IBM Cognos Analytics vs. Tableau Public

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
IBM Cognos Analytics
Score 8.2 out of 10
N/A
IBM Cognos is a full-featured business intelligence suite by IBM, designed for larger deployments. It comprises Query Studio, Reporting Studio, Analysis Studio and Event Studio, and Cognos Administration along with tools for Microsoft Office integration, full-text search, and dashboards.
$10
per month per user
Tableau Public
Score 8.5 out of 10
N/A
Tableau Public is a free edition of the Desktop product. With this edition, data can only be published to the Tableau public website and does not allow work to be saved or exported locally.
$0
per month
Pricing
IBM Cognos AnalyticsTableau Public
Editions & Modules
On Demand - Standard
$10.00
per month per user
On Demand - Premium
$40.00
per month per user
No answers on this topic
Offerings
Pricing Offerings
IBM Cognos AnalyticsTableau Public
Free Trial
YesNo
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details
More Pricing Information
Community Pulse
IBM Cognos AnalyticsTableau Public
Considered Both Products
IBM Cognos Analytics
Chose IBM Cognos Analytics
We could deliver a corporate wide solution with Cognos, it is an end-to-end platform. No other option provided the same breadth of scope. I can't think of a feature that the others provide that Cognos lacks, but the others do not provide the same features and governance of …
Tableau Public

No answer on this topic

Top Pros
Top Cons
Features
IBM Cognos AnalyticsTableau Public
BI Standard Reporting
Comparison of BI Standard Reporting features of Product A and Product B
IBM Cognos Analytics
7.9
101 Ratings
3% below category average
Tableau Public
9.8
12 Ratings
15% above category average
Pixel Perfect reports8.592 Ratings9.710 Ratings
Customizable dashboards7.799 Ratings10.012 Ratings
Report Formatting Templates7.496 Ratings9.712 Ratings
Ad-hoc Reporting
Comparison of Ad-hoc Reporting features of Product A and Product B
IBM Cognos Analytics
8.1
103 Ratings
0% above category average
Tableau Public
9.7
12 Ratings
19% above category average
Drill-down analysis8.0101 Ratings9.812 Ratings
Formatting capabilities8.1102 Ratings9.712 Ratings
Integration with R or other statistical packages7.871 Ratings9.59 Ratings
Report sharing and collaboration8.499 Ratings9.811 Ratings
Report Output and Scheduling
Comparison of Report Output and Scheduling features of Product A and Product B
IBM Cognos Analytics
8.3
103 Ratings
0% below category average
Tableau Public
9.5
11 Ratings
13% above category average
Publish to Web8.327 Ratings10.011 Ratings
Publish to PDF8.697 Ratings10.09 Ratings
Report Versioning8.626 Ratings9.89 Ratings
Report Delivery Scheduling7.9100 Ratings9.59 Ratings
Delivery to Remote Servers8.112 Ratings8.17 Ratings
Data Discovery and Visualization
Comparison of Data Discovery and Visualization features of Product A and Product B
IBM Cognos Analytics
8.1
93 Ratings
1% above category average
Tableau Public
9.7
11 Ratings
17% above category average
Pre-built visualization formats (heatmaps, scatter plots etc.)8.188 Ratings9.811 Ratings
Location Analytics / Geographic Visualization8.285 Ratings9.811 Ratings
Predictive Analytics8.281 Ratings9.79 Ratings
Pattern Recognition and Data Mining8.020 Ratings00 Ratings
Access Control and Security
Comparison of Access Control and Security features of Product A and Product B
IBM Cognos Analytics
8.3
98 Ratings
3% below category average
Tableau Public
-
Ratings
Multi-User Support (named login)8.395 Ratings00 Ratings
Role-Based Security Model8.394 Ratings00 Ratings
Multiple Access Permission Levels (Create, Read, Delete)8.294 Ratings00 Ratings
Report-Level Access Control8.423 Ratings00 Ratings
Single Sign-On (SSO)8.376 Ratings00 Ratings
Mobile Capabilities
Comparison of Mobile Capabilities features of Product A and Product B
IBM Cognos Analytics
7.3
81 Ratings
9% below category average
Tableau Public
-
Ratings
Responsive Design for Web Access7.975 Ratings00 Ratings
Mobile Application7.366 Ratings00 Ratings
Dashboard / Report / Visualization Interactivity on Mobile8.272 Ratings00 Ratings
Application Program Interfaces (APIs) / Embedding
Comparison of Application Program Interfaces (APIs) / Embedding features of Product A and Product B
IBM Cognos Analytics
7.4
60 Ratings
6% below category average
Tableau Public
-
Ratings
REST API7.257 Ratings00 Ratings
Javascript API7.556 Ratings00 Ratings
iFrames8.39 Ratings00 Ratings
Java API6.911 Ratings00 Ratings
Themeable User Interface (UI)7.110 Ratings00 Ratings
Customizable Platform (Open Source)7.87 Ratings00 Ratings
Best Alternatives
IBM Cognos AnalyticsTableau Public
Small Businesses
SAP Crystal
SAP Crystal
Score 8.9 out of 10
IBM SPSS Modeler
IBM SPSS Modeler
Score 7.8 out of 10
Medium-sized Companies
Reveal
Reveal
Score 9.9 out of 10
Mathematica
Mathematica
Score 8.2 out of 10
Enterprises
Jaspersoft Community Edition
Jaspersoft Community Edition
Score 9.7 out of 10
IBM SPSS Modeler
IBM SPSS Modeler
Score 7.8 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
IBM Cognos AnalyticsTableau Public
Likelihood to Recommend
8.1
(126 ratings)
8.5
(14 ratings)
Likelihood to Renew
9.6
(27 ratings)
9.1
(2 ratings)
Usability
8.0
(8 ratings)
10.0
(5 ratings)
Availability
8.6
(4 ratings)
-
(0 ratings)
Performance
9.0
(5 ratings)
-
(0 ratings)
Support Rating
10.0
(8 ratings)
9.5
(6 ratings)
In-Person Training
8.7
(4 ratings)
-
(0 ratings)
Online Training
8.0
(4 ratings)
9.0
(1 ratings)
Implementation Rating
7.0
(7 ratings)
9.1
(2 ratings)
Configurability
8.0
(2 ratings)
-
(0 ratings)
Ease of integration
7.3
(3 ratings)
-
(0 ratings)
Product Scalability
8.3
(3 ratings)
-
(0 ratings)
Vendor post-sale
7.0
(1 ratings)
-
(0 ratings)
Vendor pre-sale
7.0
(1 ratings)
-
(0 ratings)
User Testimonials
IBM Cognos AnalyticsTableau Public
Likelihood to Recommend
IBM
Our first and most basic scenario was to automatize the creation and publication/sharing of business reports that used to be created manually by employees throughout our organization. Using Cognos for that first use case worked well. The advanced analytics functionalities we used on the aggregated data were also as expected. However, the user interface is not always intuitive, and there is a steep learning curve, so I would recommend Cognos only to large organizations where there is a need for the most advanced functionalities (AI analysis/prediction).
Read full review
Tableau
Tableau public is the best platform to build dashboards for your personal profile and share with recruiters. It's always good to keep ourselves updated on the latest features, create sample dashboards and save them to a personal profile. Tableau public is free and doesn't need any subscription. anyone can create an account and start building reports.
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Pros
IBM
  • We use the tool for data modeling as it helps in predictive data analysis for complex data, which is very similar to real-life scenarios.
  • Options of customizing & scheduling reports as per our requirements basis.
  • Has mobile application which works seamless.
Read full review
Tableau
  • Data visualization: lots of different options, including bar, scatter, pie, waterfall charts to explore relationships between variables, and to present findings/trends to different teams
  • Integrates readily with limited, though different data sources: TXT, CSV, TDE, Access
  • Exports reports for review of different dashboards: client-ready/team-ready, with a clean and tidy presentation in PDF format (or hardcopy)
Read full review
Cons
IBM
  • Sometimes there might be performance issues when dealing with large and complex data.
  • Although IBM provides full documentation but sometimes it's difficult to find answers to questions and connect with their customer support.
  • It relies on external tools for data cleaning, transformation and also for some integration tasks. It can also improve on providing wider range of data sources for integration.
Read full review
Tableau
  • Tableau Public (both Desktop and Server) like their "for a fee" counterparts offer very easy to learn and use tools to transform data into pictures and gain insights into your data. Most organizations report a reduction in development time of 10x vs. other similar tools, due to the intuitive user interface. That said, with Tableau Public, published workbooks are "disconnected" from the underlying data sources and require periodic updates when the data changes. Users are limited to 1 Gb of storage space per user ID and password as well.
  • I would like to see better options for public sharing of visualizations and data from within the "for a fee" products as more and more organizations are moving in the direction of data sharing with partners and their communities.
Read full review
Likelihood to Renew
IBM
For an existing solution, renewing licenses does provide a good return on investment. Additionally, while rolling out scorecards and dashboards with little adhoc capabilities, to end users, cognos is very easily scalable. It also allows to create a solution that has a mix of OLAP and relational data-sources, which is a limitation with other tools. Synchronizing with existing security setup is easy too.
Read full review
Tableau
It's free, right? I'll keep using the free version. So the real question to ask is this? Will I pay $999 for the Personal version or $1,999 for the Professional? Yikes! That is a big stretch. I'm not sure about that. The product comparison chart is at: http://www.tableausoftware.com/public/comparison
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Usability
IBM
We have a strong user base (3500 users) that are highly utilizing this tool. Basic users are able to consume content within the applied security model. We have a set of advanced users that really push the limits of Cognos with Report and Query Studio. These users have created a lot of personal content and stored it in 'My Reports'. Users enjoy this flexibility.
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Tableau
Tableau public is a great training tool to understand the basics of Tableau before buying it. A great tool to extend Excel's visualization and to publish data for others. Not useful for anything you need secure. No ability to access databases. Static information only.
Read full review
Reliability and Availability
IBM
Reports can typically be viewed through any browser that can access the server, so the availability is ultimately up to what the company utilizing it is comfortable with allowing, though report development tends to be more picky about browsers and settings as mentioned above. It also has an optional iPad app and general mobile browsing support, but dashboards lack the mobile compatibility. What keeps it from getting a higher score is the desktop tools that are vital to the development process. The compatibility with only Windows when the server has a wide range of compatibility can be a real sore point for a company that outfits its employees exclusively with Mac or Linux machines. Of course, if they are planning on outsourcing the development anyways, it's a rather moot point
Read full review
Tableau
No answers on this topic
Performance
IBM
Overall no major complaints but it doesn't handle DMR (Dimensionally Modeled for Relational) very well. DMR modelling is a capability that IBM Cognos Framework Manager provides allowing you to specify dimensional information for relational metadata and allows for OLAP-style queries. However, the capability is not very efficient and, for example, if I'm using only 2 columns on a 20-column model, the software is not smart enough to exclude 18 columns and the query side gets progressively larger and larger until it's effectively unusable.
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Tableau
No answers on this topic
Support Rating
IBM
Why is their web application not working as fast as you think it should? They never know, and it is always a a bunch of shots in the dark to find out. Trying to download software from them is like trying to find a book at the library before computers were invented.
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Tableau
I have not yet required to contact support as the documentation and help i found online has always worked so far
Read full review
In-Person Training
IBM
Onsite training provided by IBM Cognos was effective and as expected. They did not perform training with our data which was a bit difficult for our end-users.
Read full review
Tableau
No answers on this topic
Online Training
IBM
The online courses they offer are thorough and presented in such a way that someone who isn't already familiar with the general design methodologies used in this field will be capable of making a good design. The training environments are provided as a fully self contained virtual machine with everything needed already to create the environments. We've had some persisting issues with the environments becoming unavailable, but support has been responsive when these issues arise and straightening them out for us
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Tableau
I found it sufficient, and fast. I could easily "kick the tires" with Tableau on my data so I got up and running fast.
Read full review
Implementation Rating
IBM
Make sure that any custom tables that you have, are built into your metadata packages. You can still access them via SQL queries in Cognos, but it is much easier to have them as a part of the available metadata packages.
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Tableau
Start at the end and work backward. Identify the business case / issue and questions the end users have, then identify the data needed, and where to get it.
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Alternatives Considered
IBM
In the past Management had used Excel and Workiva capabilities to create the reporting dashboards that were being used to make decisions. Since switching to IBM Cognos Analytics the Company has been much more efficient and decision making has been streamlined. IBM Cognos Analytics was chosen due to its reputation and data visualization capabilities and neither have been wrong.
Read full review
Tableau
Google Charts/Drive is sufficient for simpler data sets, but it does not integrate with other web platforms and the visualization does not look as professional. I'm not aware of any other competitors that offer the same package as Microsoft.
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Scalability
IBM
The Cognos architecture is well suited for scalability. However, the architecture must be designed with scalability in mind from day one of the implementation. We recently upgraded from 10.1 to 10.2.1 and took the opportunity to revamp our architecture. It is now poised for future growth and scalability.
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Tableau
No answers on this topic
Return on Investment
IBM
  • High ROI with well designed solutions. Supported by scalable deployment, robust security model and ability to create valuable content.
  • High ROI where well designed data models can be deployed with a common metadata layer to a variety of users and use cases.
  • High ROI in an environment that includes a variety of vendors and best of breed products within the overall platform
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Tableau
  • Tableau Public visualizations have helped drive traffic to our content and sites
  • The lack of cost means it's easy to demonstrate our experience to attract paying clients
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ScreenShots