Mailshake vs. Opensense

Mailshake is great for cold prospecting and drip email campaigns. I do not think Mailshake is well-suited for hyper-personalized one-to-one emailing.

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This solution is well suited for providing meaningful insights on brand reputation, compliance, and developing email/content strategies for marketing and sales team members. It integrates with email marketing software and provides very customizable analytics. It is not appropriate to be treated as a standalone email and content marketing solution, rather as an add-on to those tools.

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• It has an email editor which is easy to use.
• Email sequences are comprehensive in their functionality--all the options you would expect from a cold emailing solution
• Campaign and List management are also good

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• Email Analytics
• Signature Compliance
• Integrations with other Marketing Tools

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• Mailshake works only with Gmail/G Suite accounts.
• The only option for customizing emails is in the CSV file. It would be great if there were a feature in the tool for this.
• Missing starts about the total number of opens of an email (it is only tracked once).

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• UI is very clunky
• A ton in pipeline, but not much dev happening
• Targeting is restricted to only like 300 people

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I found it pretty good - we were able to put email templates and campaigns together almost immediately. The reason I gave it an 8 is because if you want to edit those templates, the saving and making sure they were part of the campaigns was a little tricky and not intuitive.

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Overall all useability is great. The tool is dummy-proof, so anyone can use it and run it. No IT knowledge needed besides connecting it to your mail server which their team will walk you through. After that, you can have fun with the tools and create what you want to create for your teams.

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Mailshake support is outstanding, and they provide an excellent knowledge base for its users. If you have any issues, they respond ASAP without delay.

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Opensense customer service is by far the best! I have never had an issue once when calling in or submitting a ticket! They are very kind while working on the phone with them, and they explain everything to you! They will take the time with you to make sure everything gets solved.

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For more advanced email campaigns, I use ActiveCampaign and the email sending provider because it gives more control and options related to the drip rules. Besides that, for simple campaigns that need to be followed up in a great, quick, and simple way, Mailshake is perfect from my point of view.

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Opensense was the first company we interviewed, so cannot compare them well against industry competition.

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• Time savings by automating the lead generation process.
• Improved open rates of email campaigns resulting in more conversations started and better ROI.
• Professional approach makes our company and brand more reputable.

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• It has positively impacted our ability to securely and safely deliver email content to mass audiences

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Independently Invited by TrustRadius

A de minimis incentive was given to thank the reviewer for their time. The incentive was not used to bias or drive a particular response, nor was the incentive contingent on a positive endorsement. More Info