What users are saying about
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Top Rated
1141 Ratings
2 Ratings
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Score 3 out of 100

ZoomInfo

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Top Rated
1141 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener'>trScore algorithm: Learn more.</a>
Score 8.4 out of 100

Likelihood to Recommend

Nasdaq IR Insight

IR Insight is well suited for tracking investor interactions and basic analytic/reporting needs.
Steve Hufford | TrustRadius Reviewer

ZoomInfo

ZoomInfo is great for companies that are both [industries] agnostic and specific. I've used it at both types of companies. For [marketing], it really lets you scale your efforts to those who are more likely to make a decision, especially if you have Insights, as opposed to just picking a list of companies that may not be in the market for your services, and spending lots of ad dollars to get their attention.
Alyssa Johnson | TrustRadius Reviewer

Feature Rating Comparison

Prospecting

Nasdaq IR Insight
ZoomInfo
7.9
Advanced search
Nasdaq IR Insight
ZoomInfo
8.3
Identification of new leads
Nasdaq IR Insight
ZoomInfo
7.8
List quality
Nasdaq IR Insight
ZoomInfo
7.6
List upload/download
Nasdaq IR Insight
ZoomInfo
7.9
Ideal customer targeting
Nasdaq IR Insight
ZoomInfo
7.6
Load time/data access
Nasdaq IR Insight
ZoomInfo
8.0

Sales Intelligence Data Standards

Nasdaq IR Insight
ZoomInfo
8.2
Contact information
Nasdaq IR Insight
ZoomInfo
8.2
Company information
Nasdaq IR Insight
ZoomInfo
8.4
Industry information
Nasdaq IR Insight
ZoomInfo
8.0

Data Augmentation & Lead Qualification

Nasdaq IR Insight
ZoomInfo
7.8
Lead qualification process
Nasdaq IR Insight
ZoomInfo
8.0
Smart lists and recommendations
Nasdaq IR Insight
ZoomInfo
7.4
Salesforce integration
Nasdaq IR Insight
ZoomInfo
8.7
Company/business profiles
Nasdaq IR Insight
ZoomInfo
8.2
Alerts and reminders
Nasdaq IR Insight
ZoomInfo
7.6
Data hygiene
Nasdaq IR Insight
ZoomInfo
7.5
Automatic data refresh
Nasdaq IR Insight
ZoomInfo
7.5
Tags
Nasdaq IR Insight
ZoomInfo
7.5
Filters and segmentation
Nasdaq IR Insight
ZoomInfo
8.0

Sales Intelligence Email Features

Nasdaq IR Insight
ZoomInfo
6.6
Sales email templates
Nasdaq IR Insight
ZoomInfo
7.2
Append emails to records
Nasdaq IR Insight
ZoomInfo
5.9

Pros

Nasdaq IR Insight

  • User experience (device agnostic)
  • Innovation/frequent product updates
  • Responsive customer support
Steve Hufford | TrustRadius Reviewer

ZoomInfo

  • ZoomInfo provides a relatively comprehensive list of companies as well as employees by location.
  • Most entries for individuals provide company phone numbers, direct business phone numbers, work emails and in many cases, cell phone and personal email information.
  • ZoomInfo provides tracking services, saved searches, and a project function to keep up with your search progress.
  • Live and recorded training classes are offered regularly.
Sylvia Brown | TrustRadius Reviewer

Cons

Nasdaq IR Insight

  • Data accuracy
  • Limited insight into trading activity
  • Limited email functionality/integration
Steve Hufford | TrustRadius Reviewer

ZoomInfo

  • Many emails and phone numbers are not updated, very frustrating as a BDR, I [need] this information to be as updated as possible[.]
  • Many people do not exist when they join a company relatively recently. Hard to find them, unless they have been at the company for awhile[.]
  • Only big companies are usually in ZoomInfo, smaller companies are often left out[.]
Derek Chao | TrustRadius Reviewer

Likelihood to Renew

Nasdaq IR Insight

No score
No answers yet
No answers on this topic

ZoomInfo

ZoomInfo 8.2
Based on 11 answers
With the combined resources of crowdsorced info on both data.com as well as the immediacy of info on LinkedIn, as well as intel on Hoovers, information provided on ZoomInfo is more readily available if you have the time to invest in looking for it. However, at the pace we do business, having a "one stop shop" for information is very convenient. On efficiency alone, ZoomInfo is worth the price of subscription considering our business model.
Isaac Cabrera | TrustRadius Reviewer

Usability

Nasdaq IR Insight

No score
No answers yet
No answers on this topic

ZoomInfo

ZoomInfo 10.0
Based on 2 answers
Overall, ZoomInfo scores a 9! It is simple to use, the ROI is positive for my organization. This is a tool I can have new users dive right into without a lot of time spent on tutorials, even for thise with little to no experience with this type of tool
Anonymous | TrustRadius Reviewer

Alternatives Considered

Nasdaq IR Insight

IR Insight is the most robust mobile friendly cloud-based solution we've seen. The competition is catching up but we've been pleased with the pace of innovation in the product.
Steve Hufford | TrustRadius Reviewer

ZoomInfo

When I last evaluated, Apollo was a better bang for the buck as it had similar level data, but I could run email campaigns directly in [the tool] and didn't have to take data out of ZoomInfo, put them into SFDC, and [then] sync them with my Outreach tool.
Scott Phillips | TrustRadius Reviewer

Return on Investment

Nasdaq IR Insight

  • Saves us countless hours of events management. Over the last three years we've gone from 2 sell-side analysts to 12 and more than doubled our IR related travel. IR Insight is critical in our day to day operations.
  • The integration with FactSet was a great addition...saved us $10K that would have been spent on a FactSet subscription.
Steve Hufford | TrustRadius Reviewer

ZoomInfo

  • It has had a positive impact in that it has helped us to research current clients employment backgrounds, helping us to be more prepared for conversations
  • It has had a positive impact in that it has helped us identify personnel who might be a fit for our services in various companies / industries
Anonymous | TrustRadius Reviewer

Pricing Details

Nasdaq IR Insight

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Starting Price

ZoomInfo

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Yes
Entry-level set up fee?
No

Starting Price

Rating Summary

Likelihood to Recommend

Nasdaq IR Insight
8.0
ZoomInfo
8.4

Likelihood to Renew

Nasdaq IR Insight
ZoomInfo
8.2

Usability

Nasdaq IR Insight
ZoomInfo
10.0

Support Rating

Nasdaq IR Insight
ZoomInfo
7.9

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