TrustRadius

Epom Ad Server vs. SmartyAds DSP

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Epom Ad Server
Score 10.0 out of 10
N/A
Epom Ad Server is the solution created for Ad Networks that helps to manage advertisers, run and customize all the campaigns from one place, increase revenue using a system of reports and much more. Some key features include: Cross-platform: display, mobile, video, in-apps ads, Back-fill mobile inventory with an array of top networks and CPM, CPA, CPC campaign support.N/A
SmartyAds DSP
Score 4.0 out of 10
N/A
SmartyAds DSP is a demand-side platform for ad serving.N/A
Pricing
Epom Ad ServerSmartyAds DSP
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Epom Ad ServerSmartyAds DSP
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
Epom Ad ServerSmartyAds DSP
Top Pros
Top Cons
Features
Epom Ad ServerSmartyAds DSP
Ad Network Integration
Comparison of Ad Network Integration features of Product A and Product B
Epom Ad Server
9.3
3 Ratings
23% above category average
SmartyAds DSP
-
Ratings
Data Transfer9.03 Ratings00 Ratings
DSP integration9.53 Ratings00 Ratings
Ad Campaigns
Comparison of Ad Campaigns features of Product A and Product B
Epom Ad Server
10.0
3 Ratings
25% above category average
SmartyAds DSP
-
Ratings
Ad campaign creation10.03 Ratings00 Ratings
Ad deployment10.03 Ratings00 Ratings
Display advertising10.03 Ratings00 Ratings
Ad display and retargeting segmentation10.03 Ratings00 Ratings
Sequence targeting10.03 Ratings00 Ratings
Ad Reporting & Analytics
Comparison of Ad Reporting & Analytics features of Product A and Product B
Epom Ad Server
9.8
3 Ratings
23% above category average
SmartyAds DSP
-
Ratings
Ad dashboards10.03 Ratings00 Ratings
Ad performance reports9.03 Ratings00 Ratings
Ad conversion tracking9.53 Ratings00 Ratings
Ad attribution reporting10.03 Ratings00 Ratings
Cross-channel ad management10.03 Ratings00 Ratings
Ad forecasting and optimization10.03 Ratings00 Ratings
Best Alternatives
Epom Ad ServerSmartyAds DSP
Small Businesses
Google Ad Manager
Google Ad Manager
Score 8.6 out of 10
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 8.9 out of 10
Medium-sized Companies
The Trade Desk
The Trade Desk
Score 8.1 out of 10
The Trade Desk
The Trade Desk
Score 8.1 out of 10
Enterprises
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 8.9 out of 10
Adobe Advertising Cloud
Adobe Advertising Cloud
Score 8.9 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Epom Ad ServerSmartyAds DSP
Likelihood to Recommend
10.0
(5 ratings)
6.0
(2 ratings)
Likelihood to Renew
9.0
(1 ratings)
-
(0 ratings)
User Testimonials
Epom Ad ServerSmartyAds DSP
Likelihood to Recommend
Epom
I started using Epom for its multi-platform capabilities, as I needed a network which would allow managing desktop and mobile ad inventory simultaneously. Epom works with desktop, mobile web, video, and mobile app ads, all within one account. It is really convenient when it comes to analytics - Epom delivers combined data, providing the whole picture on your ad campaigns. Advanced targeting and real-time statistics are another great advantage
Verified User
Anonymous
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SmartyAds
SmartyAds DSP works mainly for campaigns that are not very concerned about brand safety. The main issue we have had with them has been related to fraud since they are resellers of a lot of inventory. If you need to run on traffic, that is 100% clean, and then you should try other DSPs.
Verified User
Anonymous
Read full review
Pros
Epom
  • Offers detailed reporting and analytics, providing insights into campaign performance.
  • Epom Ad Server offers faster ad serving times
  • Extended customization and targeting options
Alexey Shapran | TrustRadius Reviewer
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SmartyAds
  • Easy-to-use, friendly interface.
  • Interesting integrations.
Gabriela Band | TrustRadius Reviewer
Gabriela Band
Sales Specialist
Read full review
Cons
Epom
  • The user interface has a lot of functionality, but is not always user-friendly.
  • Hardly any predefined analytics templates available. Even some of the obvious dashboards and filters must be created manually.
JN
Read full review
SmartyAds
  • Support team is not very good.
  • Not a lot of direct traffic, mostly reseller traffic.
Verified User
Anonymous
Read full review
Likelihood to Renew
Epom
A combination of useful features for publishers and advertisers turns Epom into a very universal ad network with diverse functionality. It is a great solution for multi-platform advertising.
Verified User
Anonymous
Read full review
SmartyAds
No answers on this topic
Alternatives Considered
Epom
Epom supports various ad formats, providing us with options for display ads, video ads, in-apps, native ads, and more. We also like the flexibility and customization options that Epom provides for businesses regarding specific requirements, allowing us to tailor the ad server to our needs.
Tetiana Buchynska | TrustRadius Reviewer
Tetiana Buchynska
Marketing Specialist
Read full review
SmartyAds
MoPub is more focused and tries to reach a more typical inventory. SmartyAds DSP covers the different consumer touchpoints across various formats and works on providing different inventory sources to differentiate from traditional DSPs. They copy the look and feel of traditional platforms, but they need to develop more their reporting tools.
Gabriela Band | TrustRadius Reviewer
Gabriela Band
Sales Specialist
Read full review
Return on Investment
Epom
  • We have recently switched to Epom and so I don't have any concrete figures, but I am super satisfied!
Verified User
Anonymous
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SmartyAds
  • More inventory, more spend, ore budget, better ROI.
  • Fraud issues and refunds, decreasing ROI.
Verified User
Anonymous
Read full review
ScreenShots

SmartyAds DSP Screenshots

Screenshot of optimizing ad campaignsScreenshot of easy-to-use DSP interface