Likelihood to Recommend CleverMaps (formerly CleverAnalytics)
If you need to characterize the loaded data with statistical parameters, it is preferable to do the analysis previously and only load the results for the software to show them. This does not detract from the software, it is simply impossible to "have the best of everything" in a single application.
Read full review Uptempo (Formerly BrandMaker, Allocadia, Hive9)
Although the Analytics part is already available it could be improved. So for now Allocadia is very recommended if you are looking for a data maintenance software but less appropriate as a analysis tool. Ask yourself what is it you are looking for (analysis or controlling) and for which purposes (management level or specialists). The costs are very resonable and an absolute Plus!
Read full review Pros CleverMaps (formerly CleverAnalytics)
The response of the software to the requirements has been consistently fast. Only in extreme cases where the speed of the internet system present in the site where the tool is being used is extremely slow, we have recorded delays in accessing information. The software allows the possibility of several people located in different geographic locations, simultaneously accessing the same information, without interfering with each other. It has made it possible to detect "information gaps" that were thought to be non-existent, and that resulted in expedited decision-making, to try to fill the gap or to find alternative solutions, not initially contemplated. Read full review Uptempo (Formerly BrandMaker, Allocadia, Hive9)
The user interface is clean, well-thought out, and easy for marketers to use. It behaves like their spreadsheets in all the right ways...without the baggage of having budgets locked into separate spreadsheets. Allocadia knows that revenue attribution is important, and has great out-of-the-box adapters to flow actual spend and actual performance in to the tool. The reporting engine is both substance and style. Data is accurate, can be sliced-and-diced, and is easy for marketers to get what they want in an ad hoc fashion, if a canned report does not already exist. The visuals are also excellent, which promotes the use of analysis. Read full review Cons CleverMaps (formerly CleverAnalytics)
It is not functional if it is intended to be used in small mobile screens, since to achieve an adequate visualization of the maps and the side panel, at least one screen the size of a tablet is needed. There are times when you do not want to show (for reasons of confidentiality or for commercial reasons, for example) all the data that is associated and loaded in the database. So far we have not found a way to load the data in a way that ensures that "sensitive data" is displayed only when desired, and not automatically with the data set in general. The option is possible. Research is continuing on this. Read full review Uptempo (Formerly BrandMaker, Allocadia, Hive9)
Integrate the marketing department closer to the other companies departments output. Connect to more markets for customer acquisition and care as well as customer satisfaction and experience enhancements. We think it can get even closer to SAP Marketing Cloud at less investments and more ROI. Steffen Jäschke Projektspezialist bei Steffen Jäschke EinzUnt Physik, Berechnungen
Read full review Likelihood to Renew CleverMaps (formerly CleverAnalytics)
Uptempo (Formerly BrandMaker, Allocadia, Hive9)
I am hesitant to comment on renewal in detail because we haven't been using the system for very long. But I am encouraged by the speed and ease of implementation, and look forward to getting to know the system better.
Read full review Usability CleverMaps (formerly CleverAnalytics)
Uptempo (Formerly BrandMaker, Allocadia, Hive9)
Easy to use and allows you to track just about anything that's important to your business
Read full review Alternatives Considered CleverMaps (formerly CleverAnalytics)
With sincerity, the company has not opted in particular for any of these applications. It has evaluated the benefits and weaknesses of the named applications and other additional ones that are not included in the previous list. As it happens with almost everything in life: there are skills and potentialities of a software that are more applicable in certain fields of work, and for certain characteristics inherent to the data that it handles. Within this same company, there are applications that are more useful for a certain type of data and information and less versatile for others.
More important is the knowledge that must have, about the data and processes involved, the person who has the responsibility of selecting a certain software.
Read full review Uptempo (Formerly BrandMaker, Allocadia, Hive9)
We have just used
Bynder for some time but when we compared its performance with Uptempo we instantly knew it was superior in most of the aspects. It had better data analysis accurate reports and helped us track and manage our budget, so overall we were really happy with Uptempo.
Read full review Return on Investment CleverMaps (formerly CleverAnalytics)
It allowed detecting "information gaps" in places where it was not expected that this scenario could occur. It has made it possible to quickly visualize, locations where, although information existed, this information was relatively old, or of low quality compared to that which can be obtained with the most recent technologies. The detection of these scenarios improved the level of satisfaction that the company routinely asks of its clients, who stated that they are highly satisfied with the level of knowledge that the company has in relation to information, especially the historical records, that in our field of action is of high importance. Read full review Uptempo (Formerly BrandMaker, Allocadia, Hive9)
We have been able to more effectively look at our buys and see how they are performing on an ROI basis. Previously our spend data and leads were in two different places but this has allowed us to combine them. We have only been in the software for five months so I think we will continue to see the ROI impact as we build out reports. Right now we're still trying to find the reports that will help us the most in our optimization. Read full review ScreenShots