What users are saying about
31 Ratings
31 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 8 out of 100
3 Ratings
<a href='https://www.trustradius.com/static/about-trustradius-scoring' target='_blank' rel='nofollow noopener noreferrer'>trScore algorithm: Learn more.</a>
Score 7.5 out of 100

Likelihood to Recommend

Alexa

Well suited for small orgs with high engagement through web-app and websites to perform analytics on the go using the toolbar, and it performs well for what it is meant for.
KAJAL AGARWAL | TrustRadius Reviewer

Quantcast Measure

If you can control how data can be used for marketing and knowing who to cater to your content, too, this is super useful. If there's not much, you can do WITH the data you're provided, and it'd be of no use. It's a must if you need to dig deeper into your audience, though.
Anonymous | TrustRadius Reviewer

Pros

Alexa

  • It sources website analytics for most websites we're interested in tracking.
  • Each website's dashboard is easy to understand and pull numbers from.
  • We can get very nitty gritty with the numbers we're pulling or keep it simple by just pulling basic website visitor stats.
Anonymous | TrustRadius Reviewer

Quantcast Measure

  • Analyze volume of traffic
  • Show geographic distribution of traffic
  • Demographic information of website visitors
Jimmy Mack | TrustRadius Reviewer

Cons

Alexa

  • Hidden costs may end up losing lot of money, Pricing model is not good
  • API calls fail sometimes
  • Website suggestions are irrelevant sometimes
Shivani Sharma | TrustRadius Reviewer

Quantcast Measure

  • Even more details
  • Some of the generalizations of data feel vague.
Anonymous | TrustRadius Reviewer

Support Rating

Alexa

Alexa 9.0
Based on 2 answers
It is easy and user-friendly.
Sanyam Jain | TrustRadius Reviewer

Quantcast Measure

Quantcast Measure 8.0
Based on 2 answers
I haven't really worked with their support.
Anonymous | TrustRadius Reviewer

Alternatives Considered

Alexa

If you want to focus only on your own web analytics, then Google Analytics is the way to go as no product will give you more accurate data. However, what Google Analytics cannot do is the competitive analysis functionality, which is where a product like Alexa comes in. It's about on par with SimilarWeb in many ways, they just go about the analytics in slightly different ways. Really, it comes down to personal preference as to which you prefer. Thankfully both offer free trials so you can test out the platforms before fully committing. SimilarWeb may be a bit better in terms of mobile web data.
Jimmy Mack | TrustRadius Reviewer

Quantcast Measure

Quantcast's advantage over other tools is that it is 1) free (as is Google Analytics), but that it is a more easy-to-use and basic tool than Google Analytics. Quantcast does not provide the depth of analytics of other tools like Google Analytics or SimilarWeb, but it provides a good starting point for someone looking to venture into web analytics.
Jimmy Mack | TrustRadius Reviewer

Return on Investment

Alexa

  • I am ready to write a full blown Alexa skill application to make money
  • I got exposed to the Web development environment of Amazon web service by learning Alexa
Ann Le | TrustRadius Reviewer

Quantcast Measure

  • Ability to show web traffic over time
  • Ability to show if target audience is visiting the website
  • Helped inform content decisions to create better website experience for site visitors
Jimmy Mack | TrustRadius Reviewer

Pricing Details

Alexa

General

Free Trial
Free/Freemium Version
Premium Consulting/Integration Services
Entry-level set up fee?
No

Quantcast Measure

General

Free Trial
Yes
Free/Freemium Version
Yes
Premium Consulting/Integration Services
Entry-level set up fee?
No

Add comparison