LiveRamp vs. Talend Data Fabric

For marketers or advertising agencies who are trying to find better ways to activate first party data to improve advertising performance, LiveRamp is the industry leading data onboarding platform. Once data is onboarded, it can be segmented in granular ways to create unique audience segments using boolean logic. LiveRamp is also well suited for identity resolution. LiveRamp will be a key player in the post-cookie world for advertisers and agencies. LiveRamp is an enterprise product for brands and agencies who invest heavily in paid media - if you aren't investing heavily in paid media and aren't investing in ad tech, LiveRamp probably isn't a good fit.

Incentivized

Truly trusted contact center where the effective solution is always guaranteed. It is not a one-off fix to a specific data integration or management problem. It is a permanent and scalable solution to manage all of your data under a unified environment. Easy to use, great performance, used it for our internal data warehouse. Easy to build and connect to our data sources such as Salesforce, Netsuite, and Marketo.

Incentivized

• The interface makes sense and is usable.
• Automated cleansing.
• Can assist in revenue generation for website.
• Great customer support.

Incentivized

• It supports a wide variety of connectors (Systems/endpoints)
• It provides great flexibility for developers as it not only has a lot of predefined ready to use the function but also provides the ability to use complex java code within the platform. Great tool if you have good developers available.

Incentivized

• Better UI
• API connectivity
• More complex ETL processes

Incentivized

• The print and export functionality are missing in the Community version which frustrates a lot of our clients as well as internal users.
• The learning curve is very steep for all Talend products including DQ.
• Lack of easy to create workflows for jobs that can be repeated.

Lack of report export and publication! Steep learning curve!

At this moment the usability of Talend Data Quality is optimal, too bad I cannot say the same in the first three months, it was always a problem due to its steep learning curve, but what matters is being able to use it effectively at this precise moment.

Incentivized

Talend Data Quality gave us direct help in the learning process and prevented us from taking many more months to adapt and I appreciate this from the heart, I think that thanks to the support we can have very detailed reports that help increase the use of Talend Data Quality in the company.

Incentivized

LiveRamp has become the industry leader in data onboarding, identity resolution, and data management. LiveRamp has grown faster than Neustar and the business model is more specialized than Neustar. LiveRamp has chosen to just focus on identity resolution, data onboarding, and data management, whereas Neustar has several business units and is less focused. For these reasons, we prefer using LiveRamp's technology over Neustar.

Incentivized

The engine with which it works to process a lot of information is striking, the comparison also being the connectors it has for different RDBMS, which other tools do not count as they are GNU licenses or community editions. The friendly and intuitive environment is what catches the eye. that's why I choose Talend over any other tool

Incentivized

• Has helped us to be able to monetize website.
• Saves us a lot of time and thus money.

Incentivized

• Definitely simplified the development efforts on our end in doing the data integration, saving lots of human hours.
• Small company, so cost could be a problem for these services, but works so far.

Incentivized