Campaign Monitor Reviews

69 Ratings
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Score 8.3 out of 100

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Reviews (1-22 of 22)

John Silva, MBA | TrustRadius Reviewer
February 12, 2020

Awesome Templates. Easy and intuitive Automation Workflows

Score 7 out of 10
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Verified User
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Pros and Cons

  • Email templates are very easy to use and have a professional style.
  • Reporting is very dynamic and easy to pull the data you need.
  • The key field for matching accounts is email which is difficult for companies with multiple business units. One customer may use email across multiple business accounts. It should have a way to better match accounts for a unique record.
  • The premier version at $149 is a bit expensive for what it offers. It should have some price layer between $29 and $149, perhaps with the engagement features for segments.
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Anonymous | TrustRadius Reviewer
February 14, 2020

Director of Marketing and Business Development

Score 10 out of 10
Vetted Review
Verified User
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Pros and Cons

  • Functional Email Marketing Software to Design and Distribute Email Campaigns.
  • Manage Contacts Lists Including Subscribers and Unsubscribers Easily.
  • Added Design Features for Email Marketing Templates.
  • More Pre-populated Templates for Email Marketing.
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David Sedillo | TrustRadius Reviewer
May 14, 2019

A Solid, Easy to Use Email Marketing Platform With Room to Grow and Improve

Score 7 out of 10
Vetted Review
Verified User
Review Source

Pros and Cons

  • A great drag-and-drop design interface.
  • Email is easily optimized for mobile devices.
  • Great choice of free templates, that all look great.
  • Verifying a domain is a difficult process.
  • No native social media sharing built-in.
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Sarah Bandy | TrustRadius Reviewer
February 26, 2019

Campaign Monitor is Clever!

Score 9 out of 10
Vetted Review
Verified User
Review Source

Pros and Cons

  • Campaign Monitor is great with its templates for emails and newsletters. They're well-designed and mobile optimized.
  • Changing the templates or making your own is very intuitive and easy to do, even if you have no web design experience.
  • The bank of emails and ways to segment them before sending is super helpful for us.
  • I'd like to have a function that tests email addresses and lets you know which ones are no longer working and, if possible, replaces the email you have on file with the one that the subscriber prefers.
  • It would be nice to have more free access to template designers, but they have so many to choose from it's a negligible need.
  • The site kicks you off for inactivity rather quickly, which is a little annoying, but I do keep the window open for a long time as I design newsletters.
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Brandon Mitchell | TrustRadius Reviewer
February 05, 2019

Best when paired with other platforms

Score 7 out of 10
Vetted Review
Verified User
Review Source

Pros and Cons

  • Quick and Easy Sends - This platform is great for straightforward sends -- we can set up and send our emails within 5 minutes.
  • Live Map Reporting - Campaign Monitor gives real-time reporting of where in the world users are opening and interacting with your emails.
  • Easy to import Design aspects - Campaign Monitor gives the option to import templates in an easy-to-use way.
  • No WYSIWYG editor -- while there are options to edit the templates, they are extremely limited.
  • Limited Source Code / Live Template Change View -- CM doesn't seem to support live changes to the source code like most other platforms do. For example, if I wanted to update the line-height in the source code of an email, I'd have to save the code in CM, then go preview, then make changes again if needed. Most other platforms have the ability to give live code update previews as they're being made.
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Becca Sangwin | TrustRadius Reviewer
July 22, 2018

Pretty Good, But Missing a Few Key Features

Score 7 out of 10
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Verified User
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Pros and Cons

  • Campaign Monitor’s support is great. They have a great help page built out to help answer all your questions, and if you do have a question or issue that needs extra support, their support team responds within a couple hours to help resolve the issue.
  • The email builder is very clean and easy to use. It makes A/B testing, personalization, and dynamic content easy to implement.
  • I appreciate the insights reporting that Campaign Monitor provides. We use that regularly for our quarterly reporting to track list growth, as well as campaign performance from a high level.
  • The automation is very straight forward and has truly transformed our marketing. The learning curve is pretty low, so my entire team knows how to use it to create and edit automated email journeys.
  • Campaign Monitor doesn’t have any native social sharing features. You have to go to a third party site in order to get the links for social sharing buttons as a work around. You also can’t edit the social cards in Campaign Monitor, so your emails can appear unformatted in the preview image when sharing on social.
  • There is no way to tell when other team members are working in an email Campaign in the email builder. This has been an issue for us on multiple occasions where two people are working in an email and someone’s work gets accidentally overrided. There is also no manual save feature, instead it auto saves. We’ve had issues with emails not getting saved correctly due to this.
  • Currently there is no way to organize your email campaigns. It would be helpful to have a folder feature so we could sort the different types of campaigns rather than searching through all archived campaigns.
  • I haven’t been impressed with our Customer Successs Managers. None of them have been helpful, and they tend to be pretty hands off. They only talk to us when I reach out to them and remind them that our account exists and we want support.
Read Becca Sangwin's full review
Quentin Aisbett | TrustRadius Reviewer
September 26, 2018

Easy To Use. Great Functionality.

Score 8 out of 10
Vetted Review
Review Source

Pros and Cons

  • It's super-simple to use. From setting up a template from the gallery, creating a campaign or even setting up automation.
  • Its automation is basic but it's powerful.
  • The pricing scales well allowing our clients to grow.
  • The entry-level plan is not as competitive
  • It's not as widely integrated as MailChimp
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Anonymous | TrustRadius Reviewer
July 27, 2018

Campaign Monitor...Just Ok

Score 4 out of 10
Vetted Review
Verified User
Review Source

Pros and Cons

  • CM is a great budget platform to use for outbound email.
  • Overall CM is a good company and easy to work with. They have great support but fall short in only a few areas. Would be a good starting out platform to use.
  • Email template editor is awful. Not as bad as say MS Dynamics CRM... But its more difficult than MailChimp. This is mainly my biggest pain point with CM.
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Nicholas De Salvo | TrustRadius Reviewer
December 14, 2017

A great service to get you started, but you'll want to try something else as your list grows.

Score 7 out of 10
Vetted Review
Verified User
Review Source

Pros and Cons

  • Easy interface for email building. It's super intuitive even if you're not accustomed to building with code.
  • The campaign reporting is designed very well, and easy to understand.
  • Getting started is simple and automations are easy to get rolling.
  • The automation features are a bit basic and some power users might find they need a more robust option.
  • Using HTML is harder than it should be.
  • Their Contact Management is cumbersome and list-based, which can create a contact in multiple lists (each counting toward your total).
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Chris Williams | TrustRadius Reviewer
September 15, 2017

Campaign Monitor - A Well Rounded Email Marketing Platform

Score 8 out of 10
Vetted Review
Verified User
Review Source

Pros and Cons

  • The visual email builder is great for anyone that is not comfortable with code. It gives you great flexibility, the visual builder is easy to use and and learn.
  • Though this is a feature in most all email marketing platforms, but utilizing this to manage our email lists is a great tool and helps save a lot of time.
  • The feature that you can test your email through various platforms before you send is a great feature and offers some great insight.
  • The customer service is great, I have had some issues in the past but have always received quality assistance.
  • It would be great if you could build visual workflows for the marketing campaigns and set up triggers for those workflows. But the journeys they have in place are not bad.
  • I feel like the analytics and insights offer less then some other products, but the great news is I believe Campaign Monitor is upgrading this feature.
  • It would also be great to just be able to build email templates in the system without having to build a campaign.
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Billie-Ann Woo | TrustRadius Reviewer
September 01, 2017

Campaign Monitor: Good, Basic Email Tool

Score 7 out of 10
Vetted Review
Verified User
Review Source

Pros and Cons

  • The design interface is easy to use: drag & drop and very intuitive.
  • The campaign metrics are displayed in an easy to digest manner.
  • The automation flows are easy to create - a bit basic but not complicated.
  • Contact management needs some serious work - it is list based so every contact (unique or NOT) is counted towards your allotment. To me this delineates this product from being a CRM - they really should have contact records and different list memberships. This also skews the way people are billed probably so you have to keep an eye out on this.
  • Lists and segmentation need a lot of back work and setting up to use. You have to assign characteristics to contacts when they are uploaded so if you have to plan ahead strategically on how your future lists will look.
  • Although their email designer is very easy to use, sometimes I wish there was a bit more flexibility in customization.
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Lisa Gerhard | TrustRadius Reviewer
July 14, 2015

CLE Newsletter

Score 9 out of 10
Vetted Review
Verified User
Review Source

Pros and Cons

  • It has a readable concise format.
  • It is easy to use.
  • The data is gathered easily through the Campaign Monitor reports.
  • Sometimes we would like to add pictures or snapshots and for this purpose we must employ someone to add them to our newsletter through html coding.
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Anonymous | TrustRadius Reviewer
March 02, 2018

The easiest, most feature-packed way to keep in touch with customers

Score 8 out of 10
Vetted Review
Verified User
Review Source

Pros and Cons

  • Easily customizable
  • The user interface is easy to navigate, everything you need is available without the need to dig around
  • Reporting is a breeze
  • Loading lists into the system is a bit more cumbersome than it needs to be
  • The Wordpress integration seems a bit invasive on the page. Perhaps it can be "toned down" in the settings, but that was my initial impression.
  • There is quite a bit of difference in the pricing structures
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Anonymous | TrustRadius Reviewer
August 03, 2016

Campaign Monitor allows novice users to send & monitor their email campaigns. Expert email marketers need not apply.

Score 7 out of 10
Vetted Review
Verified User
Review Source

Pros and Cons

  • Once templates have been created, it is easy to use, especially for those who aren't versed in HTML coding.
  • Analytics are simple and more in-depth than some of its competitors, even offering metrics based on geography, email client type, device type, etc.
  • A/B testing is simple to use and effective, requiring minimal set up.
  • An HTML editing mode would be welcome, as the templates are currently very restrictive. While this is a good thing for people who don't have a coding or web design background, it severely limits the customizability.
  • Whitelisting seems to be an issue for some organizations, although this is likely also a function of the IT departments of those organizations.
  • While creating emails from a pre-made template is easy, if they wanted to totally remove the coding aspect, they could've implemented a WYSIWYG or drag-and-drop editor.
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Campaign Monitor Scorecard Summary

Feature Scorecard Summary

WYSIWYG email editor (4)
Dynamic content (19)
Ability to test dynamic content (1)
A/B testing (19)
Email deliverability reporting (1)
Standard reports (1)

About Campaign Monitor

Campaign Monitor is an easy-to-use email marketing tool that allows entrepreneurs at growing businesses to send beautiful, relevant newsletters, creating a reliable channel to grow engagement with their subscribers and promote loyal readership. Our beautiful templates, drag and drop interface and engagement-based segmentation allow marketers to deliver targeted content to large lists of subscribers with ease.
Categories:  Email Marketing

Campaign Monitor Features

Email & Online Marketing Features
Has featureWYSIWYG email editor
Has featureDynamic content
Does not have featureAbility to test dynamic content
Does not have featureLanding pages
Has featureA/B testing
Does not have featureMobile optimization
Does not have featureEmail deliverability reporting
Does not have featureList management
Does not have featureTriggered drip sequences
Reporting & Analytics Features
Does not have featureDashboards
Does not have featureStandard reports
Does not have featureCustom reports
Pre-Send Testing Features
Does not have featureURL Validation
Does not have featureLink Tracking
Does not have featureImage Validation
Does not have featureInbox Display
Does not have featureEmail Accessibility Tools
Does not have featureSpelling and Grammar Check
Does not have featureSpam Testing
Does not have featureEmail Previews
Does not have featureAssign Reviewers
Does not have featureEmail Version Control
Does not have featureTask Lists
Does not have featureReview Status Updates
Additional Features
Has featureMobile Ready Templates
Has featureInbox Preview
Has featureEmail Automation
Has featureUnlimited Contact Lists
Has featureList Segmentation
Has featureCustom Fields
Has featureFacebook Subscribe
Has featureSocial Sharing
Has feature24/7 Support
Has featurePersonalization
Has featureTemplate Gallery
Has featureSpam Testing
Has featureBranding

Campaign Monitor Screenshots

Campaign Monitor Integrations

SoClever, LiveChat, SessionCam, Lytics, Zapier, Salesforce, Facebook Subscribe, MailSync

Campaign Monitor Competitors


  • Has featureFree Trial Available?Yes
  • Has featureFree or Freemium Version Available?Yes
  • Does not have featurePremium Consulting/Integration Services Available?No
  • Entry-level set up fee?No

Campaign Monitor Customer Size Distribution

Small Businesses (1-50 employees)
Mid-Size Companies (51-500 employees)
Enterprises (> 500 employees)

Campaign Monitor Support Options

 Free VersionPaid Version
Live Chat

Campaign Monitor Technical Details

Deployment Types:SaaS
Operating Systems: Unspecified
Mobile Application:Apple iOS, Android, Windows Phone
Supported Languages: English