360 Campaigner vs. Springbot

Overview
ProductRatingMost Used ByProduct SummaryStarting Price
360 Campaigner
Score 7.2 out of 10
Small Businesses (1-50 employees)
360 Campaigner is a B2B marketing automation platform that includes email marketing, lead nurturing, and CRM capabilities. Data Below Provided by 360 Campaigner Marketing Automation Features Email & Online Marketing Features WYSIWYG Email Editor Scheduled Emails Deliverability Scoring Delivery Tracking Drip Email Marketing Forms, Dynamic Content Dynamic Content Testing (pre…
$90
upto 10000 emails
Springbot
Score 6.0 out of 10
N/A
Springbot aims to bring all the marketing capabilities large retailers have to small businesses at a fraction of the cost. Through Springbot, online stores will be able to leverage automated marketing on channels such as email, SMS, social and online ads. Business owners and marketers who find themselves wearing many hats can still send the right message at the right time with confidence. With an all-in-one marketing automation platform designed with ease of use in mind, business…
$199
for up to 5,000 subscribers (includes email marketing, social hub, reporting and dashboards, signup forms, automations, account management, support and onboarding. See website for additional package options.
Pricing
360 CampaignerSpringbot
Editions & Modules
Starter
$90
upto 10000 emails
Genius
$249
up to 10000 emails, 30000 Nurture emails
Explorer
$1,499
up to 10000 emails & Contacts
Champion
$1,699
up to 10000 emails & Contacts, 30000 Nurture emails
Platform Base Package
$199/month
for up to 5,000 subscribers (includes email marketing, social hub, reporting and dashboards, signup forms, automations, account management, support and onboarding. See website for additional package options.
Offerings
Pricing Offerings
360 CampaignerSpringbot
Free Trial
YesYes
Free/Freemium Version
YesNo
Premium Consulting/Integration Services
YesNo
Entry-level Setup FeeNo setup feeNo setup fee
Additional DetailsFor additional tiers of emails, contacts and nurturing credits under each plan.See website for pricing calculator for additional pricing options.
More Pricing Information
Features
360 CampaignerSpringbot
Email & Online Marketing
Comparison of Email & Online Marketing features of Product A and Product B
360 Campaigner
9.6
1 Ratings
22% above category average
Springbot
4.4
3 Ratings
55% below category average
WYSIWYG email editor10.01 Ratings4.03 Ratings
Dynamic content9.01 Ratings4.23 Ratings
Ability to test dynamic content10.01 Ratings2.72 Ratings
Landing pages10.01 Ratings8.21 Ratings
A/B testing9.01 Ratings4.23 Ratings
Mobile optimization10.01 Ratings4.03 Ratings
Email deliverability reporting9.01 Ratings4.03 Ratings
List management9.01 Ratings4.23 Ratings
Triggered drip sequences10.01 Ratings4.03 Ratings
Lead Management
Comparison of Lead Management features of Product A and Product B
360 Campaigner
9.8
1 Ratings
23% above category average
Springbot
6.6
3 Ratings
16% below category average
Lead nurturing automation10.01 Ratings4.03 Ratings
Lead scoring and grading10.01 Ratings9.11 Ratings
Data quality management10.01 Ratings4.03 Ratings
Automated sales alerts and tasks9.01 Ratings9.11 Ratings
Campaign Management
Comparison of Campaign Management features of Product A and Product B
360 Campaigner
9.5
1 Ratings
22% above category average
Springbot
5.2
3 Ratings
37% below category average
Calendaring9.01 Ratings4.03 Ratings
Event/webinar marketing10.01 Ratings6.41 Ratings
Social Media Marketing
Comparison of Social Media Marketing features of Product A and Product B
360 Campaigner
10.0
1 Ratings
28% above category average
Springbot
2.7
2 Ratings
94% below category average
Social sharing and campaigns10.01 Ratings2.52 Ratings
Social profile integration10.01 Ratings3.02 Ratings
Reporting & Analytics
Comparison of Reporting & Analytics features of Product A and Product B
360 Campaigner
9.3
1 Ratings
22% above category average
Springbot
4.2
3 Ratings
56% below category average
Dashboards9.01 Ratings4.23 Ratings
Standard reports10.01 Ratings4.23 Ratings
Custom reports9.01 Ratings4.23 Ratings
Platform & Infrastructure
Comparison of Platform & Infrastructure features of Product A and Product B
360 Campaigner
9.3
1 Ratings
20% above category average
Springbot
6.9
3 Ratings
9% below category average
API9.01 Ratings4.23 Ratings
Role-based workflow & approvals9.01 Ratings8.21 Ratings
Customizability10.01 Ratings7.31 Ratings
Integration with Salesforce.com9.01 Ratings7.31 Ratings
Integration with Microsoft Dynamics CRM9.01 Ratings7.31 Ratings
Integration with SugarCRM10.01 Ratings7.31 Ratings
Best Alternatives
360 CampaignerSpringbot
Small Businesses
Vbout
Vbout
Score 9.7 out of 10
Vbout
Vbout
Score 9.7 out of 10
Medium-sized Companies
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
Enterprises
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
PFL Direct Mail Platform
PFL Direct Mail Platform
Score 9.3 out of 10
All AlternativesView all alternativesView all alternatives
User Ratings
360 CampaignerSpringbot
Likelihood to Recommend
10.0
(1 ratings)
3.8
(5 ratings)
Usability
-
(0 ratings)
3.7
(4 ratings)
Support Rating
-
(0 ratings)
4.2
(3 ratings)
User Testimonials
360 CampaignerSpringbot
Likelihood to Recommend
360 Campaigner
360 Campaigner has simplistic marketing solutions, from email marketing, and automatic social media posting. Besides, 360 Campaigner has email delivery notifications and tracking, which helps the company to know when an audience has received an email. Furthermore, on lead management and nurturing, 360 Campaigner has played a critical role.
Read full review
Springbot Inc.
Well Suited For:
  • Small businesses with small marketing teams.
  • Shopify Customers.
  • Small businesses that want more reporting/segmented lists.
  • Businesses that are upgrading from a service like Constant Contact or Mailchimp.
Less appropriate
  • Customer who are currently using Klaviyo.
  • Business who do not have a Shopify website.
Read full review
Pros
360 Campaigner
  • 360 Campaigner has lead management, which helps in segmentation and lead nurturing.
  • 360 Campaigner supports email marketing and delivery tracking.
  • Mobile optimization is another marketing solution.
Read full review
Springbot Inc.
  • The demographic data was great. I could see how many males vs. females, ages, income, married, with or without children. It gave me a good idea of who my customers were.
  • Using their tracking URLs in all of our campaigns allowed us to get a better idea of what exactly was driving revenue.
  • Not only could I see top performing products, which I can do within Magento, I could also see top selling categories and colors.
  • I can pull a Coupon Usage report our of Magento, but Springbot gave me additional info like AOV and ROI on those codes.
  • Springbot also gave me a lot of info about our abandoned carts. It shows us which products are most abandoned along with views, conversion rates, etc.
  • Springbot gave us an Instagram Shop page that allowed us to curate social shares and then tie them to products on our site.
Read full review
Cons
360 Campaigner
  • No mobile application for 360 Campaigner.
  • Furthermore, 360 Campaigner requires online classes, to make the software more efficient.
  • Lastly, the dashboard of 360 Campaigner is inflexible and not practical to use.
Read full review
Springbot Inc.
  • After our purchase, I let spring or know that I was currently too busy to implement the system and to put things on hold. They ignored this request and kept charging us a monthly fee without using any of their systems. I have only logged in once. Nothing has been set up. They can see that from their side.
  • After multiple emails back and forth their out was in the user agreement. I never asked for my money back only credit so I can regroup and when I have time get on to implant the systems. They tell me they don't do that.
  • They don't care about any of the customer's needs. They only care about charging you that monthly fee. Terrible bus plan. With enough bad feedback, they will suffer from such a narrow plan.
  • I wish we had actual information about the cons using the system. Unfortunately I was not given the opportunity to do unless I wanted to keep paying while not using the system.
Read full review
Usability
360 Campaigner
No answers on this topic
Springbot Inc.
Springbot has top navigation that helps me quickly jump from emails to social, and reporting very easily.
Read full review
Support Rating
360 Campaigner
No answers on this topic
Springbot Inc.
We have raved about Springbot's support because they always get back with us so quickly. Our rep, Jared has been phenomenal in helping us, always being available to chat with us and explaining some of the metrics with us so we can better understand. He completely handles our ads, checks on them, and lets us know when to update and why.
Read full review
Alternatives Considered
360 Campaigner
360 Campaigner has a delivery tracking option, which helps us understand the moment an email has been received. Also, lead segmentation is a tool that helps us know our market, and keep the client's database. The drip email marketing is another feature that I see with 360 Campaigner. Lastly, 360 Campaigner can easily extract or dig the client's contacts from various sources.
Read full review
Springbot Inc.
Springbit is more expensive, more complicated and delivered less.
Read full review
Return on Investment
360 Campaigner
  • Email marketing brings more clients on board, making us have huge sales.
  • Lead management increases the customer loyalty and the brand reputation.
  • The sales volume exceeds the cost of installing 360 Campaigner.
Read full review
Springbot Inc.
  • Springbot gave us a better idea of who our customer was. We just launched in January 2015 having been B2B previously. So we weren't really sure who we were marketing to.
  • I only paid $200/month for the service so I didn't waste a ton of money trying it out. They have a 30 day cancellation policy so I wasn't stuck in a year long contract.
  • It was a let down because I had such high hopes of everything it would allow me to do and see with one platform. Give them a couple more years and I think they will work out the kinks.
Read full review
ScreenShots

360 Campaigner Screenshots

Screenshot of The DashboardScreenshot of Integrated Contact DatabaseScreenshot of Uploading A ListScreenshot of Campaign Creation - Step I - VScreenshot of Built-In CRMScreenshot of Lead Nurturing

Springbot Screenshots

Screenshot of Email Editor - Springbot's drag-and-drop email editor makes it effortless to design eye-catching, branded emails that look great on any device!Screenshot of Automations Editor - Springbot's automations editor let's you easily create automations for common use cases like abandoned cart, and it gives you the ability to build highly customized automations to fit your store's needs.Screenshot of SMS Marketing - Springbot makes SMS marketing simple with text-to-join campaigns that allow you to use custom keywords related to your brand. Combine SMS with the power of automation flows to enhance your multichannel marketing strategy.Screenshot of Social Hub - Springbot's Social Hub helps you streamline your content and marketing efforts, so you can do it all in one place — post, schedule, track metrics and more!Screenshot of Online Ads - Increase your site traffic and bring shoppers back to your store's site with prospecting and retargeting ads.Screenshot of Reporting and Dashboards - Make data-driven decisions by tracking important metrics for your site traffic, product categories and marketing efforts. Get more insights about your ideal customer profile.