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Marigold Engage vs. Pure360

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
Marigold Engage
Score 8.0 out of 10
N/A
Marigold Engage (replacing the former Selligent Marketing Cloud) is an omnichannel marketing cloud platform. The technology provides actionable insights that help companies to deliver more personalized and valuable consumer engagements, resulting in compelling experiences across all channels. Marigold Engage combines universal data integration, AI-driven automation, and omnichannel execution, so marketing teams can run extensive campaigns with ease.N/A
Pure360
Score 7.0 out of 10
N/A
N/AN/A
Pricing
Marigold EngagePure360
Editions & Modules
No answers on this topic
No answers on this topic
Offerings
Pricing Offerings
Marigold EngagePure360
Free Trial
NoNo
Free/Freemium Version
NoNo
Premium Consulting/Integration Services
NoNo
Entry-level Setup FeeOptionalNo setup fee
Additional Details——
More Pricing Information
Community Pulse
Marigold EngagePure360
Top Pros
Top Cons
Features
Marigold EngagePure360
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
Marigold Engage
-
Ratings
Pure360
6.9
3 Ratings
14% below category average
WYSIWYG email editor00 Ratings6.43 Ratings
Dynamic content00 Ratings6.43 Ratings
Ability to test dynamic content00 Ratings6.52 Ratings
Landing pages00 Ratings6.52 Ratings
A/B testing00 Ratings6.03 Ratings
Mobile optimization00 Ratings7.53 Ratings
Email deliverability reporting00 Ratings8.53 Ratings
List management00 Ratings8.03 Ratings
Triggered drip sequences00 Ratings6.42 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
Marigold Engage
-
Ratings
Pure360
6.9
3 Ratings
10% below category average
Dashboards00 Ratings7.13 Ratings
Standard reports00 Ratings7.63 Ratings
Custom reports00 Ratings6.13 Ratings
Pre-Send Testing
Comparison of Pre-Send Testing features of Product A and Product B
Marigold Engage
-
Ratings
Pure360
6.1
2 Ratings
27% below category average
URL Validation00 Ratings6.92 Ratings
Link Tracking00 Ratings7.52 Ratings
Image Validation00 Ratings7.52 Ratings
Inbox Display00 Ratings6.62 Ratings
Email Accessibility Tools00 Ratings6.22 Ratings
Spelling and Grammar Check00 Ratings3.92 Ratings
Spam Testing00 Ratings4.12 Ratings
Email Previews00 Ratings5.92 Ratings
Best Alternatives
Marigold EngagePure360
Small Businesses
Mautic
Mautic
Score 9.0 out of 10
Mad Mimi
Mad Mimi
Score 10.0 out of 10
Medium-sized Companies
The Trade Desk
The Trade Desk
Score 9.0 out of 10
VerticalResponse
VerticalResponse
Score 10.0 out of 10
Enterprises
Iterable
Iterable
Score 8.8 out of 10
Emma by Marigold
Emma by Marigold
Score 9.6 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
Marigold EngagePure360
Likelihood to Recommend
8.8
(2 ratings)
7.0
(3 ratings)
Usability
-
(0 ratings)
9.0
(1 ratings)
User Testimonials
Marigold EngagePure360
Likelihood to Recommend
Marigold
Message Studio/Selligent is great for reliably sending high volumes of both manual and automated email. The intuitive user interface promotes fast turnaround times. Aside from some data integration issues, it's the best email service provider I've used for sending large volumes of email.
Verified User
Anonymous
Read full review
Pure360
It is great for smaller to medium sized businesses that are wanting to start using a more comprehensive software. It isn’t the most expensive on the market and the interface is very intuitive. Once trained you can then train internally quite easily which again reduces a lot of set up and onboarding costs
Verified User
Anonymous
Read full review
Pros
Marigold
  • StrongMail does open and click tracking very well. The detailed level of data they provide is exceptional.
  • StrongMail does failure data and bounce codes extremely well. The granularity of the information is invaluable to our business and used by us every day.
  • StrongMail's Message Studio EAS is a widely user friendly platform for technical and non-technical users alike.
Verified User
Anonymous
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Pure360
  • Easy and intuitive drag and drop design
  • Good design templates
  • Great customer support
Verified User
Anonymous
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Cons
Marigold
  • Better data integration
  • Friendlier user interface
  • Easier guides and instructions
Verified User
Anonymous
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Pure360
  • Dara enrichment
  • Data cleansing
  • AI Ideation
Verified User
Anonymous
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Usability
Marigold
No answers on this topic
Pure360
It really is great for all users. We had a rach of abilities and skills in our team and found that everyone found it easy to use. Even teams that weren’t involved with email prior to this such as design teams which meant we could send a lot more emails
Verified User
Anonymous
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Alternatives Considered
Marigold
We did not evaluate other products exactly. We upgraded from an inferior production to StrongMail based on demos and other people's reviews.
Verified User
Anonymous
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Pure360
Verified User
Anonymous
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Return on Investment
Marigold
  • Increased employee efficiency due to content blocking
  • Lower rate of errors/apology emails due to technical errors
Verified User
Anonymous
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Pure360
  • Attracted new business through newsletters
  • Helped to drive downloads on content when running campaigns (infographic, report, free trial set up was particularly effective
Verified User
Anonymous
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ScreenShots—