Kontentino vs. Later Social

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Kontentino
Score 8.0 out of 10
Mid-Size Companies (51-1,000 employees)
Kontentino is a social media planning and collaboration tool. It promises to enable advertising agencies and their clients to seamlessly collaborate when creating and approving social media content and ads. The vendor says that as a result, the quality of content improves and mistakes or fails are avoided when publishing social content/ads and it saves 30% of time on operational tasks. Moreover, the analytics section puts data in context so social media managers are able to better understand the…N/A
Later Social
Score 8.4 out of 10
N/A
Later (formerly Latergramme) in Vancouver offers an Instagram focused social media marketing platform, which supports the planning and scheduling of content to Instagram, as well as Twitter, Facebook, and Pinterest.
$25
per month
Pricing
KontentinoLater Social
Editions & Modules
No answers on this topic
Starter
$25
per month
Growth
$45
per month
Advanced
$80
per month
Offerings
Pricing Offerings
KontentinoLater Social
Free Trial
YesYes
Free/Freemium Version
NoYes
Premium Consulting/Integration Services
YesNo
Entry-level Setup Fee$10 1 userNo setup fee
Additional Details—33% discount available for annual subscription.
More Pricing Information
Best Alternatives
KontentinoLater Social
Small Businesses
Growave
Growave
Score 9.4 out of 10
Publer
Publer
Score 9.8 out of 10
Medium-sized Companies
Emplifi Social Marketing Cloud
Emplifi Social Marketing Cloud
Score 8.9 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
Enterprises
Emplifi Social Marketing Cloud
Emplifi Social Marketing Cloud
Score 8.9 out of 10
Social Suite by Reputation.com
Social Suite by Reputation.com
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
KontentinoLater Social
Likelihood to Recommend
8.8
(2 ratings)
9.8
(15 ratings)
Usability
9.1
(1 ratings)
9.4
(3 ratings)
Support Rating
9.1
(1 ratings)
9.0
(9 ratings)
User Testimonials
KontentinoLater Social
Likelihood to Recommend
Kontentino
Kontentino can play a crucial role in your organization, if:
  1. You were struggling with internal collaboration. With Kontentino, you can transfer all those processes to the platform.
  2. You didn't know how to onboard people well. With checklists, it's easier than ever before.
  3. You need a great social media planner. Here it comes.
  4. Your clients have no time to accept your posts. With Kontentino, they can do it with just one click and it works wonders for us.
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Later
The free version is more than enough for personal use. But if you have a small business or if you're trying to grow your brand, it's better to use one of the premium plans. It's worth it. Later is especially useful if you manage multiple accounts for multiple brands/companies because you'll be managing everything with just one tool
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Pros
Kontentino
  • Easy to use
  • Everything in one place
  • Fantastic customer service
  • Helpful innovations
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Later
  • Later's easy upload feature (drag and drop) is incredibly helpful, especially for multiple images and videos.
  • The drag and drop option for scheduling content is easy, and images and videos load rather quickly depending on size.
  • Captions can be saved if there are posts or common phrases that repeated and shared out from the content.
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Cons
Kontentino
  • There is nothing I could mention here! Kontentino saved our life.
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Later
  • I wish I could edit the look and feel of my pictures within Later a little easier. There are standard filters, but for brand sake, I need everything to be consistent.
  • I wish there was a direct integration with things like Canva and Lightroom to make uploading and editing my images seamless.
  • The biggest thing I wish Later did was allowing a better threshold for the free accounts. All of the helpful and useful features are for paid only (video posts, multi-image posts, analytics, etc). I can't justify the cost for just a few posts a month. I end up doing all of the video and multi-image posts manually, which lately has me questioning the benefit of Later's free version as a small business.
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Usability
Kontentino
I just like Kontentino. It is intuitive, easy to use, and easy to manage.
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Later
Later is extremely easy to use. I love the visual planner portion of the tool so I can see ahead of time what my images will look like next to and stacked amongst each other! The posts are so easy to set up, tag, and schedule. UX and UI are great!
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Support Rating
Kontentino
Their Customer Support is excellent and something they could train other companies in. Quick, helpful, fun... All thumbs up!
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Later
Later are not just a software tool, they also provide marketing advice, tips, and tutorials via their blog. I’ve only had to reach out to them for help a few times and have found them to respond much faster than other tools in their category. I receive weekly emails with updates, marketing tips and invites to online events. I look forward to their emails as I’ve learned a lot of things that I’ve been able to actually implement.
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Alternatives Considered
Kontentino
Kontentino also offers a collaboration platform that you can use both for internal and external communication. We needed such a tool to improve the communication and onboarding process, and Kontentino works great. Kontentino manages all of the types of LinkedIn posts so that was also a huge YES for us. Also, our clients really liked it so we decided to use it for longer.
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Later
I went with Later for the lower cost subscription. The Hootsuite copy features is missed, but Later has hashtag suggestions which is nice. I really need something to post across multiple platforms. I also needed the ability to schedule more than the 5 free scheduled posts offered by Hootsuite. Later has been working great for what I need it to do to support my small event promotion business.
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Return on Investment
Kontentino
  • Helped us create more publications on social media channels and get higher engagement rates due to more publications.
  • We are focusing on our business core instead of small processes.
  • Given us a higher ROI.
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Later
  • Increased social media involvement - Since utilizing Later and another social media scheduling tool, we have seen our growth rise as much as 12% in just a few months. This includes followers, likes, and engagement. This is huge for us since social media is a great way to generate new customers and increase brand awareness.
  • Easier reporting - Analytics tools on most of the big three (Facebook, Instagram, and Twitter) are pretty limited. Later is a great way to take a look at our Analytics, and it makes it easy to understand the numbers.
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ScreenShots

Kontentino Screenshots

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