Likelihood to Recommend Using Klipfolio is one of the finest ways we can expand our business because it is so simple to use and always has new features that make it better. We also appreciate the excellent customer service they offer. There are several benefits to making this investment in your company's efficiency and profitability. We think it's worth the money.
Read full review Singular is perfect for companies that have limited BI developer resources. If you work with more than a few media partners, Singular aggregates all pre-install metrics and automatically connects it to your BI data / MMP provider. This use is perfect for executives/directors that want to have a quick snapshot of their marketing spend. Singular also works well for media buyers that want to export Singular report as a base for creating optimization reports.
Read full review Pros All my reporting requirements have been met. Salesforce, HubSpot, Mailchimp, Google Drive, and other business applications are quite easy to integrate with. The information you need is at your fingertips in a matter of seconds. Whenever I have a question, the customer service is always there to answer it. Read full review Creative reporting is one of the features of Singular (formerly Apsalar), which I love the most. Tracking the user journey right from the click to purchase. Read full review Cons While Klipfolio covers so many of the bases, one area where I would like to see expansion would be offering additional design and graphics themes for even more customization. Klipfolio has an extensive offering but might be even better if there were a way that we could integrate with some small to mid-sized CRM solutions for audience list segmentation and marketing integrations. It would be interesting if Klipfolio could enable us to overlay the data learnings for cross-referencing of multiple client campaigns for comparative insights. Read full review Providing a clear solution to cross-device attribution and measurement: no vendor does this well currently. Ability to toggle advanced attribution models: first-last touch, time decay, etc. Comprehensive deep linking solution (similar to Branch). Read full review Usability My initial impressions of the software have been extremely positive. There are YouTube tutorials that explain how to make klips. The intuitive design of the UI It appears that everything in this software has been thoroughly tested to create all the visualizations that can be imagined as well as the user input controls that allow users to have exactly the data they want to be displayed in seconds, considering the various functions and formulas available in the Excel integrations and the extensive list of other services that can be integrated.
Read full review Support Rating It provides all the necessary information to be able to carry out the analysis of any type of business, to know how money is managed virtually, what to do to have greater visibility, in addition to being a platform that is always accessible and allows continuous and efficient work.
Read full review When we report about a bug or a problem the support usually responds quickly and try to provide a solution/fix in a timely manner. I wish that they had a monitoring tool to notify me about bugs before I spot them myself.
Read full review Implementation Rating None at all; just be sure of what information you will need for working.
Read full review Alternatives Considered These and many other BI tools are the most direct competitors. I only have experience with Klipfolio and
Tableau .
Tableau is definitely more capable, but much more difficult to learn and use. Klipfolio is simple and really packs a punch for its simplicity. I have yet to run into a major problem with it lacking a needed functionality.
Read full review As this is my first job after completing my graduation, therefore I do not have any prior experience of working with corporates and organizations. Hence I have only used Singular (formerly Apsalar).
Read full review Return on Investment It made reporting a breeze as we didn't have to spend time creating the reports The reporting forum really helped give our team more metrics to add to reporting Always ready to view Dashboard meant stakeholders could view reports at any given time Read full review Reduced time to manage reporting on a daily basis—going from weekly reporting to daily cadence. Ability to manage and optimize creative performance, allowing us to test and react to performance quickly. Reduced error rate (and therefore troubleshooting) of reporting. Read full review ScreenShots