TrustRadius
Good email tracking & reporting for what I need
https://www.trustradius.com/sales-email-trackingYeswareUnspecified8.2118101
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May 16, 2018

Good email tracking & reporting for what I need

Score 7 out of 101
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Overall Satisfaction with Yesware

The majority of our utilization of Yesware is done by our sales development and new business team. I had used Yesware at a previous company with the connection to Gmail, and now use it as a connection to Outlook. While I don't use all facets of Yesware, the email tracking and visibility provides a lot of clarity on the success of email hits and ensuring we understand what messaging is working and not working within the company.
  • Email Tracking - From opens/forwards/replies, it helps provide visibility.
  • Templates - If templates are working based on high hit rates, you can save them and use them in the future.
  • Reporting - Seeing how many opens/replies occurs gives me an idea as to what needs immediate follow up.
  • I'm not sure I understand other pieces of the technology enough to know what else to integrate. For what I use it for, it works quite well. There are probably opportunities for wider engagement based on my persona/use-case.
  • Based on current use-case, I'm not sure there needs to be a strong ROI. I couldn't say I've seen one, per se, but it does benefit my day-to-day operations.
Yes - open and hit rates are provided which is the type of reporting I need.
Great for business development and new business opportunities. Not great for key account management and specifically named accounts. It provides email tracking and visibility, but I'm not sure if there are other benefits that we aren't taking advantage of.