Great experience all around
July 08, 2020
Great experience all around
Score 10 out of 10
Vetted Review
Verified User
Overall Satisfaction with Conductor Searchlight
Before, we were using a patchwork set of platforms to give us "ok" information on what our rankings were, how they were changing, and for KW research. We didn't have content analysis, true keyword tracking, or anything like that. With Conductor, we now have full visibility and tracking that is giving us another lever to be able to pull for our business needs. Now we have surgical precision on how we manage our organic tracking and great visibility into even our paid efforts effect on our rankings.
- Researching & tracking keywords
- Content analysis
- Visibility into rankings
- Cross channel reporting (paid/organic/social)
- YouTube SEO
- International search engines
- Full visibility into keyword performance.
- Knowing which pages are ranking to focus on them.
- Knowing which parts of our site are technically underperforming.
It's great, mostly because of the partnerships they've formed with the best databases out there. Most companies I've seen subscribe to at least half of the partnerships you get built-in with Conductor. You can cancel those and use what Conductor has. Be warned though, you're not going to see all of the metrics that platforms like SEMRush show you, I wish Conductor put more of those in.
Now that we have full visibility, it allows us to develop a content strategy that makes sense. We can see what's performing, what's not, and how our changes are effecting the overall picture. You can zoom in or out, getting as granular as you want with your content based on the metrics you're seeing from Conductor.
- BrightEdge and SEMRush
I've used BrightEdge, SEMRush, and a plethora of other tools in the 10+ years I've been in the marketing space. Conductor gives us everything we need in one place to have full visibility into our biggest traffic channel (organic). I won't bash the other tools, but there are glaring holes in what they offer individually vs. what you get with Conductor.