Zoominfo Review
We use Zoominfo for Bulk and AD HOC data mining. This is then exported onto our CRM for our BD calling campaigns. The team also have …
Overview
What is ZoomInfo SalesOS?
ZoomInfo SalesOS is a modern go-to-market platform for B2B companies. SalesOS helps find buyers based on an Ideal Customer Profiles (ICP), advanced company attributes, and accurate contact information in B2B. It is used to identify the next customer using data-driven…
Recent Reviews
How ZoomInfo SalesOS Differs From Its Competitors
Awards
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Popular Features
- Advanced search (647)8.181%
- Company information (643)8.080%
- Contact information (647)7.575%
- List quality (635)7.272%
Reviewer Pros & Cons
Video Reviews
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Product Review: ZoomInfo Gets Customer Data & Leads Onto The Desk of Sales Faster & Easier
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Product Review: ZoomInfo's Real Time Data Streams Allow Sales To Keep Business Up to Speed
03:32
ZoomInfo Optimizes Outreach to Improve Sales: Product Review
02:43
Pricing
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What is ZoomInfo SalesOS?
ZoomInfo SalesOS is a modern go-to-market platform for B2B companies. SalesOS helps find buyers based on an Ideal Customer Profiles (ICP), advanced company attributes, and accurate contact information in B2B. It is used to identify the next customer using data-driven insights and buying signals…
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- No setup fee
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- Free Trial
- Free/Freemium Version
- Premium Consulting / Integration Services
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Features
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Product Details
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- Downloadables
- FAQs
What is ZoomInfo SalesOS?
ZoomInfo SalesOS is a go-to-market platform for B2B companies offering a database of insights, intelligence, and purchasing intent data about companies and contacts.
ZoomInfo layers additional tools on top of the intelligence—such as conversation intelligence (Chorus), sales engagement (Engage), and data orchestration (RingLead)—to help users engage with prospects and customers.
By integrating all of these tools with the other key systems already in use, ZoomInfo helps go-to-market teams to be more prepared and well equipped to close more deals and hit their number.
ZoomInfo SalesOS Features
Prospecting Features
- Supported: Advanced search
- Supported: Web browser extension
- Supported: Identification of new leads
- Supported: List quality
- Supported: Email contacts
- Supported: Direct dial contacts
- Supported: List upload/download
- Supported: Ideal customer targeting
- Supported: Load time/data access
Sales Intelligence Data Standards Features
- Supported: Contact information
- Supported: Company information
- Supported: Industry information
Data Augmentation & Lead Qualification Features
- Supported: Salesforce integration
- Supported: Company/business profiles
- Supported: News updates
- Supported: Web traffic insights
- Supported: Prospect tracking/following
- Supported: Alerts and reminders
- Supported: Data hygiene
- Supported: Automatic data refresh
- Supported: Tags
- Supported: Filters and segmentation
- Supported: Salesforce opportunity creation
- Supported: Ability to append contact, lead, and account level data
Sales Intelligence Email Features Features
- Supported: Automated initial emails
- Supported: Sales email templates
- Supported: Engagement tracking
- Supported: Gmail integration
- Supported: Exchange integration
- Supported: Marketing automation integration
ZoomInfo SalesOS Video
RevOS is built around ZoomInfo's comprehensive B2B data. The Data can be put into motion to help connect with the next customers at precisely the right time.
ZoomInfo SalesOS Integrations
ZoomInfo SalesOS Competitors
ZoomInfo SalesOS Technical Details
| Deployment Types | Software as a Service (SaaS), Cloud, or Web-Based |
|---|---|
| Operating Systems | Unspecified |
| Mobile Application | Apple iOS, Android |
ZoomInfo SalesOS Downloadables
Frequently Asked Questions
ZoomInfo SalesOS is a modern go-to-market platform for B2B companies. SalesOS helps find buyers based on an Ideal Customer Profiles (ICP), advanced company attributes, and accurate contact information in B2B. It is used to identify the next customer using data-driven insights and buying signals that reveal companies that are ready to buy.
Reviewers rate Salesforce integration highest, with a score of 8.2.
The most common users of ZoomInfo SalesOS are from Mid-sized Companies (51-1,000 employees).
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Reviews and Ratings
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Reviews
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October 24, 2023
Zoominfo Review
We use Zoominfo for Bulk and AD HOC data mining. This is then exported onto our CRM for our BD calling campaigns. The team also have individual access to Zoominfo, which allows them to look for contacts on their own outside of the initial build completed by the data team.
Zoominfo has a high success rate of being able to provide a minimum of a prospects email address, often offering a direct dial or mobile number alongside this.
We also use the Intent function to monitor signals of organisations looking for Lead Generation / BD services like we provide.
Zoominfo has a high success rate of being able to provide a minimum of a prospects email address, often offering a direct dial or mobile number alongside this.
We also use the Intent function to monitor signals of organisations looking for Lead Generation / BD services like we provide.
- Provides direct contact details
- Provides information on organisations tech stacks, news and trends.
- Plug-in is extremely user friendly when using alongside LinkedIn.
- Bulk data builds (tagging accounts/contacts) is very easy to do.
- Response / server speed when filtering through a large number of organisations.
- Different options for how to receive Intent signals / data.
- More CRM integration options.
October 18, 2023
Quality prospect data sourcing.
Our outbound teams utilize the Advanced Search and ListMatch features, our ABM motion uses the WebSights feature, and we integrate with Salesforce for CRM.
- Sourcing up to date prospect intelligence.
- Advanced filtering for collecting large amounts of ICPs.
- Seeing what companies visited our sight.
- Needs better filtering in Workflow automation.
- Needs customization of Slack messages sent with Workflows.
- Needs better shared lists, searches with exclusions, and default public tags functionalitiy.
October 12, 2023
My ZoomInfo experience - still the best so far.
Zoominfo is so far the most reliable B2B Sales platform that provides our sales and marketing team with quality leads and contact information about our desired prospects. One major plus, especially after exploring other platforms, is the seamless integration with other platforms like our CRM, G2 Crowd, Outreach, etc. Also, with features like intent data, advance filters, workflows, tracker etc. I'm really able to do tasks automatically or filter through millions of target to the ideal ICP and take meaningful actions on it. I believe it's also very user friendly with an easy to understand interface, compared to some other platforms that could be too busy.
- Prospects Information.
- CRM Integration.
- Workflow Automation.
- Intent Signals.
- Keyword Searches.
- Improve of contact info a bit more.
- Expunge obsolete data.
October 10, 2023
ZoomInfo SalesOS is a Gamer Changer!
We use ZoomInfo SalesOS to identify new logo sales opportunities. The search features within ZoomInfo SalesOS allow us to really get granular with the type of companies and contacts we are looking to target.
- Their advanced search features allows for a lot of granularity
- The Workflows feature allows for easy imports of specific companies and contacts that we want to target
- The enrich feature is amazing at keeping our data clean and up to date!
- We would like to be able to have an option where we can separate our AMER users from EMEIA and APAC users and the data that is available to them. We want to make sure that AMER data is not available to EMEIA and vice-versa. This is helpful for compliance and GDPR rules
- I would like to see the Workflows feature have the approval queue available again. We don't want users to create just any kind of workflow with out some kind of oversight from an admin. Otherwise they risk brining in incomplete data and wasting credits.
- For the Instant Enrich feature; as an admin I would like to be able to make changes to the mappings more easily. Right now we have a dedicated API user set up for the connection. But anytime we need to make changes I have to login as that user and that can be tricky given our SSO login.
October 09, 2023
Worth it for the quality of contact info compared to competitors
We use ZoomInfo for prospecting companies and leads. We've been using it for a little over 2 years with BDRs and RSMs as our primary users. We also enrich our database using ZoomInfo through our integration with Hubspot. Recently, we've also added on Intent as well as the Workflows product, which our BDR team is incorporating more into their process.
- Best contact info compared to competitors.
- Integrates across our tech stack and integrations are reliable for the most part.
- Intent data is seen as a differentiator by our BDR team.
- More customizations on the integration side to Hubspot and Salesforce, how data is enriched and fields are mapped
- Credit distribution being required across the team keeps us from getting the most out of our total credits. AEs do need to be able to find contact info and prospect when needed, but they're not going to use 1000 credits per month.
I work as an internal admin for ZoomInfo in our company. One of my day to day task is to provision new users and deprovision inactive users in our company. Also I do lead cleansing using ZoomInfo to get certain company details such as address, employee size and industry. Been using this for 3 yeas and this software is the one we trust to be our data source.
- Providing firmographic information of companies
- Providing contact details of certain companies
- Updating lead with ZoomInfo integration
- One thing that I noticed is the Integration of ZoomInfo with other tools, sometimes data syncing is not working.
October 08, 2023
#1 for a reason
Currently, we use ZoomInfo SalesOS as our #1 contact and account data source. We also tap into ZoomInfo SalesOS intent as our main intent source. We use this as a foundation to fuel campaigns and source individual contacts for our target accounts. Of particular interest and relevance to our segmentation strategy is the accessibility of Alexa rank as a data point.
- Contact coverage
- Mobile numbers
- Accurate emails
- Intent data
- Technographics
- Extra data points like Alexa rank
- UI can be slow at times
October 07, 2023
ZoomInfo SalesOS
We use ZoomInfo SalesOS to validate our potential prospects. We also use the product to scope out opportunities and explore lookalike companies within the same space. We also use this service to ensure our prospects information is up to date. ZoomInfo SalesOS makes it easy to set up automated routing rules to our CRM. This allows the Sales experience to be quick and easy.
- The ability to export straight to Salesforce is invaluable for our Sales team
- ZoomInfo SalesOS intent has allowed us insight into prospects that are looking into our space
- ZoomInfo SalesOS allows users to easily save ICP searches and adjust them if necessary
- I've found some contact information is out of date for potential leads. Whether that is email, title, phone number, company, etc.
- Workflows occasionally break and need to fixed manually
October 07, 2023
ZoomInfo SalesOS lightyears ahead of the competition
We use ZoomInfo SalesOS not only for our prospecting efforts but also for their Intent data and Enrich product for our Salesforce database cleanup/inbound lead enrichment. We have 3 different Sales teams using the product(SDR's, Commercial Sales Reps and Regional Sales Managers)--our ICP ranges from companies $100M in annual revenue and above. ZoomInfo SalesOS helps us get accurate contact data for these segments and helps us keep Salesforce clean and up-to-date.
- Enriching and cleaning existing databases
- depth and breadth of contact data
- Accurate contact details like direct line and business email
- mobile phone numbers
- A bad data button
October 07, 2023
ZoomInfo SalesOS - Pipeline Accelerator
We use ZoomInfo Sales OS to find B2B information for in market contacts. We also use their intent data to find prospects who are researching solutions that we offer. We have also added their websights tag onto our website to uncover which companies are looking at our website. It has been a great prospecting tool.
- B2B contact information
- Easy HubSpot integration
- Valuable intent data
- Event information
- Easier onboarding
- It seems like there is some account management turnover
I use ZoomInfo SalesOS as a prospecting tool within economic development offices at state and local levels, as well as chambers of commerce, tech councils, and industry associations. It speeds up the process of finding the right contacts and updating my CRM. Having an accurate contact list is vital to our business.
- It facilitates adding new prospects in bulk
- It helps finding new organizations we haven't considered before
- Their Intent tool gives you real time insights on which organizations might be actively searching for a product that you offer
- In my opinion, it could keep closer tabs on updating leads
- In my opinion, it could better narrow down search parameters
October 06, 2023
An effective and easy to use sales intelligence tool
We use SalesOS to enhance existing data and surface new prospects. This is done by enriching data for one off lists to better understand certain customer segments and prospects, creating target account lists, alerting sales users to news from prospect accounts (Scoops), identifying prospects that use competitors, and finding new prospects to reach out to.
- List building
- Integrating with other platforms (Salesforce)
- Alerts
- Workflows
- Visibility into credit usage (particularly around Workflows)
- Pricing
October 04, 2023
ZoomInfo is the capture-all tool needed for any Sales Team
ZoomInfo helps us get the most accurate contact information to get in touch with our prospective targetss.
The accurate information be found across various markets and industries. ZoomInfo is a general B2B search engine, so it takes some upfront practice to find the best way to target a certain industry, but the more you learn the nuances, the stronger the tool gets.
The accurate information be found across various markets and industries. ZoomInfo is a general B2B search engine, so it takes some upfront practice to find the best way to target a certain industry, but the more you learn the nuances, the stronger the tool gets.
- Direct contact information across all industries
- List Match Enhancements
- Sales Account Targeting
- Mapping Hospitals to the Health System Name/Business it owns
- Export settings more accessible
- Better notifications around new information added
October 03, 2023
SalesOS
The SalesOS platform is a very powerful tool for enhancing prospecting efforts at scale. I highly recommend augmenting the SalesOS platform with the Engage add-on. The SalesForce integration is also very good if properly implemented.
I would highly recommend two things however, before becoming ZoomInfo customers, if the users do not already have experience, undergo some form of semi formal marketing training. Then, after the contract is signed, go through the process of getting the SalesOS and Engage certificates. This goes for both leadership and front line BDRs. Not doing this will do your team a disservice, especially when starting from zero.
All that being said, I for sure love the platform, and highly recommend the platform, and am thankful for the impact its had on my job.
All that being said, I for sure love the platform, and highly recommend the platform, and am thankful for the impact its had on my job.
Just remember- it is all in the setup.
- Job title classification
- Key words and tagging
- Integration
- Industry Classification
- Phone number verification
- Support ticketing
October 02, 2023
ZoomInfo is a great tool to grow your business
We have had some issues with our data and we used ZoomInfo to help clean up our data/lists. Also a great tool to validate and update data. We also use their insights tool and it works well in regard to lead gen.
- Assistance with Data cleanup
- Data verification
- Insight
- The interface is a bit clunky
- It can be slow at times
October 02, 2023
ZoomInfo Review - Great Solution
Our sales team uses it to look up companies, contacts, contact info, set their ICPs, etc. Also, we use Z/I scoops and Z/I intent data to drive leads for our business developer managers. We also use it for marketing campaigns, webcasts, etc. We also have connectors with G2 and Hubspot. Good overall solution and serves its purpose.
- Advanced search
- intent data
- G2 connector
- Hubspot Connector doesn't always work
- Intent search should be more seamlessly linked to advanced search so you can see contacts in real-time with what is trending for intent
- not a big issue but saving over an existing search could be a easier process
October 02, 2023
Great product, easy to use.
We use ZoomInfo SalesOS to locate decision makers for roofing needs for large companies in Ohio and Pennsylvania. We are able to find contact information that is not readily available, so instead of spending hours researching and trying to lock down the person I need to speak with, I am able to do so in just a matter of minutes. Being able to search by job description makes it even easier.
- Contact Information
- Intent
- Mailing Addresses
- Updating Information Quicker
October 02, 2023
If you are in Sales and not using Zoominfo, then make sure to consider changing your profession.
ZoomInfo is one of the tools that is highly essential for any sales individual actively prospecting. The amount of data and intent buyer lists it offers are far greater than those of any other data providers in the market.
At SecPod the sales team uses Zoominfo OS day in and day out for almost all sales activities, such as research, prospecting, analysis, etc. It can be integrated with almost all the top sales CRM systems, such as Salesforce and HubSpot. The quality of the data and the user interface (UI) is very simple and user-friendly.
At SecPod the sales team uses Zoominfo OS day in and day out for almost all sales activities, such as research, prospecting, analysis, etc. It can be integrated with almost all the top sales CRM systems, such as Salesforce and HubSpot. The quality of the data and the user interface (UI) is very simple and user-friendly.
- Providing Quality Contact information
- Intent Buyer
- Account and Mapping
- Contact numbers in Middle East
- Direct contact numbers in Americas
- Filtering
September 28, 2023
I appreciate that I can create lists easily.
I use ZoomInfo Sales OS to help build lists of decision makers. I am looking for B2B decision makers that can benefit from our services. This helps create email lists and it also helps me with active outreach. Often, the contacts and information on the company are accurate.
- Detailed information about companies, often with accurate contact details
- Linkedin profiles are present on most contacts.
- Pharmacies have very little data. Hard to find what you are looking for.
- Often companies are in multiple industries. This can be confusing.
September 28, 2023
Not for our industry
We use it to find Revenue for companies. We also use it to find missing contact information.
- Lots of information
- Contacts are outdated and no longer with the company
- Revenue is not accurate
September 28, 2023
Depends on your needs...
We use ZoomInfo for a few different functions. We support business development and inside sales by monitoring intent data for specific industries and then vet prospects using LinkedIn accounts and other social media links provided by ZoomInfo. Our sales team can then make contact with these prospects using the various methods of communication provided. We also utilize the database to find hard to reach professionals for research studies.
- Intent data is actionable and current.
- The volume of contacts.
- The "most likely to engage" feature provides a glimpse into the easiest way to reach prospects.
- I would like to see more frequent updates to contact profiles. I have found numerous contacts with outdated information. Reporting inaccuracies needs to be made easier. There are updates that cannot be reported because I don't know the new information that should replace the outdated information.
- Working with a team inside ZoomInfo is difficult. My team does not need to have the same contact information and we especially do not need to be charged for obtaining the same contact information as other members of our team. It would be great if there was a team function (other than public tags) where we could share contact pools and contribute to combined lists of prospects that have been exported. It would also be great if there was a way to list every contact that was exported by my team all in one place that we could then segment by tag or date.
- Sometimes intent data points to a location where ZoomInfo has no contacts.
- I would love to see org charts based on location.
- There are issues with tagging. I have created public tags that my team members cannot access. (This goes back to my team suggestion.)
- The events section needs more accurate and detailed information. We rely heavily on trade shows for networking. The trade shows listed contain very few actual exhibitors. For example, there is no information about the National Restaurant Association show which had over 35000 visitors and over 1500 exhibitors. The Natural Products EXPO West which had over 57000 visitors and over 2700 exhibitors. The SEMA show for 2023 isn't listed either and the SEMA show for 2022 lists only 178 exhibitors out of over 1500.
September 28, 2023
Zoom Info review small company
I use ZoomInfo to get contact info of prospects and I use the intents to know who is probably in the buying process of our products. I also use the different filters to find company that would be our ICP for various reasons (funding, anniversary, new role, etc.). I also use some of the course available on Zoom Info to help learn more on the OB process.
- Intents, companies in the buying process for our products
- Detailed, precise role, which help find the right person
- Lot of filters, which helps find the right company to target
- Too much manual work (add AI maybe)
- Direct contact possibility
- More user cusomization
September 28, 2023
Amazing
ZoomInfo SalesOS is used to help uncover critical information related to target companies such as annual revenue, locations, and company size. What is more critical though is how we use ZoomInfo to find prospects that fit our ideal customer profile and gather their contact information for sales and marketing efforts.
This information allows us to find new prospective customers and the right contacts at those companies, making our goal of consistent growth a reality.
This information allows us to find new prospective customers and the right contacts at those companies, making our goal of consistent growth a reality.
- Provide business contact information
- Provide data on company size, growth, revenue, etc.
- Find similar companies to ones you already know in order to broaden your target list.
- Better crossover between users internally. This has improved over the years, but there still can be some duplication of work
- WebSights - great tool, but far too often am I unable to nail down the exact location the browsing came from
- Advanced support for niche industries - ZoomInfo does not always recognize the industries or technologies that many industrial, manufacturing, and construction companies use.
September 27, 2023
ZoomInfo delivers.
ZoomInfo is our main data provider to reach out to potential customers. Sometimes the contact info is outdated but it is the largest and most trustworthy in the market. We started to work with the engage feature and looks promising.
- Lists
- Engaging
- Filtering
- Updated contact info.
- Larger data.
- Better filtering.
September 27, 2023
Finding the correct contact information
.ZoomInfo SalesOS enables me to obtain the contact information of the specific job titles I am seeking to speak with instead of having to call or email blindly and possibly be transferred between departments based on the person answering the phone and/or email. What I like best about ZoomInfo SalesOS is the search saving function. It's great that you can upload contacts and add them to an email drip campaign with minimal effort. The interface is straightforward, and it's easy to transfer "opened" emails to a more personalized Salesflow strategy once they've interacted with your content a few times. Narrowing your target audience by job title and role increases the level of customization, and expected return call and/or email from prospects.
- Find desired prospects contact information
- Allows for bulk drip campaigns
- saved searches to save time
- keeps track of emails and status
- lots of undeliverable emails
- more follow up from reps - don't know what don't know etc - lots to learn