URL Validation

    9.0
    90%
    1 Rating
    N/A
    0 Ratings

    Link Tracking

    9.0
    90%
    1 Rating
    N/A
    0 Ratings

    Image Validation

    9.0
    90%
    1 Rating
    N/A
    0 Ratings

    Inbox Display

    6.9
    69%
    2 Ratings
    N/A
    0 Ratings

    Email Accessibility Tools

    9.0
    90%
    1 Rating
    N/A
    0 Ratings

    Spelling and Grammar Check

    9.0
    90%
    1 Rating
    N/A
    0 Ratings

    Spam Testing

    9.0
    90%
    1 Rating
    N/A
    0 Ratings

    Email Previews

    6.9
    69%
    2 Ratings
    N/A
    0 Ratings

    Attribute Ratings

    • Sailthru is rated higher in 1 area: Likelihood to Recommend

    Likelihood to Recommend

    6.4

    ConvertKit

    64%
    2 Ratings
    7.7

    Sailthru

    77%
    21 Ratings

    Likelihood to Renew

    ConvertKit

    N/A
    0 Ratings
    10.0

    Sailthru

    100%
    7 Ratings

    Support Rating

    ConvertKit

    N/A
    0 Ratings
    1.0

    Sailthru

    10%
    2 Ratings

    Likelihood to Recommend

    ConvertKit

    It is perfect for artists and content creators. It is perfect for service based providers who want to house their potential leads. Entry level entrepreneurs can also benefit. It is not an all in one type of platform, but it is useful for list building and setting up automation. If you have less than 1K subscribers, this is the route to go until you need to use automation. Then, just feel free to upgrade.
    Read full review

    CM Group

    Sailthu is perfectly suited, no matter what level of technical skill you have or support from an Engineering team. That said, it includes many advanced features which can only be fully utilized when integrated with custom webhooks and after receiving customer data sent via their APIs. There may be easier solutions out there for less technical users or for people wanting a simpler setup to begin with.
    Read full review

    Pros

    ConvertKit

    • Emails landing in subscribers inbox.
    • Free mailing address that customers can use.
    • Robust tagging system for managing funnels and targeting users with optimized emails.
    • Broad integrations available for other platforms and optin form plugins.
    Read full review

    CM Group

    • Personalization - one of the most important things you can utilize when emailing people.
    • Segmentation - Sailthru makes it very easy to build an audience based off their criteria; there are so many different fields to choose from. We use this mostly for geo-targeting and engagement.
    • Analytics - post-campaign analytics are very easy to look at, customize your view, and download as a csv to share with your team and company.
    Read full review

    Cons

    ConvertKit

    • When I first started using ConvertKit, I found it hard to create a landing page. I am pretty technical but when I had to customize my page using HTML, I got lost. I thought I could get up and running within an hour (build the page, create the list, and set up automation), but I soon realized I had to upgrade to use automation and setting up took me more than 3 hours. The learning curve had me stuck. I got frustrated and reached out to support.
    • ConvertKit is not for a non-tech person. There are not enough templates to get up and running within an hour.
    • ConvertKit is simply email marketing and landing pages for list building. It could offer a little more.
    • The analytics can be a bit more in depth.
    Read full review

    CM Group

    • Giving more practical examples of technical setups, sometimes the only way to understand it is to see it.
    • Can't filter lists by date created or date modified, particularly needed when tracking down a specific list or looking to remove older lists.
    • Can't set up automated data dumps to an email address, has to be sent via API.
    Read full review

    Pricing Details

    ConvertKit

    Starting Price

    $29 per month

    Editions & Modules

    ConvertKit editions and modules pricing
    EditionModules
    Creator$29.001
    Creator Pro$59.002

    Footnotes

    1. per month
    2. per month

    Offerings

    Free Trial
    Free/Freemium Version
    Premium Consulting/Integration Services

    Entry-level set up fee?

    No setup fee

    Additional Details

    Sailthru

    Starting Price

    Editions & Modules

    Sailthru editions and modules pricing
    EditionModules

    Footnotes

      Offerings

      Free Trial
      Free/Freemium Version
      Premium Consulting/Integration Services

      Entry-level set up fee?

      No setup fee

      Additional Details

      Likelihood to Renew

      ConvertKit

      No answers on this topic

      CM Group

      The biggest factor is that even after two months of trying to go through their credit processes and getting the right consideration for the real damages we had with the tool not being able to send campaigns for days, their sales staff is still not willing to work with us on it, making us do the switch away from them right now. We got extremely disappointed by trying to work with them through those issues.
      Read full review

      Support Rating

      ConvertKit

      No answers on this topic

      CM Group

      Their account management / sales staff doesn't seem to be taking the problems you experience very seriously - it took us 3 months and nudge emails to them every 2 weeks to ask for status updates (plus 6 different conversations with different people) to get a (very small credit) for a major issue, which in two months prohibited us from sending campaign emails for 2-3 days at a time.
      Read full review

      Alternatives Considered

      ConvertKit

      Read full review

      CM Group

      Sailthru provided a powerful, easy-to-use platform that was able to adjust to the needs we had at Dotdash. It was able to support the simple campaigns where we would send static creative to all recipients and the complex dynamic campaigns where we were customizing content. The scale and flexibility really made it a great platform for us to use.
      Read full review

      Return on Investment

      ConvertKit

      • Incremental traffic generation from a reliable source.
      • High-converting leads from sales funnels.
      Read full review

      CM Group

      • Sailthru has helped us build a welcome series that's much more effective than anything we had before.
      • It's much easier to analyze transactional campaigns than our previous ESP.
      • We're better able to run A/B tests and learn from the results -- all of which improves our email strategy.
      Read full review

      Add comparison