Emodo (with Placecast) vs. ironSource

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Emodo
Score 0.0 out of 10
N/A
Emodo (now including the former Placecast, acquired by Ericsson Emodo in 2020) aggregates, curates, and activates carrier data to deliver advertising solutions. Emodo has access to this data as part of Ericsson, a global telecommunications company that drives more than 50% of the world’s mobile data, voice, and text. The result is what the vendor describes as a Smart Graph that includes over 2B+ unique user profiles utilizing billions of attributes, analytical measurement tools, and location…N/A
ironSource
Score 8.2 out of 10
N/A
ironSource (or Supersonic before ironSource and Supersonic merged under the ironSource brand) is a mobile app monetization and mobile advertising application. ironSource (the company) is headquartered in Tel Aviv.N/A
Pricing
Emodo (with Placecast)ironSource
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
EmodoironSource
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional Details——
More Pricing Information
Community Pulse
Emodo (with Placecast)ironSource
Top Pros

No answers on this topic

Top Cons

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Best Alternatives
Emodo (with Placecast)ironSource
Small Businesses
Google AdMob
Google AdMob
Score 8.8 out of 10
Google AdMob
Google AdMob
Score 8.8 out of 10
Medium-sized Companies
Yahoo Native
Yahoo Native
Score 6.7 out of 10
Yahoo Native
Yahoo Native
Score 6.7 out of 10
Enterprises
Marin Software
Marin Software
Score 9.1 out of 10
Marin Software
Marin Software
Score 9.1 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Emodo (with Placecast)ironSource
Likelihood to Recommend
-
(0 ratings)
8.3
(4 ratings)
User Testimonials
Emodo (with Placecast)ironSource
Likelihood to Recommend
Ericsson
No answers on this topic
ironSource
Very good to scale Android apps in US or MX. I wouldn't use it for scaling iOS Apps in Latin America as they have a very small inventory. The platform is super easy to use and start launching ads. We use it as a complement to Appsflyer.
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Pros
Ericsson
No answers on this topic
ironSource
  • Dedicated account manager to keep things running smoothly and provide feedback weekly
  • Great reach of publishers
  • Large verity of ad formats
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Cons
Ericsson
No answers on this topic
ironSource
  • Not enough anti-fraud controls
  • Not enough inventory on small countries
  • CPMs are quite expensive
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Alternatives Considered
Ericsson
No answers on this topic
ironSource
ironSource has more reach in the USA than other players that are focused on smaller geos. I would also say that Google is a big competitor with its DV360 and we use them as well, but ironSource is more focused on branding and Google provides more options for campaigns that have multiple objectives.
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Return on Investment
Ericsson
No answers on this topic
ironSource
  • It help us scale some apps.
  • Sometimes it doesn't deliver at the set targets.
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ScreenShots