Easy To Use. Great Functionality.
Quentin Aisbett | TrustRadius Reviewer
September 26, 2018

Easy To Use. Great Functionality.

Score 8 out of 10
Vetted Review
Review Source

Overall Satisfaction with Campaign Monitor

We recommend Campaign Monitor to our clients. In most instances, we simply set up the account and design their first template, while in some cases we manage their campaigns on an ongoing basis.

In any case, we need to be able to recommend a premium product and have access to a range of analytics that will help our clients make better decisions. Campaign Monitor delivers this in spades.
  • It's super-simple to use. From setting up a template from the gallery, creating a campaign or even setting up automation.
  • Its automation is basic but it's powerful.
  • The pricing scales well allowing our clients to grow.
  • The entry-level plan is not as competitive
  • It's not as widely integrated as MailChimp
  • From an agency perspective, it aids in reinforcing our role as a trusted advisor while also giving us an opportunity to earn passive income.
  • From our clients perspective, Campaign Monitor provides the peace of mind that emails will be delivered and look fantastic.
Ease of use is a priority for us because when we recommend a solution, we want it to be intuitive for our clients. For this reason, Campaign Monitor was preferred over providers such as AWeber and Constant Contact. MailChimp is the other that we find comparable to Campaign Monitor and right now the decision is personal preference only.
For a business who has plans of growing their email list and using email as a key communication vehicle, Campaign Monitor provides a suite of features that will provide tremendous value.

It is perhaps not that appropriate for the small business who doesn't believe they will ever get beyond 2,000 contacts and only wants to send irregular emails.