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    Overview
    ProductRatingMost Used ByProduct SummaryStarting Price

    Ceros Studio

    Score8.7 out of 10
    Enterprise companies (1,001+ employees)
    Ceros Studio is a content marketing software platform that enables designers and marketers to create interactive web content, without the need for coding or developers.

    $36,000

    per year

    Movable Ink

    Score7.1 out of 10
    N/AThe Movable Ink platform from the company of the same name in New York allows marketing content creators to design and deploy a consistent visual experience for customers across digital experiences, from email, to webstore, to mobile apps.N/A
    Pricing
    Ceros StudioMovable Ink
    Editions & Modules
    Annual Subscription
    36,000
    per year
    No answers on this topic
    Offerings
    Pricing Offerings
    Ceros StudioMovable Ink
    Free Trial
    NoNo
    Free/Freemium Version
    NoNo
    Premium Consulting/Integration Services
    YesNo
    Entry-level Setup FeeNo setup feeNo setup fee
    Additional Details—Contact vendor for pricing information.
    More Pricing Information
    Features
    Ceros StudioMovable Ink
    Content Creation
    Comparison of Content Creation features of Ceros Studio and Movable Ink
    Feature
    Ceros Studio
    8.0
    4 Ratings
    2% above category average
    Movable Ink
    9.2
    4 Ratings
    16% above category average
    Ideation10.03 Ratings9.03 Ratings
    Approval workflows4.03 Ratings10.02 Ratings
    Content collaboration9.04 Ratings9.02 Ratings
    Network for content licensing/production9.01 Ratings8.01 Ratings
    Content calendar00 Ratings10.03 Ratings
    Content Publishing
    Comparison of Content Publishing features of Ceros Studio and Movable Ink
    Feature
    Ceros Studio
    5.7
    4 Ratings
    31% below category average
    Movable Ink
    9.3
    4 Ratings
    17% above category average
    Content hub9.03 Ratings9.04 Ratings
    Forms / Gated content3.03 Ratings9.01 Ratings
    Embedded CTAs8.04 Ratings10.03 Ratings
    Content distribution4.03 Ratings9.04 Ratings
    Content promotion8.03 Ratings10.02 Ratings
    Content automation2.02 Ratings9.04 Ratings
    Content Reporting & Analytics
    Comparison of Content Reporting & Analytics features of Ceros Studio and Movable Ink
    Feature
    Ceros Studio
    3.7
    4 Ratings
    66% below category average
    Movable Ink
    9.4
    4 Ratings
    24% above category average
    Audience profiling and targeting1.02 Ratings9.04 Ratings
    Closed-loop tracking and reporting1.04 Ratings10.03 Ratings
    Content performance analytics5.03 Ratings9.04 Ratings
    Campaign optimization dashboard2.03 Ratings10.04 Ratings
    Competitive analytics9.72 Ratings9.02 Ratings
    Best Alternatives
    Ceros StudioMovable Ink
    Small Businesses
    Contently
    Score9.9 out of 10
    Contently
    Score9.9 out of 10
    Medium-sized Companies
    CoSchedule Marketing Suite
    Score10 out of 10
    CoSchedule Marketing Suite
    Score10 out of 10
    Enterprises
    PathFactory
    Score8.3 out of 10
    PathFactory
    Score8.3 out of 10
    All AlternativesView all alternativesView all alternatives
    User Ratings
    Ceros StudioMovable Ink
    Likelihood to Recommend
    9.0
    (4 ratings)
    10.0
    (4 ratings)
    Support Rating
    10.0
    (1 ratings)
    -
    (0 ratings)
    User Testimonials
    Ceros StudioMovable Ink
    Likelihood to Recommend
    Ceros
    Ceros is fantastic for companies who can afford it. It's not ideal for startups who don't have the budget for it. If your company or agency is interested in creating interactive content, but you don't have the skill sets in-house to develop or code them properly, Ceros is for you
    Incentivized
    Read full review
    Movable Ink
    Any business that sends out a lot of email communications, and has accessible data that they can, at the very least, format in CSV sheets can utilize [Moveable Ink] with reasonable success. Depending on how your data is housed or received, the integration within Movable Ink is quite simple. I would recommend looking at the list of partners that Movable Ink integrate with. If your business is utilizing any of them regularly, it would make integration even easier. If you do not do a lot with email or your data is not easily accessible I would not recommend Movable Ink.
    Incentivized
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    Pros
    Ceros
    • Easy to use and adopt user interface. If you know basic Photoshop, you can use this.
    • Encouraging roadmap - the product has gotten better every year. The company obviously listens to client feedback.
    • Smart, dedicated client team - always checking in, comes with new ideas, generally nice people. We always love our meetings with them!
    Incentivized
    Read full review
    Movable Ink
    • Personalization--Everyone likes to see their name in lights. Movable Ink allows you to pull in content such as their name, locations that are closest to them, and content they're actually interested in.
    • Unique Features--Movable Ink provides a variety of apps that can plugged into emails to make the experience more unique and exciting, such as countdown timers, add to calendar features for events, maps, and social feeds.
    • Tracking--Adding snippets of code to emails allow you to track data, such as opens, impressions, and clickthroughs. You can also track how individuals interact with specific pieces of the email.
    • User Friendly--Easy to build within apps for those who aren't graphic designers.
    Incentivized
    Read full review
    Cons
    Ceros
    • A direct to consumer model
    • Price point is high, but understandably
    Incentivized
    Read full review
    Movable Ink
    • I think they could improve with how to provide strategic guidance to customers on applications and use cases. A lot of recommendations aren't applicable to new business models/scenarios
    • Their transition to onsite/landing page use cases was somewhat effective but we ran into some hiccups with applying the technology onsite
    Incentivized
    Read full review
    Support Rating
    Ceros
    Our CSMs have always been 100% and their support team typically responds within an hour or two. Their design/build team also worked with us on perfecting several experiences and are always mindful of how a project is going. One of their designers didn't really understand one of our requests and the project took more rounds of revisions than in previous projects, but they rectified the issue and the project came out well in the end. That outcome probably only happened in the time it did due to our CSM consistently checking in and getting feedback throughout the project - unfortunately, not something that happens enough with all our partners.
    Incentivized
    Read full review
    Movable Ink
    No answers on this topic
    Alternatives Considered
    Ceros
    Ceros takes what would be difficult to accomplish in the Adobe suite of products and makes it easy. When it comes to user experience, user interface and customization options, Ceros is a much better alternative than Adobe. However, Adobe is the trusted name and some may be more comfortable with Adobe products
    Incentivized
    Read full review
    Movable Ink
    Movable Ink is the better product by far. They offer more solutions across multiple channels and their platform is easier to use and better organized.
    Incentivized
    Read full review
    Return on Investment
    Ceros
    • Increased win rate during presentations.
    • Elevated content appearance.
    • Engaged audience more.
    Incentivized
    Read full review
    Movable Ink
    • Email performance has greatly increased overall
    • Optimization and testing features allow us to pit directions against one another and determine the best course of action going forward
    Incentivized
    Read full review
    ScreenShots

    Movable Ink Screenshots

    Screenshot of Movable Ink