Followerwonk vs. SocialPilot

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Followerwonk
Score 6.8 out of 10
N/A
Twitter analytics: Understand followers, influencers; competitive research. Formerly from Moz, Followerwonk is presently its own company since 2017.
$29
per month
SocialPilot
Score 7.4 out of 10
N/A
SocialPilot offers a centralized platform for managing different social media channels and publishing across the channels simultaneously. According to the vendor, SocialPilot's foremost features include analytics and reporting, along with team collaboration and client management. These features enable users to assign tasks, and review their teams work while managing multiple clients at the same time.
$30
per month - Manage 25 Social Media Accounts
Pricing
FollowerwonkSocialPilot
Editions & Modules
Target
$29.00
per month
Multitask
$79.00
per month
Professional Plan
$30.00
per month - Manage 25 Social Media Accounts
Small Team Plan
$50.00
per month - Manage 50 Social Media Accounts
Agency Plan
$100.00
per month - Manage 100 Social Media Accounts
Offerings
Pricing Offerings
FollowerwonkSocialPilot
Free Trial
NoYes
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoYes
Entry-level Setup FeeNo setup fee$30 per month - Manage 25 Social Media Accounts
Additional DetailsStart with an Individual Plan at just $8.33/month (Billed annually). This allows social media marketers to manage up to 5 social media accounts, publish 50 posts a day, and discover curated content.
More Pricing Information
Features
FollowerwonkSocialPilot
Publishing
Comparison of Publishing features of Product A and Product B
Followerwonk
-
Ratings
SocialPilot
9.0
3 Ratings
11% above category average
Content planning and scheduling00 Ratings10.03 Ratings
Workflow management00 Ratings8.03 Ratings
Engagement
Comparison of Engagement features of Product A and Product B
Followerwonk
-
Ratings
SocialPilot
10.0
3 Ratings
20% above category average
Bulk actions00 Ratings10.03 Ratings
Marketing
Comparison of Marketing features of Product A and Product B
Followerwonk
-
Ratings
SocialPilot
9.0
3 Ratings
14% above category average
Content marketing00 Ratings9.03 Ratings
Paid media management00 Ratings9.03 Ratings
Channel coverage/integration
Comparison of Channel coverage/integration features of Product A and Product B
Followerwonk
-
Ratings
SocialPilot
10.0
3 Ratings
17% above category average
Twitter00 Ratings10.03 Ratings
Facebook00 Ratings10.03 Ratings
LinkedIn00 Ratings10.03 Ratings
Instagram00 Ratings10.03 Ratings
Pinterest00 Ratings10.02 Ratings
Reporting/analytics
Comparison of Reporting/analytics features of Product A and Product B
Followerwonk
-
Ratings
SocialPilot
10.0
3 Ratings
24% above category average
Campaign success analytics00 Ratings10.03 Ratings
Real-time tracking00 Ratings10.02 Ratings
Account management
Comparison of Account management features of Product A and Product B
Followerwonk
-
Ratings
SocialPilot
10.0
3 Ratings
21% above category average
Role-based user permissions & privileges00 Ratings10.03 Ratings
Mobile access00 Ratings10.03 Ratings
Best Alternatives
FollowerwonkSocialPilot
Small Businesses
Publer
Publer
Score 9.7 out of 10
Publer
Publer
Score 9.7 out of 10
Medium-sized Companies
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
Enterprises
1-Social
1-Social
Score 8.0 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.4 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
FollowerwonkSocialPilot
Likelihood to Recommend
6.8
(7 ratings)
10.0
(3 ratings)
Likelihood to Renew
7.3
(4 ratings)
-
(0 ratings)
Usability
-
(0 ratings)
10.0
(2 ratings)
Support Rating
10.0
(1 ratings)
10.0
(2 ratings)
User Testimonials
FollowerwonkSocialPilot
Likelihood to Recommend
Followerwonk
I would not recommend Followerwonk to a company who wasn't taking their Twitter strategy seriously. If it's something that receives very little attention or something that isn't being contributed to with any regularity or consistency, there's little need to understand more about your customers and users. However, there if social media is a component that is critical in your industry or in your business, knowledge is the key to success. Followerwonk allows your social media team to have the deep insight they need to make impressions on Twitter. The Followerwonk tool also allows you to become and remain competitive against others in your space by seeing how you stack up against them, who they follow, and what authority they have on Twitter.
Read full review
SocialPilot Solutions LLP
I've already introduced it to a number of my colleagues and it's saving them time too.
Read full review
Pros
Followerwonk
  • Allows you to search for Twitter users based on a keyword or trait
  • Analyze anyone’s Twitter followers or the accounts they follow based on a variety of metrics
  • Track Twitter followers over time
  • Sort your followers or those you follow based on name, days on Twitter, tweet count, etc.
Read full review
SocialPilot Solutions LLP
  • Acts as single interface for all the social networks
  • Provides social media analytics
  • Provides powerful collaboration features to teams
  • Creation, curation, scheduling and publishing posts
Read full review
Cons
Followerwonk
  • I would have to use Followerwonk and other tools a lot more to find gaps and ways that Followerwonk could improve its service.
Read full review
SocialPilot Solutions LLP
  • The interface is kind of outdated, but easy to get around
Read full review
Likelihood to Renew
Followerwonk
We will keep using it as long as it remains part of our Moz Pro subscription. If it were separated and the price point did not rise astronomically, we would be very likely to continue using the platform.
Read full review
SocialPilot Solutions LLP
No answers on this topic
Usability
Followerwonk
No answers on this topic
SocialPilot Solutions LLP
I setup my accounts in minutes and was posting to social channels immediately without any delay. Really pleasing experience.
Read full review
Support Rating
Followerwonk
I've never used their support. I've never needed to.
Read full review
SocialPilot Solutions LLP
They help users make the most of SocialPilot and queries are attended to almost immediately. They even allow us to attach media to help the support team understand the query better.
Read full review
Alternatives Considered
Followerwonk
I really like the tool for some great insights but you also need another tool for other insights too. It is a great asset to the toolbox and not an all-rounder.
Read full review
SocialPilot Solutions LLP
Read full review
Return on Investment
Followerwonk
  • One initiative our team launched was a series of educational webinars. We have been able to add an average of six new leads per webinar because of social media. If the messages had been delivered at non-peak times, there would be less likelihood of success.
  • When it comes to social media, it's difficult to nail down specific ROI without referencing a specific campaign. However, our team has seen a consistent follower growth with increasing RT's and Favorites. I attribute this to the right content hitting the right people at the right time.
  • Our team has uncovered a number of valuable relationships with other Twitter users in our industry that have helped us increase the reach of our overall marketing message. These relationships were uncovered using Followerwonk's keyword search.
Read full review
SocialPilot Solutions LLP
  • It's had a positive impact that it saves hundreds of pounds a month compared to competitor
  • It is saving my staff time in setting up posts
  • It allows for us all to be using the system rather than logging into one account and conflicting with each other (again time saving)
Read full review
ScreenShots

SocialPilot Screenshots

Screenshot of SocialPilot allows you to connect social media accounts according to your plan without exchanging login credentials with any of your clients.