Crownpeak DXM vs Sitecore Experience Platform

• Build & manage digital experiences without dependency on your IT team
• Built-in Digital Quality tool (DQM) tool allows you to check the quality of content and any accessibility issues and immediately flag any issues before publishing.
• Build websites with the component-based technology and spend less effort in creating the best user experience for the end-user

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• Sitecore has a decent supply of out of the box components and capabilities that can be fairly easily styled to meet business needs without much customization needed. This often helps speed to market.
• Sitecore has had the flexibility of offering on-premise hosting or cloud hosting to meet different needs of clients, though recently they have strongly pushed their cloud-based hosting. This is in alignment with the industry and very helpful for organizations that aren't looking to add another product to the portfolio of packages that their internal IT teams need to manage
• Sitecore has a capable UI for editing content. Though some competition may do better in this regard, Sitecore's editing interface is fully capable.

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• Crownpeak moved to a web browser admin tool in 2018, which has made the admin experience much better, but there are still a couple of features missing from the browser version that won't arrive until later in 2019.
• Integration with 3rd party digital asset management tools would be great.
• Smoother integration with source control would be nice.

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• While the UI is capable, some other products in this space have a much more intuitive editing interface. Sitecore could do better in providing an easy to use editing UI.
• It would be nice to see a fully managed Sitecore instead of just cloud hosted
• The price falls more to the premium side of things. Making the value proposition a bit harder to justify

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• I'm pretty sure it raises our back-end development costs by making the development process (of creating input forms and producing outputs from the content) more complicated and painful than it needs to be.
• It helps lock our clients in to us because not a whole lot of agencies have Crownpeak expertise.
• It helps our clients not have to deal with their own IT teams, which they tend to dislike working with.

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• For mature marketing organizations, the analytics that Sitecore allows you to capture have been valuable in pushing forward marketing objectives and giving insight into how to tailor content for the best UX

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